California Superior Court Judge Elihu Berle allowed the Activision vs. EA lawsuit to continue, considering that the plaintiff provided enough evidence to support this decision. Activision can now go ahead with three of the four original legal claims against EA. The lawsuit is scheduled for May, 2011 and Electronic Arts is facing the possibility of losing $400m in the process.
Cheat software provider EngineOwning will pay Call of Duty creator Activision nearly $15 million in damages and legal fees.
This is what developers and manufacturers should do. I know going after cheat devices/makers is a cat and mouse game, and cost money. However, they can get that money back by sueing these manufacturers of cheat devices. Take a page from Nintendo's playbook.
There are no thoughtful ads in Video Games, EA. Leave them be.
I think the only type of games that can gets away with it would be sport games, having those sponsors ads on the side like on real life.
But don't put freaking Doritos ads in Star Wars or something, it breaks the immersion. If it is a pop-up ads, then big no.
EA coming back for the crown of being perceived as the worst company in gaming.
One of my favorite series is the THPS franchise, and it was packed with ads, but it didn't bother me. Posters for skateboard companies, JEEP, and Nokia phones. It did sort of fit in with the game world, but that was the past, these days ad would be intentionally intrusive or unskippable loading screen type of imagery. Ugh, I know EA would do it in a horrible fashion. Screw them.
Microsoft's Activision subsidiary announced today that it is opening a new game development studio to take advantage of the huge talent pool growing in Poland. It'll be the second Activision studio based in the region, joining Infinity Ward Krakow, although this studio is, in fact, not working on Call of Duty.
