After the new button named "Paid Character Customization" was found in the game files recently, speculation was rife about a possible new way to customize World of Warcraft characters in ways that have previously not been possible.
Today, WoW's Lead Producer Jay Allen Brack announced in a press conference that there WILL be a paid character customization feature coming. No further details were revealed, but this could mean players might be able to change their characters' race, faction, face and/or sex.
