MS has bought a LOT of exclusives and just as many timed exclusives and how has this helped this so far? I guess if you were to take things into account at this point, not so much because the PS3 has steadily been gaining speed despite all the money MS has spent to boast about a bigger library. The choice of games MS made to purchase were great titles, but none of them were system sellers. Bioshock, Mass Effect and a few others all good games, but they aren't system sellers.
Exclusives are definitely going to slowly deteriorate over time mainly due to the costs of developing games for the next-gen hardware. It only makes more sense from a profit standpoint to put games on everything.
However, looking at the games that have been system sellers almost in history really, very few third party titles have achieved that. Metal Gear, Final Fantasy, GTA (before this gen) and a small few others have ever achieved that status. The majority of system sellers have always been first party titles (Mario, Halo, God of War, Gran Turismo, Zelda, etc.).
In the long run, do I think Sony needs to buy more exclusives? While I would like to see them do it, in all honesty their strategy of NOT just buying every big game exclusive hasn't hurt them as much as people seem to think. We've also all seen the articles about the PS3's momentum and how their late 2008/early 2009 lineup will be what pushes them closer to the 360 in worldwide sales...and what were the games that were mentioned? Little Big Planet, God of War 3, Gran Turismo 5 (full game), Resistance 2, Motorstorm 2, and a few others. Oh crap, aren't those ALL first party titles? Yup.
Sony doesn't need to worry about buying exclusives. They just need to bring out some great first party titles because that's what sells. They still have a lot of older franchises that they own that they can bring back as well (Shadow of the Colassus, Sly Cooper, Mark of Kri, etc.) and I wouldn't be surprised if those are all in the works.
So, if you're going to buy an exclusive, might as well be on a game that's going to push sales (MGS4 would be a great example as a more recent game) and not games that will only give you short time bragging rights, which is what MS seems to be buying up and they are missing the only third party games that have historically sold consoles. The next major third party title that will sell systems? Final Fantasy XIII. And unless things change, that's also only a PS3 game.
Sony's strategy has never been one that many people understood, but in the "long run" I think they know what they are doing. They don't do great on the short run, which is what MS I think does better on.
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