40°

THQ Encouraging Gamers to Become Viral Marketers

Running a gaming forum is a thankless task. Trolls, fanboy posts, and constant accusations of viral marketing means a moderator's work is never done. With all the nonsense, it's hard to simply get together and talk about video games on the internet.

Thanks to a new program initiated by THQ, those accusations of viral marketing are going to get worse.

According to a recent press release from the company, a new program entitled "Honor Guard" is being created for the upcoming release of Warhammer 40,000: Space Marine. The program rewards people with "reward points for viral activity."

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gamrfeed.vgchartz.com
bmw695031d ago

I think it's a great idea - fair play to them!

big_silky5031d ago

Totally scummy.

It's stuff like this that has me convinced that paid operatives are here on N4G. Some people care about their console a little too much to chalk it up to pure fanboyism.

ssdninja5031d ago

I hate the idea of viral marketing in principle. Discussion should be held on the grounds that there isn't immediate personal gain to speak to other people. We're all here to disagree, agree, discuss, gossip – but not because we're getting paid or rewarded to do so. This really undermines some communication basics and it's a disturbing trend to see.

big_silky5031d ago

Agreed. Good games speak for themselves and no amount of viral marketing will get me to play something that I don't want to play.

Machina5031d ago

lol, interesting scheme. Doubt it'll have much effect though.

BeardedGamerShow5031d ago

Viral marketing is brilliant. Twitter has become a marketing solution for so many companies. The analogy I heard dealt with NASA. They spent millions developing a pen that would write in zero-gravity. Russia's solution? They sent pencils.

Twitter and viral marketing are the pencils of the marketing world. Awesome how the internet has made viral marketing a viable strategy.

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70°

Warhammer 40k Space Marine Might Get DLC Pack On 10th Anniversary

Warhammer 40k Space Marine could be getting an extra DLC Pack to celebrate its 10th Anniversary.

60°

An intro to Biomutant

Alex & Mike talk Biomutant, a game from Experiment 101/THQ Nordiq you likely have not heard of. While the AAA side of the industry tends to homogenization and imitative, cinematic presentation, “AA” games remain creative and innovative in 2021. Drawing on inspirations as varied as Dark Souls, third person shooters & kung fu cinema, Biomutant is Ratchet & Clank on acid, developed by a team of 20 people.

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greendragoncvr.com
80°

Looking Back: Warhammer 40,000: Space Marine

''Warhammer 40K fans will have a lot of fun with Space Marine, obliterating swarms of enemies from the known factions''

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altarofgaming.com
neutralgamer19921399d ago

Very underrated game should get a sequel

Azfargh1399d ago

It is a really solid game with engaging melee combat and shooting mechanics. Also the feeling of power is great! Please, sequel this

Steppenwolfmother1399d ago

Why does he keep calling the Orks Ogres?

FreeckyCake1399d ago

I am sure I called them " Orks, Orcs " countless times in the following paragraphs :) .

Yui_Suzumiya1399d ago

I always wanted a sequel to this. Quite a kick ass game.