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2K Sports aiming for next-gen success

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With EA canceling NBA Live 07 for PS3, 2K Sports has a real opportunity to position itself on next-gen. Gamedaily.com spoke with VP of Marketing Erik Whiteford (right) about the company's battle with EA Sports (there's a fair amount of trash talking!), their next-gen strategy, plans for the football and baseball categories and more.
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kingboy - contributor
Published: 1080 days 7 hours ago | Interview | PlayStation 3 | Xbox 360 | Industry News
 
 
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