No more avoiding it: Interest in "music games" like Rock Band (VIA) and Guitar Hero (ATVI), a white-hot fad throughout 2008, has started to fade.
So what next? Each of the two mega-selling franchises has differnent plans. Via the LA Times:
Hwang, who acknowledged that sales in North America were starting to cool, said the company would make a big push in Europe and Asia by adding bands from those regions to its song lineups. He also said Activision would launch games targeted at discrete music genres, segmenting the market the same way the music industry sells records under separate labels.
The splintering of games means no individual title is likely to rival Guitar Hero III: Legends of Rock, which generated an unprecedented $1 billion in sales for a single title.
