You never make one ounce of good sense. Not even a half ounce. The rate of Blu-ray adoption is far surpassing the adoption rate of DVD. You do understand DVD became available in 1997? Now that you have that information, go run and find out when DVD started taking off. Then look at the release lists for DVD vs. Blu-ray. Not only will you find Blu-ray years ahead in comparison, the movie titles (whether catalog movies or new) are hitting the shelves insanely faster than DVD in superior high definition.
Blu-ray is a success. Microsoft and Toshiba are the real losers. Microsoft doesn't make nor own any films anyway. They barely make working hardware. So who cares???
Warner, Sony, Fox, Disney, Panasonic, Lionsgate, Columbia, Sharp, Paramount, Hewlett Packard, Apple, and over a hundred other film, hardware, and media companies; are already glad they supported a winner. :)
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