DreamStation writes: "Docomodake began as a marketing character, mascot if you will, of the Japanese cellular phone company NTT DoCoMo. He's quite the icon in Japan and has become the first family of fungus. Now Docomodake and his family of mushrooms have invaded North America. A quirky, but cute platform game, Boing! Docomodake DS takes Papa Docomo and sends him on a journey to find the lost members of his family, who for some mysterious reason have all gone missing. You will use your Docomo to climb, dig, and roll around various stages all while transforming into mini Docomo's or back into his larger and normal self. Honestly, could this be anymore Japanese? Short answer is no. The rest of this review will serve as the longer answer to this intriguing and often asked question."