1210°

Sony Responds to Activision's Threats to Ditch Playstation

Activision head honcho Bobby Kotick has been doing some saber rattling over at the giant publisher, saying that they may need to "stop supporting Sony" come 2010 or 2011. The folks at Playstation, though, don't seem fazed.

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lociefer5442d ago

in other words , take ur naggin and btchin elsewhere activision

Chris3995442d ago (Edited 5442d ago )

http://business.timesonline...

Notice the sales pitch for his - overpriced - peripherals at the end. I missed that bit when skimming the article this morning and recant on the assertion that this man has ANYTHING of value to say.

Translation for those too lazy to read: "Consumers can't afford a PS3 AND a $200 game bundle/ peripheral/ wand/ guitar/ vibrator/ whatever. It's just too darned expensive!" (Here I agree with the douche, $200 bucks for a plastic skateboard makes me quite an idiot.)

Edit: @thebudgetgamer. Think the suggested retail price is around $150 + tax. Up here in Canada we get the double sales tax shaft, 14%, plus an extra 20 bucks because we're, um, Canadian or something :) (Import tarrifs and whatnot). I can see it being $169.99 plus tax up here; basically $200,. For a bundle that expensive they should have a line-up of titles that they're launching with the peripheral, not just one.

TheHater5442d ago

"Activision's stocks dropped by 1.18% after saying this, losing them over 1 billion dollars."

That was in that article you posted. LOL...Activision's is already feeling the effect if they ever stop developing games for the PS3 and PSP.

thebudgetgamer5442d ago (Edited 5442d ago )

do they really want 200$ for that thing? i can buy a 360 for that money instead of a board made for one game.

:0 edit: thanks for the info i will pay with a bubble.

All-35442d ago

Sony says price is right... lots of fans in this site think price is right - But the world's largest 3rd Party Publisher thinks the PS3 is too expensive... and is putting pressure on Sony to drop the PS3s price.

Jecht5442d ago

I assume by your name that you are trying to claim you aren't a fanboy/anti-Sony person, yet everywhere I see you, you're saying something anti-Sony or PS3.

The truth is, who cares what Activision wants. They are wrong, plain and simple. And by agreeing with them, you are showing your ignorance. In the long run, a price cut would HURT Sony, not help them. We are in a global recession, in which Sony is already losing money on the PS3. Cut the price, and they bleed money, meaning less money for R&D on future tech for new consoles and games, meaning less production of consoles and games, less support, basically less of everything.

Think of it this way. Sony is the support beam for the PS3, and Activision is just a load of weight placed on that support. Take away the beam, and everything comes crashing down. And what do you think happens when a division of a large business conglomerate bleeds money?

So, I ask you, where's the logic in a price cut now? Because there's no way that Sony would recoup the losses of even a $50 price cut, not in this market.

mrnjl5442d ago

Id like to know what fans think the price is right??? Here in Australia Sony is ripping us off! Im waiting on a price drop to buy one. I have bluray in my media center so I dont need it for that. I just want to play Sonys great exclusives. But sorry $700AUD is not worth the price of having that privilege. ( I have other things to spend that amount of cash on before another games console, In my opinion it's just too much)

But while saying that.. I dont see why this Activision guy cares...The more consoles his games are on the more sales for them. How does the PS3's price affect Activision? People who cannot afford a PS3 can just buy a 360 and play Activision's games on it. Losing sony just means less sales for them.

Grandizer5442d ago

We all know Kottick is bluffing.
What he really wants is PS2 owners to jump over to PS3 so they can stop porting everything on the PS2. Hence the whining about ps3 prices.

In the end, if they stop supporting Sony, it will surely mean stop developing new IPs on the PS3. GH and COD are on PS3 to stay, you can be sure.

New games such as Prototype, Singularity and Blur might be the last new IPs on PS.... Well, I believe that is what the guy meant.

RememberThe3575441d ago

makes too much money from the PlayStation product family. Frankly, any void left by Activision would be gladly filling by EA, Ubisoft, or Take-Two. Matter of fact, I'm sure all three publishers would love to see Activision drop support for the PlayStation, just so they could move in on the market share left behind.

At first this seemed like a big deal to me, but now it just seems like this guy stuck his foot in his mouth.

Activision has turned in to what EA was last gen, the douche bag of the industry. And just like a true douche bag, they fail to phase with their threats.

MRMagoo1235441d ago

@1.6 im in australia and i didnt feel ripped of getting my ps3 for $1000 at launch and ps3s arent $700 for a start there about $670 with games so try looking around for shops other than iliketoberippedoff.com cos youll find EB,JBhifi and kmart are selling for less than $700.I think a price reduction would be good but there console is no way near a rip off for what you get or would you ppl (360 fans) be happier buying a ps3 with no harddrive no wifi and a mandatory fee to play online with only dvd for $400 if so ask coles or BILO to bring out a console that way you can get one in ur homebrand budget.

VaNdAl5441d ago

activision is right. the price is too high. for so many people suffering from the economy. Not to mention the PSP go price as well.

evrfighter5441d ago

its vgcharts? the dates are scrambled and its cut off...

do I win a prize?

Raz5441d ago

They usually take the high road. I'd have told this prick exactly where he could stick it. Instead they opt for the "We're doing just fine, thanks" response.

Didn't even acknowledge him; though I thought they dropped a subtle hint when they said they enjoy strong partnershipS with developerS - plural. And notice how they mentioned their huge line of upcoming games?

Yeah. You ain't the only developer in town, Activision. Not even close.

Enigma_20995441d ago

You want to act like you're SO important to SONY... better do something to PROVE it... which, in my opinion... you haven't.

Thugbot1875441d ago (Edited 5441d ago )

It's no secret that many people from publish, developers down to the gamer want a PS3 price drop. Its a great system and there is no argument you get a lot in a PS3 but its just more than many want to spend. So knowing this I don't know why everyone comes to Sony's defense when Activision is basically using their leverage to get a lower price for us gamers, yes they get more money out of it but its a win for us gamers too. If the PS3 lowers its price that means more consoles sold and more gamers on the PSN Network to game with more people in Home... The list goes on but gamers win.

PiTCHBLaCK5441d ago

My Gut Instink tells me Activision Isn't saying this for us gamers.
but only for themselves.

cjflora5441d ago

I just wish Sony would go "Hey, you know what? F*** you guys. WE'RE dropping YOU because we're sick of people trying to give the PS3 a bad name, and the only thing this comment did was paint yet another undeserving negative on our product." Seriously, all three systems right have their pros and cons, and it seems like for some reason people are always bashing the PS3. This insistence to jump on the bandwagon to "hate the PS3 because everyone else does" is just another fad that nobody can back up with REAL legitimate reasons. It's like people who say "Metallica sucks" or "Global Warming" or any other fad that idiots latch onto without ACTUALLY forming their own opinion on it.

Enigma_20995440d ago

They have to be PC about it. Because if they did, while we'd be all "ohhh, snap!!!" for a second, ultimately, they'd be attacked for being all arrogant and egotistical, even if they had the right to tell Activision off.

cjflora5440d ago

It's just something I wish COULD happen...

+ Show (16) more repliesLast reply 5440d ago
KS19855442d ago (Edited 5442d ago )

Be thankful that its not another HipHopGamer article.

happyface5442d ago

looks like sony and sony fans are having a rough day

MiloGarret5442d ago

Did you even read the article or are you just repeating what other people say? Seems quite positive towards PS3 and Sony if you ask me.

You should 1) read; 2) think; 3) comment.

Not 1) comment; 2) blank; 3) blank.

nbsmatambo5442d ago

how the fck r we having a bad day?....just bcuz they threatened to drop SONY.....really...

Activision doesn't have the balls to do that..do u know how many people would be out there rioting (22M to b exact)... bsides that's 40% of their money that they r just throwing away...

u kno wat since every1 is in a btchy mood today....y the fck r games $60...idk, mayb WE the customers should threaten to stop "SUPPORTING (INSERT COMPANY NAME HERE)" mayb that will get their attention...

just wtf activision...

Boody-Bandit5442d ago (Edited 5442d ago )

Quite the contrary my dumb dim witted friend. Sony fans are shrugging their shoulders and waiting for Activision to eat their words.

In case you haven't noticed?
Dinner is served.

Jecht5442d ago

I'd personally like to say that I think I speak for a lot of us when I say "Do it Activision, go ahead and do it." with a very challenging look on my face. There's no way Activision will drop support for the PS3, not when it's the only console that generates pure profit thanks to the LACK of pirating on the console.

And @nbsmatambo... I'm with you. I live in Canada, and a game costs $69.99 at EB games. Even Wal-Mart and Best Buy aren't much cheaper. The cost of games is getting atrocious, it's approaching the cost of games during the SNES/N64 days. Remember Mortal Kombat 2? $90 for that game when it first came out. We're definitely getting closer.

Grandizer5442d ago

"that's 40% of their money that they r just throwing away..."

So.... WOW = 50% of their money and Sony 40%.... that leaves little for the Wii, the 360 and all other PC titles.

shawnsl655441d ago

Activision is like a mediocre kid in a spelling bee threatening his/her teacher that they would bail if he doesn't get his sticker. While the teacher thinks to him/herself, "hmm i still have 5 other students who are at least 7x smarter than this kid..."

Ditch them and watch their stock plummet.

Off topic: Economy may be bad, you just need to know where to put your money. ASFX rose from .0002 to .01 in 2 days. I sold at .009 $_$. Watching and am in SPNG at the moment just incase someone wants to look into it (i'm still holding from .0135).

Raz5441d ago

I'd have been happier with your comment if you'd stayed on topic. But I have to say it - flashing money around is bad form no matter where you are. Especially during a global recession - just because you're online doesn't make it any less uncouth. We don't all have capital to invest, Mr. Stock Broker. O_o

+ Show (6) more repliesLast reply 5441d ago
dogmeat eater5442d ago

Nobody is going to give two fuks about activision. You people can have fun playing Band Hero and some other crappy music games.

Timesplitter145442d ago

I don't give two fuks about MW2

Knightrid8085442d ago

I'm actually really looking forward MW2 but if that guy is continuing to act like that, I won't pay for his food on the table.

KillerPwned5442d ago (Edited 5442d ago )

Activision you just got OWNED! Sony is calling you out!

I thought the $119.99 price for RIDE was a confirmed? its on gamestop

KingKionic 5442d ago

"PlayStation has tremendous momentum coming out of E3, and we are seeing positive growth with more than 350 titles slated to hit across all our platforms, including many anticipated games from our publishing partners," said Playstation spokesman Patrick Seybold. "We enjoy healthy business relationships with and greatly value our publishing partners and are working closely with them to deliver the best entertainment experience."

This is pretty funny. Cant wait to here what booby has to say about this.

Etseix5442d ago

em.... where is the joke?? them they trying to deliver the best entertainment experience??

sry but... i dont get it =/

KingKionic 5442d ago

lol

No whats funny is how will bobby respond to that.

Show all comments (113)
260°

Why Xbox believes it must cut costs and close studios

Companies, particularly public companies like Microsoft, need to grow.

Read Full Story >>
eurogamer.net
gold_drake11h ago

i mean its pretty simple, they spent close to 30 billion in acquiring activision, they thought they'd make it bk no problem, and that didnt happen.

its just shit that because of MS's miscalculation alot of people lost their jobs.

Jingsing8h ago

This is exactly what many people said would happen including the CMA and FTC. Lies lies and more lies and they allowed a $69 billion buy out to happen.

gold_drake8h ago

oh yeh it was 70 billion. that was my bad haha even worse.

thesoftware7308h ago(Edited 8h ago)

gold,

You can't be serious, right?

Do you think that MS thought they would make 80bill in a year & Half? They haven't even released titles under MS yet, lol.

But in fact, that A/B revenue is already paying off, look at the last earnings call. That $80 billion is long-term money, my guy, no sane person/company would think they would make that back in any short-term situation, it's a long-term investment.

Let's play silly then. If MS's reason for laying off staff and closing studios was due(which it really was not) to the A/B deal, tell me what Sony's reason was for past studio closures, the recent 900-person layoffs, closing Sony London, shutting down Dreams, and closing Japan Studio? Zipper? Psygnosis? cuts at all their internal studios.

Keep in mind, you are claiming MS's reason is because of the A/B deal; please explain Sony's reason.

Hofstaderman7h ago

You actually still defending them? Sheesh.....

gold_drake7h ago

this is not a sony vs MS debate. dont make it something it isnt.

and of course not, but im pretty sure they thought they'd make more money after the deal. they didnt, and closed off some studios.

its pretty insane to think there is any other reason for the closure of studios in this case.

romulus237h ago(Edited 7h ago)

(It really was) due to the Activision Blizzard deal and the loss of physical sales due to gamepass. You keep bringing up Sony in all your posts about this, stop deflecting and trying to change the topic, this is about MS and what they are doing.

BehindTheRows7h ago

Has nothing to do with Sony. Stay on topic.

notachance7h ago

once in a while you see someone too invested in their make-believe console war that everything happened has to be connected to said war…

a bit of banter between fans is normal, this crusade you’re doing now isn’t.

Chevalier6h ago

Wow idiotic. You bring up very old closures not that there haven't been recent ones from Playstations, but, seriously stop deflecting. This has NOTHING to do with Playstation.

Does Playstation got $3 trillion behind them and daddies wallet? No they don't so stop making a fool of yourself.

Xbox has never been profitable really and they just keep losing money so between their worst hardware sales, terrible 3rd party sales and now terrible 1st party sales.

Gamepass numbers that are no longer being announced shows their numbers after 3 years of missed targets has flatlined. Plus their recent gains up to 34 million were ONLY because they folded Gold members in too. Absolutely take your idiotic rhetoric out of here. Keep on topic without deflecting.

S2Killinit6h ago

Ayayayay with these xbox/MS excuses.

Reaper22_1h ago

How dare you mention Sony! Everyone here knows when Sony closes a studio and lay off workers it was the right thing to do. Even when they bought Gaikai and fired almost everyone it was the right thing to do.

Gamers can be such hypocrites sometimes.

andy8552m ago

Is it? That's revenue not profit. Completely different.

+ Show (6) more repliesLast reply 52m ago
thesoftware7305h ago(Edited 5h ago)

Drake,

"this is not a sony vs MS debate. dont make it something it isnt."

You are correct that it's not an MS Vs Sony Topic, but when exaggeration and imagination mix from a one-sided social group, similar examples are needed to ground radical thoughts; in this instance, the example was that shutting down 3,4,5, even 6 studios during a restructure/ buyout/acquisition is not some anomaly(it can suck) that has to be dissected or spell doom and gloom.

"But I'm pretty sure they thought they'd make more money after the deal. They didn't, and they closed off some studios."

But they did make more money, a lot, actually; the last earnings call showed a huge growth in profit, almost all due to A/B revenue.

"its pretty insane to think there is any other reason for the closure of studios in this case."

The fact that they did make money, kinda throws this out the window, and besides, you don't wake up and say, hey let's close a studio, you look at the output, you look at the dev as a whole, the long term and short term, you weigh it against all other studios and goals, you keep key members, ect..then you close if they are the weakest links...which by MS analysis they were.

Again, I will make a small Sony comparison, just so some of you can understand and see past the bias; Insomniac, ND, and Bungie have made some of the best games ever created, yet Sony saw fit to cut jobs in every of these studios, even tho Insomniac & ND are the biggest producers of PS games, leagues ahead better than Tango and Arkane, yet, they saw cuts, mind you, while being the TOP produces of PS first party. They were told to cut costs, and more jobs may be on the line, and Bungie is being threatened by a hostile Sony takeover. Put that in perspective, as I know that layoffs and dev closures are different, but if the best of the best is getting cut off, it is less than surprising, that lesser studios are closing.

@Cheva,
My response fits well with your comments as well. You even went on to prove that the dev closures are not just due to A/B acquisition. Then you point out Sony has less money than MS, inferring that MS should keep devs open that they see as lesser earners, while Sony having less money makes it okay to close them. lol...it doesn't work that way.

gold_drake5h ago

im not reading all of that. u have ur opinion, i have mine.

thats rly it.

but this aint sony vs ms.

ApocalypseShadow4h ago

You're trying to compare a 100 billion company to a company that has 3 TRILLION worth. SIE has to live or die on their own. And in turn, PlayStation has helped the main company again and again. Sony has to balance out what is working and not working in the company.

While Xbox has Daddy Warbucks footing the bill to keep the platform afloat. They have been bleeding money from Nvidia hardware in the OG Xbox, the RROD fiasco, the attempted 2013 DRM nonsense and the lies about being the most powerful console in the world and the losses of paying out millions to prop up a service hoping it catches on with enough subscribers to justify its existence.

They're not comparable if Xbox isn't allowed to live or die by its actions. It's subsidized. Revenue isn't profit. And if they were profiting on their own, they wouldn't be closing developers. If they were profiting, they wouldn't need Daddy Warbucks spending 80 to 100 billion buying up 3rd party publishers to sustain a loss leading platform.

They stopped announcing game sales, stopped announcing hardware sales, stopped announcing game pass subscribers, they are putting games on their competitors platforms but you're telling us that they are doing great even after killing jobs and closing developers at Xbox.

Stop drinking the Kool aid. You're drunk.

WelkinCole29m ago

I am pretty sure MS knew this would happen and this was part of their plan. I mean if anyone with half a brain can see this happening I am pretty sure a multi billion company like MS knew this would happen

The whole strategy in buying Beth and Acti/Blizzard is for

1. Buy established games they can have under xbox because they have done a horrible job in building their portfolio internally for the past 15 years

2. Following from 1, try and boost xbox competitivenss against a dominat PS which MS after 3 tries still can't crack

3. Follolwing from 2, try and weaken Playstation dominance by taking out these massive multiplats from the PS

4. Following from 3, try and profit off from the PS domiance with selected games they will still have on the PS to make money like COD

5. Obviously get the IP's by buying them instead of creating them which again as I mentioned in number 1 they have been woeful in doing

None of these had anyting to do with keeping all the devs they accuried. MS has always been very shitty to Devs under them. Look at what happned to Bungie for example.

I believe MS in court truely mean it when they said they had to do something because PS was just too dominant. This was their last roll of the dice.

And from the looks of things. It has not panned out as MS had hoped. PS5 is still as dominant as ever and xbox is still behind. Worse still their MP's they got is not irreplaceable as they thought. Starfield? lol!. There have not been any major shift in momentum in this console war in their favor so now its time to start cutting their loses and it starts with the most expensive cost for any company. People.

+ Show (1) more replyLast reply 29m ago
anast8h ago

They are going to use AI for a large portion of the game development process. Upper management need bonuses and the shareholders need more money. So, people will lose their jobs.

Skuletor8h ago

Maybe they were already using AI to make business decisions, which would explain why they closed Hi-Fi Rush's studio, then said they need more games like Hi-Fi Rush not long after that announcement.

Crows907h ago(Edited 7h ago)

They shouldn't have bought any studios. Some is okay...but they went on a shopping spree...stupid

Einhander19727h ago

The better question is why did Microsoft buy publishers for a service they were subsidizing they knew couldn't support.

And why are so many websites trying to make people feel sorry for Microsoft instead of truly criticizing the fact they are closing studios and killing jobs that would have been fine if Microsoft themselves hadn't gotten involved.

Quit feeling sorry for Microsoft and start feeling sorry for the industry and the all the gamers who are actually losing out.

THIS IS MICROSOFTS FAULT.

RNTody7h ago

The first thing that happens after any major acquisition or merger is a consolidation of the whole new portfolio, which includes cutting any excess, bloat or portfolios that don't fit the larger MO of the big boy. So far, it's been par for the course with Microsoft and that's why gamers have been so against this acquisition. Tango Gameworks is the beginning. You think Microsoft wants to pay to keep small timers like Ninja Theory in business?

There is absolutely zero evidence to suggest that Microsoft will improve any of these studios, but plenty to suggest that they will get rid of what they don't need and hold onto the IP. The real agenda of the acquisition was always to acquire The Elder Scrolls, Diablo, Fallout, Call of Duty, Candy Crush etc. that will create millions in passive revenue stream for Microsoft regardless of where the games release. Microsoft simply wants their cut.

Because of Games Pass Microsoft has no interest in investing in new IP which is risky and requires creative talent they can neither nurture nor manage. Game Pass has also not grown in the way Microsoft expected it to, even post acquisitions. Therefore the logical thing to do, without serious money makers to release, is to cut as much cost as possible.

Show all comments (33)
100°

Former Dragon Age lead writer David Gaider pours scorn on EA's AI dreams.

"They want you to believe the devs under them are super stoked to work generative AI into their processes," continued Gaider, "but I assure you what they took as excitement was really a veiled wail of despair not unlike the time that team was informed of their new 'really cool' live service mandate.".

LordoftheCritics3d ago

Publishers see gaming as another stock market.

isarai3d ago

I think anyone with some common sense knew this, im glad i don't support their games anymore, what a sh!t company.

Psychonaut852d ago

Friends don’t let friends buy EA or Ubisoft.

Chocoburger2d ago

I said this yesterday. AI isn't what we want when it comes to crafting artistry. Alas, these soulless corporate morons don't care about their work, only about cutting corners as much as possible.

120°

Phil Spencer and the Battle for Xbox’s Soul

Has the rapid growth of Xbox made the ship too heavy? Following the closures of Tango Gameworks, Arkane Austin, and Roundhouse, we explore what the future of Xbox could look like.

LG_Fox_Brazil3d ago

This ship was never meant to sail, this ship was made from the get go to sink as fast as possible. It almost feels that they want to lower the standards of quality in the industry so that they can fit in

rlow12d ago

I disagree, Xbox from the get go innovated and changed the industry. They did a lot of firsts and standardized a lot of others. It wasn’t till the beginning of the Xbox1 era that things started to go south.

Stevonidas2d ago

Yep, although I’d argue it started going to shit when they tried to hock Kinect on their audience instead of continuing to invest in their studios and IPs. 2001-2010 Xbox was peak gaming, though.

rlow12d ago

@Stevonidas
I agree they never should have focused on it after the 360 era. But you do have to remember they were faked out by the huge volumes of Kinects sold. To quote info on Wikipedia, “Project Natal, It was first released on November 4, 2010, and would go on to sell eight million units in its first 60 days of availability.” So if your Xbox and see these huge sales on a peripheral where are you going to put some money? Criticism in hindsight is worthless…..if only we could all see our future. In other wards they had no way of knowing. Plus they had engagement numbers and a lot of signs pointed to people wanting it.

Their biggest mistake wasn’t the Kinect, but unlike Sony after the PS3 debacle. They didn’t double on down on exclusive good games. The other huge mistake was letting Call of Duty go to Sony.

Hedstrom2d ago

Phil wants Xbox to be as soulless as him!

Tacoboto2d ago (Edited 2d ago )

Xbox has no soul and Phil has no confidence, and it's impossible to say either do when they killed Tango and Arkane Austin.

Everything they've said since has only made them look worse to a point that they're actually less competent than Embracer.

Markdn2d ago (Edited 2d ago )

Whe you release something like the series S and expect it not to hurt your business model, and developers have to have parity with games. Then you know Microsoft don't care. Series s is the final nail that broke developers,

Show all comments (12)