What does Silent Hill's poor performance mean?

Helldescent:

"The latest Silent Hill, Silent Hill: Homecoming has only seen a US release, but even for a one-region release has performed pretty poorly. This can be simply put down to little to no advertising from Konami and general average reviews.

Here's to hoping the series makes a roaring comeback and changes peoples perception on horror games and encourages developers to take a similar route with deeper storylines with deep characters and stories that are so intricate that you can discuss for years - like the old Silent Hills. That's not to say Resident Evil style shattering heads isn't great fun, we just need the old properly scary games back for a bit of variety."