Activision: Modern Warfare 2 was always ready for the 'Call of Duty'

The fact that "Call of Duty" branding was conspicuously absent from Modern Warfare 2's debut trailer and all subsequent promotional materials about the game seemed to declare clearly enough that the title had left the franchise's well-fortified nest. A fact that Activision seemed to acknowledge by telling us it "has taken on such a life of its own." So, imagine our surprise when the game's box art materializes ... with "Call of Duty" in the title.