180°

Did Sony do justice to Killzone 2's marketing campaign?

GAMER.BLORGE writes: Killzone 2 has been an unknown quality by the eyes of many game critics in the past. However, with just a little over a week out on the market, the game is now considered to be without a doubt a megaton AAA title. The developers have done their job of proving themselves to the world that they can make an A-list game. However, the topic that seems to keep coming back is the nagging question if Sony is doing all it can to promote Killzone 2 properly?

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gamer.blorge.com
5544d ago Replies(7)
Mr_Luke5543d ago

No, they didn't. At all.... and i'm not surprised, untill now Sony was awful at marketing its games (about this gen).

Lifendz5543d ago

I've seen so many MLB09 The Show commercials that I know the lines. I think Sony chooses to not market games that have a certain level of hype because they expect the game to sell anyway (see MGS4 and KZ2). Remember, their fiscal year ends this month. The new year could bring a new marketing budget, price cut, and probably an aggressive ad campaign for KZ2.

locos855543d ago

and I have not seen 1 KZ2 commercial yet. I watch mostly ESPN and comedy shows. I have seen plenty of MLB 09: The Show. They had ads on IGN and ESPN. I saw 1 ad in IGN one day for KZ2 but that was it.

Doppy5543d ago

No they should have started marketing back in January, and had like a series of commercials every 2 weeks, displaying tidbits (and lots of shooting) of the game until it's release making it seem like the best thing since NES.

But they didn't they threw out 2 or 3 commercials worldwide and called it a day.

Marceles5543d ago

Me too, I've only seen the KZ2 commercial once on TV, but I cant ever seem to get away from the Halo Wars commercial

Panthers5543d ago

Ive seen the KZ2 commercial about 10 times i guess and I dont even watch TV that much.

Sonyfanclubpresident5543d ago (Edited 5543d ago )

marketing their games like MS,
period.

FPShooter5543d ago

I hate to say it but your telling the truth

Slinger4205543d ago

I have seen the commercial at least five times but probably more like eight. I don't even watch TV that much either, I'm usually playing games.

The Lazy One5543d ago

the problem with the killzone 2 commercial is that it's quiet. It doesn't do anything to draw your attention to it. Waste of money tbh.

It shows a lot of things, but it's slow and quiet. It does very little to hold your attention.

I understand them not wanting to have a stereotypical ad, but it would have sold better without the ad it has.

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350°

PlayStation 3 Games That Desperately Need a PS5 Remaster

The PlayStation 3 may not have been the strongest generation for Sony, but there were still some diamonds in the rough that deserve a revisit as PS5 remasters.

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wealthofgeeks.com
OtterX65d ago (Edited 65d ago )

Even if they could just remaster and put on PSVR2, some would still look great as VR titles and could do a whole lot to bolster the headset w these exclusives! I'd imagine the investment of reworking these titles into VR would be way less than building new games from the ground up, and they could be amazing experiences, and VR often makes flat games feel fresh again. The Resistance and Killzone games are particularly what I want to see!!

Rude-ro65d ago

I played killzone 3 in 3d and it really changed the game per being immersive.
In vr, that would be even more awesome.

darthv7265d ago

Funny you mention that... my son wanted to play some PS3 games in 3d on my PS tv and he was blown away by how good KZ3 was. It really was a great addition to the game. Im surprised there have not been more 3d games from that era being ported to the PSVR/VR2.

_SilverHawk_65d ago

resistance 1-3, killzone 1-3, uncharted 1-3, uncharted golden abyss, folklore, socom 4 , motorstorm, twisted metal, MAG, heavenly sword

Cacabunga65d ago

Killzone 2+3
Sly Thieves in Time
Crack in Time
God of War Ascension
Motorstorm
Modnation racer
Infamous 1+2

Profchaos65d ago (Edited 65d ago )

Killzone trilogy in VR would be amazing bonus points if they offer shadow fall.

There was a psvr1 Killzone project that supermassive was working on at one stage which wasn't up to scratch and Sony brand it back in house I was hoping we would see that on psvr2 eventually.

Personally I'd love to see some more love or acknowledgement of psvr2 from Sony in general it was a expensive headset and Sony barely acknowledge it's existence

seanpitt2365d ago

The amount of work needed to remaster these games wouldn't be beneficial on a financial and business sense.. MGS4 would probably be the best bet as it would need the least amount of work!

Iceball200065d ago

YEAAASSSSS! I miss this franchise and wanna play it so bad again.

Father__Merrin65d ago

The time is perfect for a resistance fall of man game campaign coop multiplayer

InUrFoxHole65d ago

The resistance series is str8 trash to me. Socom 3 I would welcome. Or killzone MP.

Marcus Fenix65d ago

A Resistance reboot will be awesome

Michiel198965d ago

That's what Bungie should make, Ill keep saying it until it happens

1Victor65d ago (Edited 65d ago )

Resistance was ok but Warhawk and Starhawk was better and kept me coming back for almost a decade of fun and petty revenge on the loud mouth unskilled players 🤣
Edit I loved capture the flag dropping the pot on the flag carrier was extremely satisfying as well as transforming your plane in bot form and stumping them to death 😱

65d ago
Michiel198965d ago

Resistance was the best co-op fps I ever played after L4D2

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230°

20 Years of Guerrilla: The Story of a PlayStation Studio

The Amsterdam-based studio reflects on its humble beginnings, beloved franchises, and growth through the years.

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blog.playstation.com
SullysCigar369d ago

Up there with the top tier in the industry. Love Guerrilla Games - Horizon Burning Shores is simply STUNNING.

1Victor369d ago

Can’t wait for their next franchise

SullysCigar369d ago

Same. They nailed it with Horizon. The trouble is I also want a new Killzone! Can't I just have it all?!

jznrpg369d ago

I’m with you I want Horizon 3 , Killzone and new IPs

badz149368d ago

I have yet to play Burning Shores as I just started Forbidden West (bought at launch, just unwrapped last weekend LOL) and playing on PS5.

man...I still can't believe the graphics especially now I'm playing it on my LG OLED. that graphics and with stable performance backing it up, GG really is the master of their craft!

Vengeance1138369d ago

32.7M sales in the Horizon franchise! With 8.4M coming from Forbidden West alone! Truly a hugely successful game and franchise as a whole. Looking forward to Horizon III

Shane Kim369d ago

That's kind of a huge drop though. It's only been two games.

VersusDMC369d ago

One year after realease HZD sold 7.6 million.

https://www.noobfeed.com/ne...

So not a drop off.

Unless you're saying a HFW should have sold as much now as HZD sold in 5 years?

Vengeance1138369d ago

It's been 3 games, this includes Call of the Mountain. Also no, its a great improvement over HZD.

solideagle369d ago

lol you are comparing:

HZD: 28 February 2017 - May 2023 (6 years+)

HFW: 18 February 2022 - May 2023 (1 year+)

We will see if it surpass original number.

Phoenix76369d ago

@shane, 2 full main games, 2 DLC add ons, 1 VR spin off game, oh and a an official LEGO set.
Not too bad for an ip that's only been on market for 6 years

+ Show (2) more repliesLast reply 369d ago
REDGUM369d ago

Wow, very impressive. I didn't know the numbers were so high for Forbidden West. Still playing through it myself

thesoftware730369d ago (Edited 369d ago )

Yooo, when I first saw that Killzone 1 footage at E3, my friends my brothers and I were like, Holy shit! When it came out, it didn't look exactly like it, but we sunk so many hours into 1 & 2.

I even liked Killzone: SF, it was a spectacle to look at, and even today it looks good. I hope they make a new one. Can you imagine how that will look, and they can get some modern FPS pointers from Bungie.

blacktiger369d ago

thank you fps lover, I'm with you

talocaca369d ago

Such a wonderful studio. They deserve all their success.

The Decima Engine is absolute 🔥 I'm just mad they have abandoned Killzone.

OzzY-waZZy369d ago (Edited 369d ago )

Kinda wish they move on from Horizon tbh.

potatoseal369d ago

They are probably working on mutiple projects. One of them is Horizon 3, but another is a multiplaer game and probably somehting else.

Imalwaysright369d ago

There were rumours that they were working on a Socom reboot.

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70°

Top 20 Best PlayStation 3 Games (20-11)

Alex DS. from Link Cable Gaming writes: "Is the PlayStation 3 retro? This is a surprisingly hard question to answer as the system definitely has the age to be considered retro, having launched in 2006, over 15 years ago now. But with it being home to so many massive games, many of which still hold up today and in fact were released for the PlayStation 4 when that console was released, make the PS3 a retro console that doesn’t feel retro."

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linkcablegaming.com
shinoff2183741d ago

No ps3 is not retro. I dont even consider ps2 era retro. All imo.

shinoff2183741d ago

Typically, the term retro is given to items which are at least 20 years old (but not yet 40 years old).

Quick google search

badz149740d ago

No the PS3 is not yet a retro console. But if you're gonna put 1 game from a series in this list, then LBP2 should be there instead of the original, Motorstorm PR is also an overall better game than the 1st game and to put Tools of Destruction over A Crack in Time is a blasphemy when ACiT is the best game in the series.