GameTap writes: "What price tag do you put on fun? With WiiWare, Nintendo can now offer Wii games that fit just any budget, from $5 to $50. The WiiWare store is open for business at the Wii Shop Channel, and through it, Nintendo hopes to make available games that are low cost, imaginative, and hopefully fun.
Nintendo is promoting WiiWare as a way for smaller, independent developers to showcase their talents and create entertaining Wii content without incurring the development and marketing costs associated with releasing a video game into regular retail channels. Expect to experience the creative efforts of development companies of all stripes. Established video game publishers (some even presenting games based on their popular franchises) will have WiiWare offerings as well as smaller independent studios. The independents are the most intriguing aspect of WiiWare. As with Microsoft's Xbox Live marketplace, WiiWare can give unique and creative ideas a chance to find an audience and flourish in a smaller format but on a major video game platform."
