Microsoft expect a PS3 price cut soon

Jeuxvideo.com writes:

"Microsoft product manager Aaron Greenberg said today that he expects a drop in the price of the Playstation 3 in two to three months."

[XXXRATED]

what tiny brains the people at ms have. sonys got them by the balls and they are shaking in their pants!

[360 man]

errr yh sure they are

[MasFlowKiller]

for a console double the price i think the ps3 is doing ok, a price cut would completely give EU back to sony(not counting the wii) but USA is hard to say. i think that USA gamer follow the media alot and well the media hate sony with a passion(Kotaku, Gametrailers to name a few) so its hard to say if a 299 ps3 would do as well as a 199 360, just look at 08, 360 gamer were happy with 2 game for the entire year while the ps3 gave quality title all year

[Sergeant Osiris]

"waaaaaah we aren't making any money on the 360's we sell and want Sony to lose money just like us"

[Saint Sony]

Though, price drop would be pretty logical, but so far Sony has been totally illogical with PS3.

MS is clever, saying things like this will just eat PS3 sales. People start to wait the price cut now and PS3 looses sales. MS is trying to hit the final nail in PS3 coffin.

[shine1396]

or maybe he wants people to put off buying ps3s in the run up to febuary. why would people buy ps3s if they knew that a price cut is just round the corner? Aren't sales often lowest, the week before an announced price cut.

[Captain Tuttle]

I think Saint Sony and Shine are right...MS just wants to keep the idea of price cuts for the PS3 out there so people hold off buying. Personally I don't think they'll happen until next holiday season...Sony has stated time and again that they're more concerned with profitability than with marketshare right now.

[sonic1989]

MS sould be glad that SONY didn't do price cut, because if it had happened 360 wouldn't sell what it sold in the last 3 months.

[chrisnick]

it seems to be a bit of reverse psychology.....the majority of ppl who don't have a ps3 don't have it due to its price.....so if u tell me its gonna get a price cut soon, im gonna wait till it drops b4 i cave in and buy one now.......ahhh.....once again....ms in their own way calling ppl idiots.

[morganfell]

Microsoft reps are making comments for two reasons.

1 - First they hope that it isn't true. Being cheap is the only 9 iron left in the MS bag. By making these remarks they want to lure SOny into making another official press release that says "No price cut planned for the first half of calendar 2009. This way they can have Sony provide reassurance for them that their only advantage is still present.

2 - Microsoft always prefaces bad news with comments and attempts to acknowledge before hand what will occur so it gives the appearance they are in control and were aware this or that was going to take place. Pay no attention to the man behind the curtain, we are in control. It's a minor bit of turbulence said the pilot...as the left wing flew off the plane...

They know as they are staring down the gun barrel that trying to prevent a major price driven PlayStation swing is the only thing they have left to save them.

[JeffGUNZ]

That was the most hilarious post I have come across yet. The biggest fanboyism I have ever seen. You don't think if PS3 when to $300 that MS wouldn't drop theirs to $150. Sony is losing money on every system sold. Why do you think all these exclusives are coming out this year, it's their last ditch effort to break/even make profit...If they do make profit, then, and only then will there be a price drop. Sony is between a rock and a hard place right now. If they drop the price, sure some more people will buy it, but they will still be losing more money in the long haul. They need all these 2009 exclusives to sell big time, or Sony will fall further behind the 360. There is no doubt the PS3 has great hardware and great technology, but it's just not an econimcally sound console. This isn't Sonys generation, maybe the next console they will make a more realistic, affordable system for the masses. It's a shame, I always loved Sony, but the price of the PS3 compared to Xbox made me switch to Microsoft, and I am sure it did the same for a lot of people.

PS...Your analogies are awful and you should stop trying to use them, you just make yourself look juvenile.

[Sarick]

Microsoft, Sony and Nintendo need to stop telling the public they assume this or that about their competitions stratigy. Sure it's good to point out strengths and weaknesses but telling Joe public the other guy is doing this when it's purely speculation is silly.

Consider this. If you have a product that does something be it drives you to work etc such as a car that's is designed by company A. If your company B you don't have the expertise to tell Joe public how company A does their inside management. Let company A deal with company A's management and you deal with your company B's management.

By company B telling Joe public that company A is going to have some big price drop or fire sale soon it's skewing public demand. It's a method to FUD potential customers into delaying purchases for company A's product. If people hear there'll be a discount or price cut soon they may decide to wait it out instead of making a purchase.

[MasFlowKiller]

I think it was stupid of Aaron Greenberg to say such a think, with the 360 09 lineup looking a bit dry and the ps3 lineup well not looking dry a price cut would be the icing on a cupcake

[Turbo Teddy]

Don’t understand why he is getting all the disagrees? He is completely right. Its business 1 on 1. Every company is spending a lot of money preventing their competitors getting their inside knowledge. So Micrsosoft or Sony or Nintendo properly don’t know anything about each other’s future price strategies. It’s pure speculation. And “Joe public” can’t use this kind of information to anything. I’m hitting the agree button.

[Helghast Slayer]

Hear is a thought. How about you focus on securing at least 1 worthwhile game for the 360 instead of worrying about sony's business structure.

[CryofSilence]

Agreed. They do have Alan Wake though (console exclusive, at least). I'm not counting the Halo spin-offs because I've never really liked Halo.

[a_cold_soul]

MS did that when they got FFX13 and Tekken6 LMAO and then there's Alan Wake and I can't forget Star Ocean and who know what else MS got up there sleeves for E3.

[CryofSilence]

I think he was referring to exclusives. Who knows?

[MasFlowKiller]

the name of the game is
exclusive
if their were not exclusive then buying a ps3 would be pointless to a gamer, so becuase microsft has such poor first and second party they convince all third party to stop making exclusive

but i think a console is only ass good as the tittle you can play on them so that why 07 was the year of the 360, 08 was the year of the ps3 and 09 is looking to be the year of the ps3 too

[Gue1]

... LOL

[SSCOOLCHEA]

This guy never shuts the fk up does he . ladies and gentlemen February 27 this mfker will shut the fk up

[Sk8boyP]

this story was already posted

http://www.n4g.com/industry...

jeez.. just give it up already

[ChanDangle]

Greenburg acts too much like a jealous g/f. Move on about your business.

[NinjaRyu]

Just like the way every PS3 fanboys act like jealous girlfriend over the sight of every PS3 exclusive lose to the 360.

[Helghast Slayer]

@ ^^^

So you rather have sloppy seconds huh? Exclusives are the new gem son, you'd better hope microsoft has some plan for your sake. Oh and i don't mean games that anyone can play on the pc also.

[ultimolu]

Except those games were never exclusive in the first place.
Don't worry. PS3 fans have learned to accept the multiplatform business because at least we have first party games to look forward to.

[Graphics Whore]

The last thing Microsoft should be doing is taunting the competition, especially with the advantages they already have. Fire Aaron get some one much more humble and accountable.

[darkdoom3000]

I dont know why they are saying this.

now people who were gonna buy a X360 cause the PS3's price are gonna thinking of buying a Ps3!!!

Nice way to shoot urself in the foot.

[ButterToast]

actually if people were thinking there would be a price cut soon they would be more likely to hold off on the purchase. causing sales numbers for Sony to drop. Crafty Bastards and their little mind f*ck tactics.

[MasFlowKiller]

what is his game?

if his trying to work for sony its not going to work tried and their not hiring

[Halochampian]

MS knows business better than you think.

[darkdoom3000]

wow, never thought of that. it has the possiblity of working both ways.

-possible PS3 buyers wait for a while.
-possible x360 buyers, who wanted to buy a PS3, but the price was the barrier would wait for the "price drop"

[SacT0wnF1n3st]

MS loves talking about their competition I see.

[Whoooop]

Translation....

Microsoft is sh*tting their pants.

;)

[LeGenDx]

just to prove them wrong!

[LightningPS3PS3]

If PS3 DOESN'T get a price cut soon, they will be out of the console race very soon.

They already took a huge blow during the holidays. Maybe it's too late already.

They also need a low end sku to counter the 360 arcade system.

They just have so much catching up to do. With the way they just sat back and watched PS3 get disemboweled this holiday, I'm doubting Sony has this much fight in them.

Infact, I think Microsoft is giving Sony too much respect.

[MasFlowKiller]

do u mean the blow the took with the 130% rise in sale for the month of Dec year to year?

[Godmars290]

If MS is so well established as the #1 (#2) console this gen, why do they seem so worried about what the guy in 3rd is doing?

[Aclay]

I think they are worrying what Sony is doing price wise because a PS3 price cut would boost sales significantly in all 3 major territories.

The Xbox 360 price cut for the most part mainly boosted 360 sales a lot in the U.S... the 360 price cut did help the 360 in Europe, but the impact wasn't as big as the U.S. In Japan, the 360 price cut has barely helped it at all. The only thing that has pushed 360 sales in Japan is the JRPG's, not price.

The PS3 had been outperforming the 360 well before the more recent price cut at a higher price in Europe, and the PS3 has sold almost the same amount in Europe than the 360 despite costing a lot more and launching a year earlier.

I'm pretty sure that Microsoft also knows that Final Fantasy XIII and Versus XIII + PS3 price cuts will do huge numbers for the PS3 in Japan this year... I wouldn't be surprised if the PS3 sells between 2-3 million consoles in Japan alone this year with the release of the next 2 Final Fantasy installments.

I think it's possible that the PS3 will get a price cut within the next 2-3 months in the U.S., but for Europe I think it will come a little bit later because David Reeves has already shot down rumors about the PS3 getting a price cut in March.

In terms of a Worldwide Basis, there's a lot to give when it comes to the PS3, and I'm sure that Microsoft realizes it.

[Halochampian]

You always keep your eye on the competition. Especially if the guy behind you is the champion for the past decade.

[AngryHippo]

....you should never underestimate the competition, and should ALWAYS keep an eye on what they are doing. If you don't, you get lazy and that is when out of nowhere you end up 8million consoles sales behind second place, and a heck of a lot more from first place.

[GarandShooter]

Or maybe you get lazy and instead of proper R&D and QA you rush to release first and suddenly you're a billion+ dollars in the hole due to faulty hardware

[darkdoom3000]

"Keep your friends close. Keep your enemies closer"

[dadeisvenm]

Why odes he care? Has he been eying one all this time?

[NinjaRyu]

Aaron Greenberg sounds a little too confident that theirs gonna be a PS3 price drop soon! Maybe MS has something planned for Sony if a PS3 price drop happens. Also to all the people MS is saying this because their scared.......................h ave you all been living under a rock since 2006 or are you all just PR for Sony Computer Entertainment.

[Godmars290]

Well, its not like they'll have GAMES ready to go against a PS3 price drop...

[Graphics Whore]

At this point Microsoft needs games that's about it.

[NinjaRyu]

how do you know they have no games? Do you work for MS? If you learn anything from this console round it that MS always has a ace in the hole to keep themselfs in the console wars, just like sony does!

[micro_invader]

A price drop in Europe would definitely benefit in Europe. A lot of people are opting for a 360 because of the price. Although, they should probably drop it after January since people are still recovering from Christmas and new year.

[micro_invader]

Ha, I meant to say, a price drop in Europe would definitely benefit Sony. What's with all the disagrees, Is it because I had "360" in my sentence?

[YouNoob]

the biggest disaster in gaming history (i've been there since the start, have you?) wont be saved by a way too late price cut. they might as well raise the price, as no REAL GAMER would buy this overpriced movieplayer anyways.

[NegativeCreep427]

The Real Gamer would look at your blatant display of idiocy mixed with fanboyism and laugh at you with both feelings of pity and contempt.

Calling the PS3 nothing but an "overpriced movieplayer" just shows your lack of insight and your blind allegiance to an emotion-less corporation.

[j4gs14]

only because microsoft failed with their movie player. no need to hate. btw when would you consider the start?? pong?

[Boty]

You NOOB.

[cryymoar]

it's only been a little over 2 years OUT OF 10+!! and it's going on a second price drop.

[die_fiend]

Pretty obvious that Microsoft saying this is basically saying wait before you buy a PS3 so we can sell more in the meantime. It might be true what he's saying but I'm not sure if people will wait (I will)

[GarandShooter]

Perhaps it will backfire. Possibly people who were going to buy a 360 instead of a PS3 will now buy neither, waiting for the PS3 price drop.

[Lombax]

Sony will... Sony can't... Sony must... Sony will never...

-every MS article ever-

>.>

[j4gs14]

microsoft must be contemplating giving 360s for free!

[Kurylo3d]

wow.... this is IRONIC. Microsoft are geniouses... not cause they came up with a great idea to hold back ps3 sales. No no.... this is genious because they exploited an ironic situation.

Sony fanboys... hurt their OWN console of choice by claiming price drop! Sony cant afford a price drop... they are hurting financially, and already losing $100 off every ps3 sold... there not making money from the consoles sold... whereas microsoft is making money per console sold. Microsoft knew this... but since the fanboys kept on screaming price drop is coming thinkn they are supporting their console, microsoft jumped on the bandwagon.. saying yea!! price drop hahahaa! price drop is coming hahaha!

This way no one who thinks a price drop is coming will buy a ps3. Why should they? Times are tough and they want to save money.

[solidt12]

Actually they breaking about even. They are loosing less than $40 dollars on the $399 SKU and Making about $60 on the $499 SKU. There was an article about this a few weeks ago on CNN.

[ultimolu]

Why does Microsoft care so much about this pricecut? Unless they're trying to hype pricecuts in order to slow down PS3 sales now...

What a dirty, yet effective business tactic. I couldn't expect anything less from Microsoft.

[die_fiend]

Why does Microsoft care so much about this pricecut? Unless they're trying to hype pricecuts in order to slow down PS3 sales now...

Well done ulti, u figured it out eventually.
Now do you know why they'd want to slow them at this particular juncture?

[ultimolu]

Um...because the PS3 has a near unstoppable lineup this year? o_o

Idek...ignore meh.

[rbbrdman]

Billy G gonna pick him one up when they are not so pricey ??

[Smokzdaizm]

The SDF and fanboys have lost it, you can't say anything postive or negative about the PS3 without the SDF jumping to conclusions. I'm so glad that when I buy my (or if-Sony fanboys ar emaking it real hard to buy a PS3)that I won't be taking it online for gaming (sorry when it gets EVERYTHING XBL has I will-free means nothing to me I have a job I can afford to buy things I enjoy-then I will)

[tonywood]

Msoft better get their word of mouth about the xbox 720 going this year. As a Sony fan, who respects all video game companies, I will say that people always knew which band had the BEST to offer in terms of games, movies, HDTV's, and so on.

Ps3 hate was mostly coming from people/journalist that neither had nor played a Ps3. It's all good...this isn't Sega or Atari..it's SONY!! Playstation has dominated because of their innovation, customer service, and QUALITY PRODUCTS! How many articles or complaints about the Ps3 (and Wii) are there? Is online, Wifi, suitable HD space, and Blu-ray offered from all the companies, or just Sony Ps3? I'm not bashing 360, just elaborating on this topic. personally, I would only bring the price down to $349.99 because blu ray players are still $260-$350. You get a TON for what you pay for. There is no hidden live fees, wireless adapter's, or battery recharge cables to pay for with Sony Ps3. (THESE ARE FACTS...NOT OPINIONS!)

[JeffGUNZ]

360 will drop to 150.

[cmrbe]

must live and think about Sony all the time.

Perhaps he actually works for Sony.

[tonywood]

Come back at me directly...DON'T HIDE LIKE A PUNK. I fairly smash all video game companies and developers the same. If any 360, Wii, PC, or Ps3 fan has beef...then so be it.

What I stated, in regards to this topic, is backed by facts. I had the 1st Xbox and sold it, once I heard about the discontinuation of games...thus forcing it's fan base to by a 360. That move sucked...but then again, that is what MS is all about. If some people like Halo and Gears so much that they are willing to risk hard earned money on it, so be it. I went through 5 RROD 360's, so I tried to get with them. NOW, I am completly done with MS...Just a Ps3 and Wii for me. If Msoft was customer friendly that would be one thing, but the NY Yankees are hurting the games division in general. STOP STEALING EVERYTHING!! Come up with you own ideas for a change, THEN you won't have to tearn down shop every 3-4 years. Ps3 will do the same thig to 360 as the Ps2 did to the 1st Xbox. AND I DON'T CARE WHAT THE WALL STREET JOURNAL OR SOME OTHER FLAVOR OF THE POST ON HERE IN THE FORM A ARTICLE.

[cmrbe]

The xbox gaming division is only doing cosmetic. In time people will eventually see how really ugly it is.

All this crap from MS is just their last shot at PS. Sony knows this as well as MS. MS is just trying to fool people to believe that they are crushing Sony with every small victory they have.

[smokeandapancake]

Sony had the same business practices when they started in the gaming business. They also bought up game studios and titles to strong arm the competition(sega saturn/dreamcast nintendo 64). Where do you think their first party came from? Believe it or not this is a common practice it's called "business".

[smokeandapancake]

...and would also like to add; water is wet, grass is green, and the sky is blue. That is all.

[Silent]

you hear it here first

That's just dirty saying that about Sony.