New PS3 SKU now being referred to in advertising

The new SKU found at the FCC is now listed on the flyer for the 5 Blu-ray disc offer...shouldn't be long now then!

http://www.bluraysavings.com/

Has CECHG01 listed as a PS3 that is eligible...that is the one at the FCC right now.

[Spike47]

sony just can't keep the price cut a secret.

they're gonna confirm that there is no price drop now, and then make one in christmas, which is smart to do.

[TheExecutive]

Its almost October, they would be smart to get it out now and advertise it with their games this holiday season.

[Omegasyde]

Putting it out now wouldn't be a great idea (in the US at least). Mid November would be the ideal time due to increased spending by consumer at triples. If Sony does it right, and advertises the blu-ray deal ( 5 free movies) alot of parent's will see this as a savings.

Let alone in November "The fight is finished", and hype for halo is gone.

[risk]

or they can spend $15 million on advertising from now till christmas that puts commercials on major stations in the world with the new sku and a price drop, that would get people to buy the ps3 earlier, and would also spread word and mouth advertising when christmas gets near.

[drtysouf21]

45 days from Sept 4th to keep it secret from the public so it could take till the middle to end of October before they announce it.

[kspraydad]

is standard...SONY can release the product anytime after FCC approval (and the pics and details MUST be released on FCC when that decision to go early is made)

[TheExecutive]

Well, i think we can agree that it will be out by November. A 399 sku would be good for the PS3.

[WAR_MACHINE77]

I think they'll hold until the agreement with the FCC is up. If they are in fact going to bundle it with Spider-man 3, it wouldn't make sense to say anything before oct. 15, since Spider-man doesn't drop in the US until oct. 30.

[TheExecutive]

What if they dropped Spiderman early just in the PS3?

[TheExecutive]

Apparently my spacebar turned into an enter key.... duplicate post, sorry.

[TheExecutive]

Apparently my spacebar turned into an enter key.... duplicate post, sorry.

[Armyless]

That's not the kind of thing just anyone would know.

[kspraydad]

I'm the geek that 'found' the original FCC docs for the 80GB sku back in March and 'found' this new SKU too...Since I submitted it I figure I should know about the FCC and its 'rules'...its all on their site. I wrote for a short time for a PS blog and therefore looked into this stuff daily.

I'm actually a Financial Advisor in the banking industry.

[skynidas]

if they do this the sales of the ps3 will skyrocket

[J@D]

Most probably true.

I get my 60GB version a few months agos and I totally happy with it.

[Mu5afir]

A poster at neogaf is reporting that a 40gb SKU with Spiderman at 399 will be announced next week in France. This is going to be great for Europe they need a price cut over there.

Give me bubbles for the news, xD

http://www.neogaf.com/forum...

[kspraydad]

is the one at the FCC right now. The label at the FCC indicates that it is a US/Canada model and is NTSC not PAL. This model is not directly related to the EU.

[Mu5afir]

Yeah, I agree it's not the same model NUMBER. But it is the 40gb, and it is rumored to be releasing in France in the next week. So, the possibility of it hitting the states soon shouldn't be too surprising.

[hotshot1237]

look at his comment

Dude, I am just being real. I've been saying this constantly since a long time already. Props were props need to be given. The PS3 still is overexpensive on 600 Euro's for what it does.

"well I guess if that is true and this is the only exclusive AAA title than the PS3 will be right on par with the 360 since in it's first year Gears was there only AAA title. So i guess i can live with that."

Wrong again. COD2 was rated 90% average reviews, AAA. Gears of War was rated over 90%, thus AAA.

On the other hand: it really doesn't matter to compare first years. You have to compare current situation.

PS3 at this moment has one AAA, non exclusive Bioshock.
360 has multiple AAA's (console exclusive).

And that's what is seen when people buy a console at the moment

now hes talkin about uncharted drakes fortune. although he 4gets rachet and clank time and time again. and bladestar says uncharted is like tombraider but forgets tome raider never had a cover system and gunfights like drakes or hand to hand and tomb raider was MUCH MORE HEAVILY BASED ON EXPLORATION. or the fact drake doesnt fight animals or that he doesnt flip. but still i wonder what got into the mart. unless he's just tryna do this so he can say in the future that he predicts everything right

[tehcellownu]

this will push up ps3 this xmas..most people dont have a ps3 waitin for another price drop and now its coming..expect sony to do good this christmas

[TheExecutive]

Absolutely! Brand recognition and a 399 price tag are gonna push sales this winter. Especially with games like R&C and Uncharted. Plus a ton of awesome multiplatform games: COD4, Assassins creed etc...

[jackdoe]

It would probably be announced or released when R&C and Spider-man 3 come out.

[wil4hire]

Nothing against the ps3..

But a price cut alone? I mean is that REALLY going to drive up sales? We have no software that casuals know about. I'd say most Casuals know about halo. and they know the PS3 has a bluray player...

Perhaps that will drive them?

I'd love to see sony open up Home this year as a nice suprise. I am sure that would get a ton more people, then through home they can play the demos and see whats really out there.

price cut doesn't seem like it will show off the PS3's capabilities/Software. Jmho.

[Mu5afir]

People know about R&C etc.. and they know about the Playstation brand. Over a 100 million people are waiting for a significant price cut so they can afford the system. As for Halo, that is hardcore of hardcore games.. not for casual gamers.

[Armyless]

A natural progression in branding, games, and community carried on to the next-generation. I had a love affair with many unbelievably great PS2 and PS1 games, and that "tradition" will continue with the PS3.

[FF7numba1]

Their waiting for October/Nov.

[Ju]

Price drop alone maybe not. But the growing game library and a $399 (Eur399) tag by middle of November can push PS3s. Some games are later then/at end of November, though. That might be the perfect time to announce a drop or new SKU for the holiday business.

[WAR_MACHINE77]

I really don't see how this is news. All it does is confirm something we already confirmed a while ago. Now if it confirmed model details that would be news.

[kspraydad]

I submitted this as news is that the Blu-ray coupon is only valid until Jan 31 2008. Therefore this new SKU will be released before the end of that time.

So yes...We know about the new SKU...now we have narrowed its release date.

[Jandre02]

Maybe originally they wanted to release it last week to counter Halo 3. Possibly did they get word of the xbox hardware sales increase and now decided to push back the release of the 40gb until they have games, so they wont look desperate?

[coxyefc]

strong rumours indicated here in the UK is that a 40gb PS3 with two blu-ray movies for £299 will be released by November 10th. If that is the case I will be getting one alongside my 360. Happy days.

[dragonJP]

Don't get me wrong... I am as big an Xbox 360/HD DVD fan as there is out there, and I am LOVING my 360! Still, I have to admit that if the PS3 is going to drop to $399 US-- an astounding drop of $200 IN ONE YEAR!-- this holiday, with a Spidey 3 Blu-ray packed in (& 5 free in the mail!)... weak library or not, C'MON MAN YOU HAVE TO ADMIT THAT THAT WOULD BE MIGHTY TEMPTING... Microsoft better get those "Falcons" out there quick... I would suggest $199 Core/Arcade, $299 Premium/Pro, and $399 Elite. And drop that 120GB hard drive to $99 or less by Christmas....

[UltramanJ]

Why on earth Sony ditched the 20gb model?!! We've gone from 20gb and 60gb, to killing the 20gb model and introducing the 80gb model, then axeing the 60gb model and introducing a 40gb model? For a system that boasts the user ability to throw in any PC Hard drive they want, it makes no sense for them to keep screwing around with the system's hard drive. The new 40 gb model that's stripped down will probably be the old 20gb style.
Anyway it's good to see Sony putting forth the effort to drive the price down as that's PS3's biggest stumbling block. If you look at it, the console wars have grabbed so few people so far. If you added up all of the sales between Wii, PS3, and 360 you'd see that there's literally tens of millions of gamers that have yet to buy a current generation console. I think a large chunk of gamers are waiting for the PS3 and this will help things no doubt.

[PirateThom]

The new model has been show in FCC documents to have Wi-Fi, 2 USB ports and no card reader.

If it has a 40GB HDD, it fits nicely in between the gimped 20GB and the high-end 60GB model.

[supnub5]

since the good games are out and spider man 3 is bundled,and halo hype is more less gone.