When Microsoft initially unveiled its achievements system for the Xbox 360, it was seen as not only a way to show off your gaming skills, but as a means of lengthening the enjoyment and value that every game has to offer. "I'm going to get every achievement for every game I own!" cried enthusiastic gamers, eager to rack up the points and enjoy video games in an entirely new light.
Then the Xbox 360 launched and Perfect Dark Zero asked players to gain 1,000 kills with the sniper rifle. The dream was dead.