For the past few years, Electronic Arts has desperately been attempting to gain a leading share of the first-person shooter market. Games like Medal of Honor and Crysis 2 have been selected as champions to take down Activision and its Call of Duty franchise, but they've never been considered serious threats.
Battlefield 3 represents EA's first real chance at carving out a competing niche. With its huge marketing budget, gorgeous visuals, and an army of fans ready to argue in its honor, this is a game with some serious muscle behind it.
There are no thoughtful ads in Video Games, EA. Leave them be.
I think the only type of games that can gets away with it would be sport games, having those sponsors ads on the side like on real life.
But don't put freaking Doritos ads in Star Wars or something, it breaks the immersion. If it is a pop-up ads, then big no.
EA coming back for the crown of being perceived as the worst company in gaming.
One of my favorite series is the THPS franchise, and it was packed with ads, but it didn't bother me. Posters for skateboard companies, JEEP, and Nokia phones. It did sort of fit in with the game world, but that was the past, these days ad would be intentionally intrusive or unskippable loading screen type of imagery. Ugh, I know EA would do it in a horrible fashion. Screw them.
EA senior staff has been investigated for sexual misconduct involving female coworkers, and these said people have been named publicly.
Aye just call Phil, i mean he somehow made Bobby Kotick's scandal disappear and gave him a few million dollar high five on the way out.
EA about to go down like Activision and then Phil saves the day saying.this is good for the industry and consolidation will help create competition. /s.
What's up with all these horny creeps. You gon be horny, fine. Just not at work take care of that shit before you go in. Rub one out if you have to. Don't be a creep at all. ESPECIALLY at work. But don't be one AT ALL.
"it seems that according to EA, given the events transpired outside of work between two adults, and the fact that once investigation has started that the alleged perpetrators didn’t do it again, the investigation is considered closed. [...] The victim still has to work with the people that harassed her."
Yep, EA is disgusting.
EA has announced it will engage in a shareholder-pleasing share buyback program just a couple of months after mass layoffs at the studio.
Jim sterling, hahahahahah.
I still think he is just trolling us.
"and an army of fans ready to argue in its honor"
Hahahahaha..that was a good one.
reviewer doesnt know how to play the game
"run for a very long time across a huge open space, then bump into a tank and die."
"Tanks are sluggish and alienate one from the atmosphere of the match, while airborne transport is a nightmare to use"
People bash on this guy because he actually isn't afraid to use the entire review scale. 7.5, when using the ENTIRE scale, is still a very good score. Sure, the game may not be for everyone or do anything new, but it has many redeeming qualities that one can't deny. I wish people could see that the review scale is more than just 7-10.
Biggest PR doesn't changing quality of simple military shooter.