Sony is describing the PlayStation 5 as a niche product for hardcrore gamers, which is both an evolution of the PlayStation brand and a shift in messaging for the console manufacturer.
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Sony owns a fair few iconic franchises - many dating right back to the original PlayStation. But while we’re pretty familiar with the likes of ongoing series such as God of War, Horizon, and Gran Turismo, there are plenty of PlayStation franchises that haven’t seen the light of day in a long time. So in this video, we’re going to be taking a look at the status of PlayStation’s many IPs, and checking in on when we last heard from them.
Here lies The Infamous Series; once a shining beacon of free flying, lighting bolt sniping, and wire riding amazing gameplay, it has been laid to rest and be forgotten for what seems like forever despite being loved by millions. Plot next to Wipeout across from NBA Jam.
Custom Controller Company HexGaming launched a Kickstarter campaign for their latest pro controller, Hex Phantom. - IS
It's not a shift in messaging. Sony is doubling down on core gamers that got them where they are now. Instead of chasing casuals like their competitors seem to care about again and again because they are looking for more profits from blind spenders that don't read the fine print.
Sticking with what they have done best and those who support that every generation is Sony's focus. Doesn't mean they won't prepare just in case the core consumers change their habits. But PlayStation sales each generation tells Sony that there is a base that care about a variety of quality games, fairly priced consoles for what you get and the value over time without paying extra cost.
Others are trying to change things to fit their agendas and using influencers to get there. Sony would rather be dragged as long as they can by digging their heels in the dirt. Hopefully they can hold out for as long as they can.
I mean hard to classify your product as "niche" when you are selling the most of it. The PS5 will be marketed exactly the same as the PS4 was. A place to play great games.
How do you describe the most successful platform in an industry as a niche device? At that point the term niche just loses all meaning
It wont make a difference, but Forbes needs an article to write and will try and sell this as a bad thing or something.