140°

2K Games Cuts The Bureau: XCOM Declassified Marketing Budget on Analyst Projections

VGR: Earlier today it was reported the Cowen & Company analyst Doug Creutz sent a note investors projecting that The Bureau: XCOM Declassified would sell less than 250,000 units by years end. Creutz is basing this analysis off of internal estimations of pre-orders since E3 in June. We have learned from our public relation sources that Take-Two Interactive has also drastically cut the marketing budget of the game as well.

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vgrevolution.com
Knightshade3927d ago

It's just sad. This game hasn't gotten a fair chance since it was first announced and shown several years ago.

joab7773927d ago

Agree amd less advertising won't help. Should release it now. Starts getting too crazy at the end of August.

3927d ago
ArchangelMike3927d ago

OhOh! not sounding good. Do they know something we don't about the game? It's been through development hell, but it seems to have come out a better game. Well I guess I may just wait for the reviews now1

joab7773927d ago (Edited 3927d ago )

No. Just sales r down in general and this game is walking a genre hybrid line with the ability to piss off xcom fans. Also, in like 4 weeks, begins the craziest, most competitive 4 months that we hav seen in yrs.

That being said, I like it a lot. I think they should play up the mass effect comparisons, along with xcom.

MadLad3927d ago

I plan on buying at launch.

3926d ago Replies(2)
desertpunk863927d ago (Edited 3927d ago )

it doesn't help that gta5 is releasing next month most people would rather save their money,hell i cancelled my payday 2 and diablo 3 preorder for gta special edition.

right now im finishing some games in my backlog until gta is out.

jimmywolf3927d ago

agree, that only thing make me sad about bunch great games released back to back. if you only going buy 1-2 even 3!

their be game or 2 no mater how good, that get pushed too the bottom. an maybe even forgotten, amongst the others games hype.

FarCryLover1823927d ago

Well, that might be a good thing. XCOM fans will know about it and will buy it. Millions of dollars in marketing might help but it probably won't sway the minds of any non-fans into buying the game. Could be a good thing if it sells well because marketing costs could cancel out any sales if it sells modestly.

Wigriff3926d ago

And if it does turn out to be really good it will gain a cult following through word of mouth, much like Demon's Souls did on the PS3. I think it could be a smart move as well.

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200°

Take-Two CEO Says Competing Xbox and PlayStation Consoles Are a 'Benefit' but Not a 'Necessity'

But he's still firm that physical games aren't going away.

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nordic.ign.com
Cacabunga79d ago

Gamers have the power and they are the Ives who will decide if physical stays or not.. physical is here to stay, but good that a guy like this confirms

jznrpg79d ago

Keep up the physical copies I’ll keep buying PS and Nintendo consoles.

shinoff218379d ago

Fking word. Physical is the key. People would be surprised because the misconceptions out there but there's a sh ton of us that still prefer this route

ApocalypseShadow79d ago

One high end console has always been a benefit. The other is no longer a necessity.

Only competition there ever was, was when one launched a year to a year and a half early. Based on this generation, the other would have to launch 2 to 4 years early just to compete. Because buying a huge part of the industry, having a multiple game sleep mode, cheaper in price, smaller form factor, supposedly having better BC and a day one subscription service, has still resulted in another huge ass kicking.

Yay for physical Take Two.

Knightofelemia79d ago

I wouldn't really call it competing when a company is dead last in sales when compared to the rival company. I will always stick around for physical copies of games. Moment games go all digital is the day I bring the SNES and Genesis out of hibernation and just stick to retro.

Hofstaderman79d ago

The voice of resounding sanity.

Michiel198979d ago

looks at gta 5 monetization and NBA 2k scandal....

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120°

Grand Theft Auto V Has Sold Over 195 Million Units, Red Dead Redemption 2 at 61 Million Units

Take-Two announced its financial results for Q3 of the fiscal year on top of an update to sales figures of Grand Theft Auto V, Red Dead Redemption 2, and more.

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techraptor.net
Profchaos80d ago (Edited 80d ago )

So 2.47% of the global population have a copy of gta v no wonder they don't want to release vi there's still so many people who haven't brought v

Obvious sarcasm here

Abriael80d ago

Ha ha, we should probably count that a lot of people have 2 or 3 copies by now, for different platforms.

Cacabunga80d ago

RDR2 deserves much more praise.. game is unbelievable

KwietStorm_BLM80d ago

To think that 5mil sold is considered a huge success for any game in general, and 10 is amazing. I cannot believe people are still buying this.

Themba7680d ago

I keep saying that’s why the 7th generation was the most loved because of gta5 and Skyrim.

Demetrius80d ago (Edited 80d ago )

Well hopefully millions went to gta 6 singleplayer mode to make it extra epic but knowing rockstar nowadays there won't be a full support for singleplayer, mainly online will be the focus i bet but I hope atleast theres plenty to do in the open world and not just look good with little to nothing to do, after gta 6 ain no tellin when we will get another rockstar title even tho the mfs sucked in millions from red dead 2 as well I miss when we got more than 1 game a gen from them they always delivered, so many key staff members left not even just the well known names

630°

GTA 6’s Publisher Says Video Games Should Theoretically Be Priced At Dollars Per Hour

Forbes writes: "While Take-Two is riding high on their announcement that a GTA 6 trailer is coming, its CEO has some…interesting ideas on how much video games could cost, part of a contingent of executives that believe games are underpriced, given their cost, length or some combination of the two."

robtion167d ago (Edited 167d ago )

Yeah I'm thinking this CEO has not heard of of quality over quantity.

I think pacing is more important than game length.

outsider1624167d ago

Dollars per hour. MW3 should be 3 dollars then for its campaign.

neutralgamer1992167d ago

Exactly but that they want to charge a base $70 price. Honestly only way things will change is a major gaming crash. People say it’s not possible but history has through the greed leaves fi bad decisions and that ends up crashing the market

Too many suits who never heard of games just want to invest so they can make a profit. They rather have the least amount of development resources. So many OG R* devs have already already

bradfh167d ago

Coming from the same company that charge for Xbox360/PS3, Xbox 1/PS4, and Xbox X or S/PS5

badz149167d ago

But they care charging $63 for the MP

OptimusDK167d ago

If you only buy for the campaign

wesnytsfs167d ago

Yep and Spiderman 2 is like 10 bucks. Disappointed in both titles for their length raise prices and they shorten campaign stories.

+ Show (2) more repliesLast reply 167d ago
1Victor167d ago

Expect a mayor digital service to take this into consideration for their 15 year plans.

StormSnooper167d ago

What a greedy idiot.

I swear they are trying to push us to that with services.

I say F you GTA guy.

+ Show (1) more replyLast reply 167d ago
LordoftheCritics168d ago

Ah so that's why RDR2 opening was super slow.

Number1TailzFan168d ago

Lmao how greedy can they get, sit on piles of cash and still want more. Then they have the cheek to release half assed remasters.

Terry_B168d ago

Due to this statement I am going to wait and buy GTA 6 when it is at 20 bucks. Its not like there are not more than enough other good games to play.

ShwaaMan167d ago

I hear you, but can you even get GTA 5 for $20 unless it’s a sale or something? They have milked every ounce out of that game, and kept the price above $40 for at least 5 years after its launch.

StormSnooper167d ago

He can with a physical copy. Which is why they are pushing us to digital only future.

Profchaos167d ago

Good luck GTA v took years to get there

shinoff2183168d ago

I dont agree with him as far as sentiment but I do buy my games like that. I'll pay full price for rpgs but not a shorter game unless it's an uncharted or last of us type game(not just those literally) I'm more inclined to pay full price for a dragon quest games instead of a Alan wake or something to that extent.

jznrpg168d ago

I got a lot of hours in Uncharted playing on hardest difficulty but I get what you are saying. Callisto Protocol , Bright Menory Infinite and short games like that I will generally wait on those.

senorfartcushion167d ago

I go the opposite route. Games like Bright Memory and such I pay for full price and leave the longer games.

shinoff2183167d ago

Those couple you named are what I'd call my 20 dollar games or less. Unless it's a buy 1 get 1 then I'd try to find 2 of those types for 20 to 30

RedDevils167d ago (Edited 167d ago )

I like the way you think, I do the same. I spend 100hrs+ on RPG so I usually pay full price, single player games like Spiderman 2 I likely only spend $40.

Shane Kim167d ago

I do the other way around. I'm likely to not complete a game you have to invest hours upon hours into, that's why I wait until they are cheaper.

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