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440°

Toshiba's Press Conference at CES 2008

Toshiba's press conference took off at 10 AM as planned. Here are some of the interesting tidbits of the keynote :-

10:12 - Great success for Regza LCDs and HD DVD, strong Q4 sales for HD DVD - Really, it says so on the slide.

10:21 - The death of the RPTV, as presented by bar graph. "Flat panel TV is 81% of the TV business and growing fast"

10:22 - Stats showing consumers choosing LCD over plasma even at higher prices. Guess people don't care about little things like contrast ratio.

10:24 - Targeting 10% market share in LCD 32-inch and above in 2008.

10:31 - New Video Bypass circutiry on all Regza models improves by 48ms response time on 120hz models - no gaming mode necessary. Bezels slimmed to 1.5-inch at the most. 1080p available as small as 32-inch in the RV530 series. Replaces HL167

10:34 - Motion Vector 120Hz. New feature - 5:5 film pulldown mode. split screen 60/120Hz processing for comparison.

10:34 - New XV540 flagship model 42-, 46-, 52 -inch models get new color processing, 108% of NTSC color. Hits in spring

10:35 - XF550 Cinema Series in 42- 46- and 52-inch models with DynaLight Super Contrast for superior black levels.

10:35 moving to fall/spring product introductions

**************************SURPRISE*****************************

10:37 - Talking about the power of Cell chip to do super SD2HD upconversion. Claims it makes SD look like HD. ( Somehow we doubt that)

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there was no **************************SURPRISE***************************** in the original story. And the original title was not kept the same.
wageslave5983d ago WhoDisagree(0)Agree(0)
Bad Editing
there was no **************************SURPRISE***************************** in the original story. And the original title was not kept the same.
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TANOD5983d ago

10:37 - Talking about the power of Cell chip to do super SD2HD upconversion. Claims it makes SD look like HD. ( Somehow we doubt that)

FANTASTIC

nice_cuppa5983d ago (Edited 5983d ago )

still another reason for me not to buy overpriced blu-ray movies.

edit.
so i was right about toshiba.

and you pointed out that you have to get a bogof deal for it to be a good deal but i get disagee's.

...................wow

TANOD5983d ago (Edited 5983d ago )

Toshiba,IBM and SONY created CELL

However Toshiba was supposed to launch CELL based TVs in 2007.

Now they are doing it in 2008

@socomnick

just shut up OK

CELL is good not JUST FOR less intrinsic gaming but SUPERCOMPUTING as well

CELL excels in gaming/multimedia applications like TRE,RAYTRACING,MPEG encoding/decoding/FFt + numerous others apps.

READ HERE

http://halofan007.gametrail...

CEll murders PC cores in ALL APPLICATIONS and it can fully raytrace which even 8800GTX cant

socomnick5983d ago

Nobody has ever denied the cell being awesome at video applications. It is not as good as a video game console processor though.

FamilyGuy5983d ago

Overpriced? Only if you cant find a good deal. Amazons buy on get one free sell effectively brings some blu-ray movies down to $10-$14 each so compared to even SD Dvds thats a great price.

CeruleanSky5983d ago

"It is not as good as a video game console processor though."

LOL! So sad...

Gran Turismo
Uncharted
Ratchet and Clank
Lair
Killzone

Stupid fanboys...

Silver3605983d ago

interest in the cell to Toshiba? So that now only Toshiba and IBM own the cell?

Bombomb5983d ago

Sony exits future Cell development
Japanese electronics giant pulls out of research and production facilities for high-powered processor; ramps investment in image-sensor tech.

Notice RESEARCH keyword.

"Last month, Sony confirmed speculation that it would be selling its stake in Cell manufacturing plants to development partner Toshiba. Although financial terms of the deal were not disclosed, Bloomberg reported that the deal will raise $860 million for Sony once final details are arrived upon in March 2008.

This week, Nikkei reports that Sony plans to cease participation in the Cell processor's future iterations. Along with partners IBM and Toshiba, Sony has been researching 32nm and 45nm successors to the Cell processor, which is currently made using a 65nm process--an improvement from the original 90nm process. Sony is currently in negotiations with IBM and Toshiba on the exact date and terms of the pullout. The two reportedly plan to continue development on the chips. "

Keyword FUTURE ITERATIONS.

Which makes me wonder what's next for the new PS in the future, which also makes me wonder was this cell chip really designed for games, now that the real intentions and the trojan has done its work.

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blacsheep5983d ago

do yourself a favour and stop throwing money down a hole,hd-dvd is dead we may hear stories in the future of a hd-dvd plaYer being spotted in the wild just like elvis but dead is dead im afraid no matter how much wishing.

your not microsoft who can continue to waste and lose money on its xbox franchise duly because microsoft have deep deep pockets,toshiba as this is a gaming site i guess i should say

GAME OVER!

Ignorant Fanboy5983d ago

10:12-10:21 is about HD-DVD, 9 whole minutes.

It seems as if they are shifting their strategy, but I guess you didnt look that deep into it.

smokysmoke5983d ago (Edited 5983d ago )

This is a joke i agree with some of you guys hd dvds are dead... blue ray is the new thing if u cant get that stright then u matter as well live in the 80's with VCR'S if you dont like the whole change thing LOL!!

whoelse5983d ago

So they combined a few slides from the canceled HD DVD conference and put it in this.

Now i wonder why no Q&A. Let me guess what the questions would be... nope cant think ;)

Bladestar5983d ago

Toshiba have and will have enough money to continue their HD DVD venture... specially now that Sony has to pay for them to make the cell for them... how Ironic... companies that are killing themselves on the format war are buddies when it comes to the cell.... it must be hard to Sony fanboys to love or hate Toshiba... there seems to be a common ground going on here... weird ehh?

ruibing5983d ago

What in the world are you talking about? As far as Sony is concerned, the development on the Cell is good enough as it is. They wouldn't need to do more than shrink the die size, and even that is unneccesarry given the reliability of the PS3. And if anything, Sony is partnered with IBM when it comes to die shrinking with IBM's NY fab.

80°

The Indie Games Scene Is Carrying The Gaming Industry At This Point

Indie games are single-handedly carrying the gaming industry right now and it's about time they get their deserved recognition.

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Community20h ago
shinoff218317h ago

Idk about numbers but it certainly seems so. I'm cool with indies so no biggie.

anast15h ago

I'm cool too, but perception is just that.

80°

The MSI Claw Gaming Handheld Sees Another Game Performance Boost Through New BIOS and MSI Center M

MSI is proud to announce that its gaming handheld, Claw, has achieved a significant performance increase of up to 30% through a new BIOS and MSI Center M update. Furthermore, the new BIOS and MSI Center M enable Claw to smoothly play all of the top 100 po

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Community21h ago
purple10121h ago(Edited 20h ago)

is this the one with the switch2 chip inside.?

this is Intels first try at the format

probs not though, as it's $799. so not good for switch actually

Huey_My_D_Long15h ago

Well thats nice considering Ive heard it consistently performs worse when it really shouldn't.

Now if only Lenovo would do the same for the legion go

150°

Sony CEO says although AI "has been used for creation," it's "not a substitute for human creativity"

"AI is not a substitute for human creativity. We position it as a technology that supports creativity. Creativity resides in people. We will continue to contribute to people's creativity through technology," the CEO said.

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1nsomniac1d 19h ago (Edited 1d 19h ago )

...not yet but 100% within the next 10 years!

..Then Sony will use it like the drop of a hat. They're no different to the others.

isarai1d 16h ago (Edited 1d 16h ago )

They used to be 😞 sure it was always a business, and money's always the priority, but they used to have a very strong stance on supporting artists and creativity. "Dont f#@k with the artist" was a phrase they touted a few times back in the ps1-ps3 era, a philosophy carried over from their music branch PlayStation was created from. It's not COMPLETELY gone, but it's barely there compared to what it was back then, i just want them to return to that.

Eonjay21h ago(Edited 21h ago)

I am highly encouraged by their statement about human creativity. "Dont f#@k with the artist" is exactly what they are saying. But at the same time, I don't think people understand that Sony is a corporation. If they don't realize growth, they don't get to exist. When you say 'Sony', you are talking about a bunch of investors. To speak about them any other way is a illogical and incorrect. They haven't changed. They have been a group of investors since they became a public business.

isarai1d 9h ago

Ugh, i really wish people would stop gambling people's livelihoods by turning a project/game into their political soapbox. Im all for statements and having your own opinion, but there's more people working on this than just druckman, ham fisting your political beliefs onto just seems inconsiderate for everyone elses job security when it can result in a failure due to people avoiding it for that reason.

I play games for escape, im so tired of nearly every AAA game blatantly dragging real world issues to shove in my face when I'm trying to take a break from it all. They don't even bother to be subtle about it, quite the opposite, it's blasted and force fed to you and it's just getting exhausting

Einhander19721d ago

People are taking a whole interview and cutting it down to clips that make him look bad and take what he actually was saying out of context. For example he also said things like this AI has "ethical issues we need to address"

-Foxtrot23h ago

@Einhander

Why defend him at this point?

It’s not taking things out of context, he said what he said.

Old ND would never talk about soulless AI taking over so many creative things they are well known for. The whole “ethical issues” is just a good PR spin people who push this crap fall back on to make their statements not seem as bad. So many AI lovers do this.

AI has no place is so many creative based things.

Einhander19721d ago

Well yeah, because everyone else is using it so they need to stay competitive. It's the same as paid online, they didn't want to go that route but their competition was making so much money they needed to add paid online just to keep up.

RaiderNation21h ago(Edited 21h ago)

AI will never replace humans in game development in terms of conceptualizing new games. Humans still need to come up with the ideas and what they want to implement. However much of the day to day menial coding could be AI driven to reduce production time and team size. I could also see AI being used for bug testing/optimization that could lead to better quality games at launch. I'm actually very optimistic about how AI can positively impact game development.

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XiNatsuDragnel1d 17h ago

Good statement but hopefully this holds up

NotoriousWhiz22h ago

People that aren't software developers just don't understand the benefits of AI. People who's only exposure to A.I is the Terminator movie and other related sci fi films won't understand the benefits it provides.

It's not about replacing human labor. It's about making human labor easier.

Many years ago, I had laser eye surgery done. It was performed by a robot. The doctor took my measurements and calibrated the machine to make sure it would do what needed be done. And then the robot corrected my vision in 10 seconds.

15 years later and I still have 20/20 vision.

Eonjay21h ago

AI in and of itself is not a 'bad'. Money is bad. Money is evil, and corporations will do whatever they can to get more of it. They will find ways to implement AI to replace as may jobs as possible. This isn't even up for debate. It is the charge of the corporation to maximize returns for the investors. They have no choice. I'm a developer and I know that my job will absolutely be replaced. Therefore, I have decided to become an AI dev. AI has a lot of potential to help us solve problem on a scale most can't even imagine. The issue, as ever is that our monetary system only ever allows us to focus on greed and fiscal growth.

But I am a pragmatist. Perhaps an AI model can be built to help protect us from our most dangerous instincts and habits. And perhaps Congress can pass laws to protect us from people who would use AI to manipulate and control us (spoiler: they wont).

RaiderNation8h ago(Edited 8h ago)

Progress is inevitable. Nobody driving cars today is complaining that the horse and buggy is no longer around. Yes, some jobs will be lost but guess what? With innovation comes new job opportunities. It's how the cycle of the job market works.