30°

Viacom: Talent Prefers Rock Band

Edge writes: "The Rock Band franchise has an easier time attracting music talent than its competitors, claimed Viacom CEO Philippe Dauman during the UBS 36th Annual Global Media and Communications Conference on Tuesday.

"There's a strong music orientation to our company; many of our networks are ideal vehicles to promote the game, and you'll see more and more of that as we move forward," said Dauman.

'We also have the opportunity to attract talent to [Rock Band] in a way that our competitors have greater difficulty doing.'"

Read Full Story >> Comments (3)

edge-online.com

Save | Email | Info | Report | Add Alt Source

Incoming News

0°

Multi

Guitar Hero Victory Track Pack Released

Multi | News

Activision today released the Victory Track Pack for Guitar Hero World Tour on Xbox 360, PS3, and Wii. The pack includes the three tracks "NJ ...

Read More | Comments(0) ..

Join N4G

About N4G

N4G is a social game news site that covers the game industry 24 hours a day, 7 days a week.
More Info... | Submit News

- Site Menu
  
  Game Index
  Help & Info
  
  RSS Feed
  Feedback
  
  Full Menu...
  Webmaster Tools

5° Rob Thomas to Rock Band: "Call me" 11m ago \| Multi \| Com(0)	40° GameStop starts huge Guitar Hero, Rock Band sale 2d 1h ago \| Multi \| Com(0)
10° Green Day Release First Three 'Rock Band' Songs 21h ago \| Multi \| Com(0)	10° Rock Band inspired by iTunes says Harmonix honcho 2d 3h ago \| Dev News \| Com(0)
30° Xbox Live Marketplace Update: Monday 6th - Wednesday 8th July 2009 1d 1h ago \| Xbox 360 \| Com(0)	130° Harmonix: music games could abandon consoles 2d 6h ago \| Multi \| Com(10)
330° Rumored PS Store Content for 07/09/2009 1d 2h ago \| PlayStation 3 \| Com(30)	20° Beefjack: Music DLC Roundup 4/7 5d 1h ago \| Multi \| Com(0)
10° Brief Analysis and Overview of Top Games played on Xbox Live 1d 13h ago \| Xbox 360 \| Com(0)	30° Rock Band DLC Update for week of July 7, 2009 6d 18h ago \| Multi \| Com(0)