190°

Xbox Gets Grilled For Promoting Indie Games With AI Art

Xbox has received immense backlash from fans after its ID@Xbox program used an AI-generated image in a new post on X.

Vits158d ago

Meh. AI is going to substitute a lot of things in the future, just as mechanical automation did in the past and continues to do in the present. Also:

"My favorite indie game was paying actual artists instead of pushing horrific AI slop you fucking leeches".

This is such a bad take. The person who created the art was definitely a designer of some kind, likely working on a contract basis for an agency that was itself hired by Microsoft. So unless designers aren't artists now - which itself is a old "discussion" - then it was made by a artist that got payed.

EazyC157d ago

I don't know if you work, but I wonder if you'll have such a casual sentiment when an AI (or AI-powered robot) will displace your employment/income?

itsmebryan157d ago (Edited 157d ago )

@Easzyc

I don't get you folks that think if you bury your head in the sand things won't change. Technology always advances and you have to evolve.

How many jobs was lost by the internet that you are on right now complaining about jobs lost by Technology. Smh

ModsDoBetter157d ago

Heard it many times in the past.

Are you one of those people who refuse to use self checkouts to "keep people in a job"?

abstractel156d ago

I am an artist in the games industry and this affects me personally. Having said that, I don't really see the point in fighting the future. Yeah, it's sad that people are going to loose their jobs. Like others have mentioned, this is not a new thing though. Just look at the past century and you'll find that so many occupations have been replaced by innovation. I also realize that my work is a tiny, tiny part of all of these AI models since it's trained on artists' material and stock photography but it honestly doesn't bother me. I _do_ understand artists who are upset/depressed about AI, but it's highly unlikely that AI generated art will go away.

Juancho51157d ago

“The person who created the art wss definitely a designer of some kind”

You should like someone that needs more perspective, a 6 year old can type a prompt and create AI “art”. That’s the problem, AI is going to put a lot of people out of work who actually create art. People like you need more perspective, just because it doesnt affect you and your livlihood doesnt mean it’s not destroying people’s lives. Just how fast food automation is taking jobs it’s going to take your job too someday.

Vits156d ago

Nah. That is just how progress works under a capitalist system, buddy. It sucks? Yes, but it's how it has been working for literal centuries at this point like you probably learned in your school history class.

GhostScholar157d ago

All I know is that like 99 percent of indies I play are from game pass. I’m sure the devs are glad the games are being played more
Then being upset at using an ai graphic

157d ago Replies(1)
Zeref157d ago

The biggest AI company is using AI!!?? 🤯

InUrFoxHole157d ago

Omg this is unacc... oh never mind

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130°

Why Microsoft Putting Black Ops 6 On Game Pass Is The Ultimate Test

By putting Black Ops 6 on Game Pass, Microsoft plans to gauge its growth, pricing, and monetization changes, at the cost of less game sales.

rlow14h ago

If they have follow up games that are bangers, then this strategy will work. But if it’s Call of Duty followed another dead period then it won’t last.

crazyCoconuts1h ago

From MS financial perspective I think it may be the opposite.
A year of GamePass on PC is less than the price of two full price games. For all the people that would have bought COD for $70 but instead started subbing for GP, MS will get an extra $50/year which is good.
However, for each banger that MS puts out, that's lost potential revenue because the GP sub won't need to buy it.
So it only makes sense where the new GP customers would have otherwise not spent more money with MS... Which is the case if MS puts out low quality shovelware.

Sonic18811h ago

I don't see it working if Call of Duty makes less money and profits over time from gamepass 🤔

blackblades56m ago

I dont understand why have it on it when we all know it sells with the name alone. Seems stupid to lose so much sales and $ just to have it on game pass. They basically shooting themselves in the foot with a already injured foot from all the other times they shoot themselves in the foot.

Garethvk3h ago

When the game does not hit 1 Billion in revenue in under two weeks they will wonder why and the next thing you know; Season Updates will no longer be free.

Noskypeno2h ago

Yup, the CEO needs a new yacht and private jet

purple1012h ago

subscribers go up, execs celebrate win, get bonus, price goes up, subscribers go down,

execs dont care, got their bonus,

MrDead1h ago

If it works CEOs and shareholders get a payday and if it doesn't even more studios get closed by MS so CEOs and shareholders get a payday.

Elda44m ago

It will sell on PC & PS but as long as COD is for rent on Gamepass it will not sell well on the XB platform. Most folks such as myself that like COD just for the campaign would rather rent it for that month instead of paying $70 plus tax for the game.

IAMRealHooman31m ago

Your smart.
its 70 for base plus 10 to 20 for a season pass plus another 30 for there better season pass,

darthv7216m ago

...now you are finally getting how to use GP. No commitments, just play what is offered. if you like it so much and want to keep a copy for yourself... you can buy it when you want to. I used to buy games based on if they looked appealing and have been burned many times on things. With this, I can try before I buy. And I have actually bought several games after having rented them in the service. It literally is like the old days of renting only you get the whole store instead of pay per rental.

Elda5m ago

I've been knowing how to use Gamepass. I sub the service yearly & I play games on the service that I don't have to pay the full price for such as Persona 3:Reload. I mostly play & pay for games on my PS5 but if a game lands on GP that I'm interested in playing & I don't have to buy a copy for the PS5 I'll definitely play it on Gamepass.

160°

Why is Steam Blocked in Vietnam? Government Shares Reason

Finally, the Vietnamese government has officially responded to Steam being blocked in the country.

Read Full Story >>
spieltimes.com
blacktiger1d 21h ago

AMAZING! Thank You Gabe, stand for freedom of speech!!!!

PRIMORDUS1d 21h ago

VPN to buy games, fuck that if it's allowed or not, or just use a VPN and torrent what you can.

seanpitt231d 9h ago

I just cannot believe we haven't had a game from them this generation nearly 4 years in.. crazy!

Knightofelemia1d 14h ago

If the game is crap then yes there will always be negative feedback it comes with the territory. It's called word of mouth or welcome to the internet. Where the truth about a game comes out really fast whether the game is good or crap. If you can't handle the criticism because of a game then why publish the game. Why should people who never criticized or even played the game be punished? Vietnam has some really screwed up laws block Steam because they don't answer us rule. And going on a witch hunt with Steam please. Where's the proof, where's the evidence of this witch hunt. Somebody is butt hurt and has a Vietnamese Karen leading the witch hunt.

250°

Take-Two CEO Doesn’t Think AI Will Reduce Employment or Dev Costs; “Stupidest Thing” He’s Heard

Take-Two CEO Strauss Zelnick doesn't think AI will reduce employment or lower development costs, and calls it "stupidest thing" he's ever heard.

lodossrage3d ago (Edited 3d ago )

They already have AI trained to do coding.......

How he thinks it's stupid is beyond me, Especially since we see it happening in real time.

CS73d ago

Company A has 300 employees and lays of 200 to replace them with AI to release the same quality game.

Company B has 300 employees and keeps all 300 but instead uses AI to release a game with dramatically larger scale, scope, complexity, short dev cycle etc.

Company B would release a dramatically better product by using humans + AI and consumers would buy the better game.

I actually agree with this concept.

Huey_My_D_Long3d ago (Edited 3d ago )

This is key facet. Its how the AI is used. It's actually is impressive as is and really would make an amazing addition to alot of people in their jobs, not just tech. It also has the potential for businesses to use to lay off large amounts of people, as much as they could to save money on labor. I hope too many companies don't go with the latter. But since usually companies are worried about bottom line over people...we will see some try and hopefully fail. But yeah, if its to help workers like in your company B scenario I'm totally down...Just scared Company A may be too enticing to some ceos and businesses.

Darkegg3d ago

Value of AI and value of humans will both be increased with human-AI complex. Each, by themselves, will not be independently better than the other. Whether AI will ever be independent from humans is the fear question of humans, ironically because of our doing. At this stage, most of the doing is because of humans, not because of AI. AI is doing exactly that by our design, until we have failed ourselves with an AI development that went awry. The biggest take is that humans have only ourselves to blame when things become wrong, and we have to decide what is the ultimate goal with AI we want to accomplish. It would take a person with high morals and high ethics to make right of AI. I would not want businessman to decide what AI should do or what capabilities it can have. AI should be in the hands of people with high moral fiber, or those operating on love, kindness, and compassion.

BlackOni3d ago

AI is SUPPOSED to be used as a tool, not a replacement. It's designed to do two important things artists can take advantage of immediately.

- Make the ideation/reference imaging process much quicker and easier (basically using it as a google search)
- Make mundane and time consuming tasks faster and easier so more time is spent on creation.

Unfortunately, what many have done is used it as a way to replace rather than supplement.

Einhander19722d ago (Edited 2d ago )

CS7

In the ideal world yes.

In the real world where companies have shown little desire to innovate and spent every effort to maximize profits the end result will be the same quality games (if were lucky) made by less people and more AI.

Company Real World: Fires 200 people and makes the same game cheaper using AI and the executives get record bonuses.

Edit:

Lets look at history, specifically auto manufacturing.

In the 70's and 80's the auto unions tried to oppose automation of jobs (robots) stating that they would take peoples jobs. And the people in charge who wanted to make more money said the exact same types of things that are being said about AI. But we can look at history and see that countless types of jobs were in fact replaced by automation, that was of course even compounded upon by computers.

The net effect was that the rich got richer less jobs were needed so wages were forced down by competition for the jobs that were left.

hombreacabado2d ago

that concept works in the initial beginning phase of AI but once AI learns and surpasses the knowledge and coding expertise of even the best human employee than this CEO will no longer need competent humans in that line of work.

Extermin8or3_2d ago

@Hue_My£D_Long

Yes but that is a choice then by massively increased productivity and this greater income and wealth and stagnating with similar levels of productivity and output and not creating much wealth. Usually the option that creates wealth prevails because a rising tide raises all ships.

+ Show (4) more repliesLast reply 2d ago
Number1TailzFan3d ago

You can already make your own SFX with text prompts now as well, of course it will lower development cost and time

1Victor3d ago (Edited 3d ago )

WARNING WARNING ‼️ SARCASM AHEAD
Sure Strauss and robots didn’t take jobs from car factories.
Edit:Sad thing is he believes it and unfortunately he won’t be replaced for a long time by AI

senorfartcushion3d ago (Edited 3d ago )

He doesn't, he's just lying. These people lay people off so they can get bonuses. If AI takes jobs, their bonus goes bigger and the workforce goes smaller.

porkChop2d ago

Because he sees AI as a tool to aid development. He wants to use AI to help make bigger and better games in the same timeframe. Other CEOs want to replace devs with AI to cut costs and make lifeless games faster for a quick buck. Strauss has the right idea, this is how AI should be used. To extend and expand the capabilities of devs.

neutralgamer19922d ago

There will be few companies who will go overboard and try to replace their employees with AI tech. The ones that will make the most money will be the ones that utilize ai, along with their employee talent, to make the best product possible

AI could handle some of the most time consuming processes. To expediate the development, so in return, costing the publisher's last money end time.

Extermin8or3_2d ago

Not reliably they haven't. Coding done by ai is generally abysmal for all but the most generic tasks.

+ Show (4) more repliesLast reply 2d ago
jambola3d ago

Ceo says stupid thing
Part 5837384

Zeref3d ago (Edited 3d ago )

I think maybe sometimes we give people in these positions too much credit when it comes to intelligence.

DarXyde2d ago

I think you mean candor, not intelligence.

If you take him to mean what he's saying at face value, sure.

I don't. And I think he's clearly lying.

romulus233d ago

As long as it doesn't effect his inflated executive salary or his ridiculous bonuses I'm sure he's fine with it.

RNTody3d ago

Hahaha yeah trust the CEO suit over the actual developers making the games. Good one.

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