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The Sims 3 targets 'real' gamers

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MCV: EA's The Sims Studio is looking to lure traditional gamers to the next installment in the franchise, The Sims 3, with more 'goal-orientated' gameplay.

Speaking exclusively to MCV, the division's creative director Rod Humble also revealed that his MMO background would help the franchise move away from its simulation past.

"I think there is a lot more 'gamer-ness' in The Sims 3," said Humble. "The team has added a lot more challenge and depth for gamers.
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Agent46 - contributor
Published: 589 days 7 hours ago | News | PC
 
 
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