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120°

Industry Analysts Talk Activision's Guitar Hero Shutdown

Gamasutra editor-at-large Chris Morris analyzes the sudden dissolution of the Guitar Hero music franchise at Activision, with input from multiple financial sector analysts, who discuss how the company has "pretty much driven the franchise into the ground".

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Community4848d ago
josh143994849d ago

this is why you dont make sequels every year because eventually people get sick of them. COD is still popular but im sure eventually it will meet the same fate.

gaffyh4848d ago

100% agree, the only reason games like GTA have such a following is because they don't make them every single year. Activision is milking all of their games, and eventually COD will go down the same route.

kneon4848d ago

It was even worse with GH, at one point it seemed like there was a new version every quarter. It's their own fault it died.

BattleAxe4848d ago

This was the first year where I was genuinely sick of Call of Duty. But if Black Ops had been a great game, then I would prbably still be playing it. I traded it in at the begining of January. Reviewers need to stop giving CoD games a free pass.

LoneWanderer094848d ago

I never really liked Guitar Hero

Simco8764848d ago

With Rock Band, why would you play Guitar Hero?

ReBurn4848d ago (Edited 4848d ago )

Activision saturated the market within the last couple of years. Guitar Hero III, Aerosmith, Van Halen, Green Day, World Tour, Warriors of Rock...there was just too much out there and not enough to really differentiate the games from one another.

Instead of focusing on big game licenses they should have focused on gameplay innovation.

Theyellowflash304848d ago

Im so happy this is happening to Acti and Guitar Hero.

70°

Activision team is opening a new game studio in Poland 'Elsewhere Entertainment' to build new AAA IP

Microsoft's Activision subsidiary announced today that it is opening a new game development studio to take advantage of the huge talent pool growing in Poland. It'll be the second Activision studio based in the region, joining Infinity Ward Krakow, although this studio is, in fact, not working on Call of Duty.

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Community5d ago
Psychonaut854d ago

They’re not working on Call of Duty? Give it time.

50°

Call Of Duty 2026 is a Ghosts reboot claim leakers

The details for multiple future Call Of Duty games appear to have leaked, including a follow-up to Advanced Warfare.

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120°

Activision Blizzard Faces $23.4M Fine for Patent Infringement

Activision Blizzard ordered to pay $23.4M for patent infringement involving popular games.

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Community11d ago
Skuletor11d ago

Another L for Xbox, when are they going to have good news?

MrDead11d ago

I would read the article but the giant pop-ups from the top and bottom of the screen made me close it.

Without reading $23.4 million isn't a deterrent for a company that size.

peppeaccardo11d ago

Boss: Let's fire a few people to recoup on that loss.
Slave: Cortana has decided to get rid of Arkane Austin and Tango Gameworks.
Boss: Let's get those Firing Letters "Copilot Approved" and send them through the power of the cloud.
Slave: Long Live Phil !!!
ALL in the room: LONG LIVE PHIL !!!!

rlow111d ago

Well another troll company with a patent trying to extort money out of companies. Seems like they’re going to try and sue everyone.

PRIMORDUS11d ago

Not enough drain them for more, fuck Blizzard POS company.