2K's Ken Levine has told Eurogamer he reckons BioShock has rescued the shooter genre by opening up a brand new market.
"I can pretty much guarantee to you that if BioShock wasn't successful, there never would have been another game like this," Levine told Eurogamer in an exclusive interview. "I don't even know how we convinced people to pay for BioShock. These games had never made any money - everybody told us when we were pitching BioShock, sounds like a great idea, you'll sell 150,000 units - next!"
