440°

Sony 'struggling' to reduce PS3 production costs

With Sony more than doubling PS3 sales in the April-June quarter from last year, the company is reportedly still struggling to reduce the console's production costs.

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cloudman5747d ago

Drop the price

they have to. They have to make it attractive to developers!

LightningPS35747d ago

They have to lower production costs, like it or not. The console war depends on it. Because anyone with common sense knows that price is very important.

It's a price war, PS3 started doing better when their pricing became closer to the XBOX 360. I think that's obvious.

Muppetmeat5747d ago

"the company is reportedly still struggling to reduce the console's production costs. "

As opposed to them 'casually trying' to drop the price, or 'not struggling' to drop the price? How the hell is this news?

Hey, here's a late breaker: The world is reportedly still trading currency for goods and services.

There really should be some sort of standard before letting this sort of crap on N4G.

Idonthatejustcreate5747d ago

The fact still remains, Which ever console the BEST games will be on is also where the gamers will be on.

PS3 won't have to cut price if the exclusive games are AAA.

gaffyh5747d ago

This story has nothing to do with developers cloudman. And how can they lower production costs if they drop the price? They would then have to lower production costs even more. Cos eventually they would like to make a profit on each console sold.

Rageanitus5747d ago

@lightning

Anyone with common sense knows price has a great roll in selling something..... any anyone with business sense will know that dropping the price drastically will not help sales that much.

The price is right .... right now for the ps3.... Ppl will demand it at that price and it is SHOWING.... Its not like the xobx where its slowly losing steam... MS is not stupid so they reduce the price to spike demand.

Sony does not have to do this right now because they are spending their money marketing their games hence demand will increase. Now if ps3 did not have any games sony is in trouble.... but they do.

NO_PUDding5747d ago

I bought one, and it's been a sound investment so far. Touch wood.

Drop the rpice whenever they can, btu don't rush it, if they can sell for more money. There are certainyl a lot of people holding otu for one, due to the price.

MazzingerZ5747d ago (Edited 5747d ago )

PS3 is at the right price point if you think about what it delivers...here in Europe it costs as much as an X360 Elite which doesn't have BR player, built-in Wi-fi nor built-in controller batteries...or is touch sensitive like the PS3, which also doesn't have outdated disc trays nor enormous power bricks... X360 doesn't support TrueHD Sound/DTS HD audio nor HDMI 1.3 either...SOOOOOOOOOOOOO

If people want to play MGS4, Killzone2, R2, LittleBigPlanet, Motorstorm:PR, SOCOM:Confrontation, Wipeout HD, inFAMOUS, etc they better start saving bucks and stop crying about 50, 100 USD /EURO.

SONY knows that and they are not stupid, that's why the put out all those games....it took ages before MSFT droped the price of the X360, why SONY would do that when people is eager to pay that for a console that delivers features + AAA exclusive games?

Most of those crying are X360 onwers that they think the X360 is worth what it costs today but not the PS3 but they still want one

juuken5747d ago

I disagree.

Sony doesn't need to cut the price of the PS3 just yet. You have very promising games coming out and that's more than enough to convince a next-gen buyer why they should buy a PS3.

Thugbot1875747d ago

Cutting production cost does matter to Sony because they don’t want to post a lost for every PS3 that they sell. Sure they can make it up in the AAA games they are planning to release, but no matter how you look at it you ideally don’t want to lose money to make money.

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B-Rein5747d ago

well its a hell of a machine lol, all parts are well made and good quality plus thos parts that are used are quet new so they will cost alot for a while now

TheMART5747d ago ShowReplies(7)
Silogon5747d ago (Edited 5747d ago )

When Sony gives up struggling, then everyone should worry, but as long as they're struggling to do so I don't see the problem. It's got a lot of moving parts and a lot to offer the consumer.

400 is more than fair for it, hell I paid 600 for it and if you deduct the cost it has had a 100 dollar price cut each year it's been out. I think Sony has been more than fair with the consumers for the pricing.

Is it still too high? Sure, but it's not Sony's fault, either. 300 would look amazing, but we just can't see that happening for awhile. Not with Blu-ray just taking off as the primary media for the future of the industry.

Next year Ps3 will hit 300, subsequently in its 3rd year no less. That is when Sony's sales will surge past the competitions.

Edit to mart above:
Mart, I have nothing but respect for you but I do have to say that while you are right with the 200 price point for mass market penetration, you also have to take into account consumers know how fickle Microsoft can be and 200 dollars could be close out for their new system.

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90°

7 Iconic Games That Put The PS1 On The Map

The first PlayStation is home to an array of iconic video games that went on to define the sheer significance of this console.

SimpleSlave1d ago

I think from a historical perspective I would change Spyro for Grand Turismo. It's the franchise that made the PS1 look like an absolute unit. Other than that, I can't argue with the rest when it comes to games that defined the PS1.

And to be honest, there should be space for Tekken 3, Wipepout and Tony Hawk's Pro Skater in order to round out the PS1 identity as the machine to own at the time.

With Tomb Raider 2, Silent Hill, Symphony of the Night, Tenchu, and Soul Reaver as backup contenders.

120°

Ar Tonelico Qoga: Knell Of Ar Ciel Retro Review – Love Conquers All

Gary Green said: You’ll be forgiven if you haven’t heard of the Ar Tonelico trilogy. The previous two games arrived so late in the PS2’s life-cycle that they simply went unnoticed. While most were tinkering with their shiny new PS3s, Ar Tonelico: Melody of Elemia and Ar Tonelico II: Melody of Metafalica were being ‘returned to sender’ by your local Game stores. Luckily, you won’t need to have played them to understand and appreciate this third and final chapter, Qoga (pronounced k-yoga) tells the story of a racial war between humans and Reyvateils, a breed of biologically produced female cyborgs capable of reproduction, while still having a digital mind.

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pslegends.com
Giga_Gaia2d ago

Oh my god. I kinda wish this would get a remaster on PS5, it would be awesome. One of my favorite games on PS3.

That and 3D Dot Game Heroes. It's a shame that some stuff is stuck on PS3.

Knightofelemia2d ago

Ar Tonelico 3 is good I still prefer the first AT game. The music is solid in all the games and Akiko Shikata is a very talented singer bringing life to the game. Only annoying part is well I find is Saki I always choose Finnel or Tyria. KOEI so needs to HD remaster the franchise along with Ar Nosurge and Ciel Nosurge since it never came to North America. I would day one the Ar Toneliceo games and Ar Nosurge if they were remastered.

TheColbertinator2d ago

I still have the limited edition of Qoga unopened. Unfortunately it never went up in value like I had hoped all these years.

Father__Merrin2d ago

Used to own all these quirky JRPG on ps3 good times. Wish I would have kept them all

290°

Microsoft’s Surface and Xbox hardware revenues take a big hit in Q3

Microsoft just posted the third quarter of its 2024 fiscal financial results. The software maker made $61.9 billion in revenue and a net income of $21.9 billion during Q3. Revenue is up 17 percent, and net income has increased by 20 percent.

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theverge.com
darthv723d ago

Xbox content + services up 62% while hardware down 31%... seems about right with the way they tout you don't need the hardware to play. People can play on their phones or smart tv or other means. I don't hardly play on my consoles directly since getting devices like the logitech g-cloud and ps portal. Which is to also say I have been playing more digital than physical because of these devices.

solideagle2d ago

you should apply in MS PR team buddy, I think you will do a great job in my humble opinion :)

Sonic18812d ago

I thought darthv72 and Obscure_Observer already work for Microsoft 🤔

dveio2d ago

MS: "Xbox services and content without AB up 1%, with AB up 62%. Hardware down 31%. In total a loss of 350 mill."

darthv72: "Seems about right."

MS: "Excuse m ..."

darthv72: "I don't hardly play on my consoles directly."

MS:

Lightning772d ago

What he said was facts. How he plays games is no concern of you. Don't get too mad about it.

Cacabunga2d ago

I can tell people like you are an absolute minority..

If service is up means their fans and fanboys accepted this model and subscribed to it. The near future you will see a big decline because the service is saturated.

darthv722d ago

to you it may seem like the minority... but your bubble is shrinking because more and more are following suit. convenience is a hell of a drug and its also why physical sales only amount to 30% of overall game sales. times are changing, you either get with them or you get left behind.

neutralgamer19922d ago

Darth

30% physical sales: yet Phil and xbox division are in a rush go give up on that 30%. they don't have any right to give up any piece of the pie since the control such a little of the pie to begin with

also, the market is clearly speaking that the model Xbox is pushing isn't working right now the keyword being right now. you are right about freedom to play anywhere so i hope they put their games on steam

shinoff21832d ago

But that's been ms for years. When things aren't going their way they try to change the way things are said. For instance console sales are down, they stop telling how many sold instead telling us how many hours spent in halo or headshots. So it makes sense console sales down just say people are playing on more devices then previous. What they won't say is how many xbox players jumped ship to ps5.

Cacabunga2d ago

Hardware sales are so bad that Sony and Nintendo are blowing the sales off the water with their hardware.

If Xbox are losers, others aren’t..
Xbox already tried everything with Xbox live then subscriptions went down so much that they had to find something else. Their fans subscribed then reached saturation rather quickly.

Hardware and exclusive games is where it’s at! Keep gamers excited, announce decent software and people will support you

itsmebryan2d ago

@shin
Well keep it simple Sony 's operating income is down 26% and Microsoft's is up 32%. No MS spin there, just facts. 😉
Cheers

S2Killinit2d ago

MS is after diminishing consoles as a medium. They want to destroy this market because they couldnt win. MS’s vision is to dissolve console gaming.

romulus232d ago

Odd that a company that touts you dont need the hardware to play is already touting another console in the works.

darthv722d ago

They are not reliant on the HW but still want to maintain a presence (no matter how small) is a good thing. It shows commitment to the craft. It reminds me of SNK and how they made games for their own hardware (Neo Geo) while also making them for others because they knew there was a market to do so. They knew they would sell more to others but also sell to their own niche fan base.

TheEroica2d ago (Edited 2d ago )

Perfectly reasonable post down voted by insecure corporation friendly folk.... But not gamers. Real gamer want accessibility and ease of acquisition for all.... Company shills are the only ones still telling us that hardware locking people from games is good for us.

Chevalier2d ago

@Darth

You should stop parroting metrics like an idiot without context.

"Xbox content and services revenue grew 62% in Q3 from a year earlier, “driven by 61 points of net impact” from the purchase of the third-party video game giant, Microsoft said."

61 of the 62% was from their merger so net increase is ONLY 1%

https://www.mesaonline.org/...

itsmebryan1d 17h ago

@chevalier

It looks like made a great purchase. Much better then Sony buying Bungie. 😉
Cheers

+ Show (4) more repliesLast reply 1d 17h ago
purple1012d ago

Xbox hardware revenue tanks to lowest point of Xbox Series generation

Profchaos2d ago

I'm not surprised surface is struggling they aren't relevant anymore

DOMination-2d ago

In the last two years they've started exiting the consumer market altogether. All of the newest Surface products are business models only. They can't seem to work out what they want to do with it.

XBManiac2d ago

Too expensive hardware when others offer the same or more for less? Good work, Green Team.

SimpleDad2d ago (Edited 2d ago )

"Despite some early successes for Xbox games on rival platforms, Xbox hardware is down by a massive 31 percent this quarter."
"Without Activision Blizzard, Microsoft’s overall gaming revenue would have actually declined this quarter."
"Xbox content and services would have only been up a single percent without Activision Blizzard..."
"It looks like next quarter is going to be a similar story for gaming at Microsoft, too."

That is crazy... so A/B/K is carrying the whole Xbox gaming.
Oh and Microsoft will be fine. Windows, Office and Cloud are growing with each pc purchase.

purple1012d ago

Activision: "we gonna need a bigger rucksack/backpack please"

Microsoft: "why's that"

Activision: "to carry yo' weak ass'

Profchaos2d ago (Edited 2d ago )

Top brass have also wanted to start seeing returns on the 100 billion they have put into various Xbox related moves so seeing more multiplatform games is highly likely especially from abk

It's basically saying that PlayStation is the reason Xbox is afloat right now thinks to Ps5 versions of COD

Kornholic2d ago

So basically PS and PC gamers' money is keeping Xbox on life support.

MrDead2d ago

The only growth MS will get out of the console industry is if it supports it's rivals platforms. Xbox is a pointless machine now. I can see them on a big push for live next, and they won't give up on trying to buy Steam.

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