190°

Bandai Namco to change logo in 2022 'Fun for All into the Future' Purpose shift

Bandai Namco plans to retire its current logo and launch the new one with its new company initiative in April 2022. using the color pink to “stress diversity”

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-Hermit-961d ago

Somebody was paid to come up with that design......

Seraphim960d ago (Edited 960d ago )

unfortunate truth....

I seen this a few days ago and personally hate it. That orange logo is classic, it's history. Well, except that it isn't since Namco merged with Bandai in 2005 lol.... Whoever green lit this change needs to be fired though. This is an affront to branding. It's absolutely terrible. 2 cents. and I don't care about the colors, though, I do think they should've stuck with orange or something else. End of the day it's just a terrible logo compared to the current one.

dbcoops960d ago

Yeah but the pink stresses "diversity" and you can't stress that with the color orange, lol.

-Foxtrot961d ago

Why pink? Like you’d think they’d go with orange, yellow or red similar to the old logos

KingofBandits961d ago

to stress global diversity and inclusiveness........yeah

Jin_Sakai960d ago

Here we go again…

Ugly boring design. Period.

Lore960d ago

@jin

I see what you did there

Zhipp960d ago

I don't understand how pink stresses diversity.

960d ago
Relientk77961d ago (Edited 961d ago )

What a boring design. I like their current design. Why change it

dbcoops960d ago

They want to "stress diversity". You can't make this ish up.

Vengeance1138961d ago

We need to stop calling plain text a logo.

TheDoomedGuy960d ago (Edited 960d ago )

Actually...it's not plain. It has a specific character and personality. The rounded corners also match the textbox that encloses the text.

Plaint text would be:

Bandai
Namco

It is a very ugly logo though devoid of any gaming or even inclusive aspects.
One would argue that the closed textbox doesn't represent inclusivity at all. It lives in a speech bubble

annoyedgamer960d ago

Japan is caving to California at warp speed.

Show all comments (36)
90°

Ubisoft say AC Shadows protagonists will be "romantically attracted to different types of people"

Ubisoft recently shared more details about Assassin's Creed Shadows protagonists, confirming that both of them will romantically attract and be attracted to different types of people.

Hugodastrevas14h ago

That should please everyone I'm sure...

CrimsonWing6921m ago

Geezus, just make a good game… holy sh*t this is becoming insufferable.

50°

Unannounced Valve 6v6 Shooter MOBA Footage Leaked

ESTNN writes: "A leak for Valve's 6v6 3rd-person shooter MOBA has supposedly been released ahead of time. And if the reports are true, fans of the genre have much to be excited for."

XiNatsuDragnel1d 8h ago

Deadlock looks like bioshock and Moba had babies

80°

Limited Run Games: There's Still Demand For Physical Media, But Not In "Traditional Way"

Limited Run Games believes that more companies will start selling a limited number of physical media in a decade.

CrimsonWing694h ago(Edited 4h ago)

Like a vocal minority demand?

On PS5 alone the digital sales made up 77% of all game sales in 2024.

https://www.truetrophies.co...

Also, I despise f*ckin limited run games because they will extort people that want a physical version by marking up the prices almost 100% so they make more. So a game digitally that’s $30 you can expect it to be $60 on LRG and don’t even get me started on the collectors edition prices… it’s borderline highway robbery.

Jingsing3h ago(Edited 3h ago)

Yeah and other quarters it is 63% and sometimes lower than that, the split goes up and down so it isn't quite the digital domination you are trying to paint. I suspect given all that has been going on the past couple of years with digital and subscriptions people might start having a change of heart and tip the balance back.

CrimsonWing693h ago

No, it is quite the domination that I’m painting it out to be. Otherwise we wouldn’t be hearing how stores out struggling or seeing the removal of physical media flat out.

Please show me the quarter where physical sales beat out digital please. I would like to stand corrected.

darthv723h ago

I've never liked their practice of taking someone elses work and putting their own spin on it. Glorified bootleggers is what they are. Peddling their reproductions at more than full value of the original.

CrimsonWing692h ago

Kinda of crazy about their burned disc scam for 3DO games.

shinoff21831h ago

You do know the developers sign up for it and get paid. Believe it's a 70 percent developer and 30 percent limited run games. How are they bootlegging. They also go through Sony so it's all legit

TiredGamer40m ago

At the end of the day, they are providing a service that others don't. You can moan about it all you want, but the reality is that without them, very few niche games would get a physical release. It's niche and they don't get the benefit of large volume manufacturing and sales.

They are a business; they have many costs. They employ staff, probably pay out benefits, have to invest in capital and property, have to work out licensing and contract agreements, have to come up with design ideas and work with manufacturers, they have to market, and they have to take on risk of inventory. They do it while still providing a service that others are willing to pay for. Sounds like a success story to me.

shinoff21831h ago

Those numbers are fabricated as fk though.

Say there's 1000s games and only 200 are available physically. Of course digital will be higher.

CrimsonWing691h ago(Edited 1h ago)

what are you even going on about?

What is being fabricated as “fk” with and I quote, “ Sony's fiscal report for the year ending March 2024, less PlayStation owners are buying boxed PS5 games that ever before. PS5 and PS4 physical sales in 2024 now only account for 30% of all PlayStation games sold as players continue to invest more in their digital game collections. Plus, with the release of the new PS5 Slim with its optional disk drive, we might see even more players buying the best PS5 games digitally.”

Help me with the mental gymnastics on how the numbers are fabricated in a fiscal financial report…

And regardless of the number of games even your point still shows how digital is selling more than physical. Like, what is even happening here?

A physical media distributor is even saying the landscape is changing in this very article. I don’t even know how this is up for debate. What will be apparent is “fk’s” like LRG will charge you way above the MSRP for physical games.

MetroidFREAK213h ago

I'll continue to buy physical games until my last day as a gamer

Skuletor3h ago

I still have a physical copy of The Crew, lol.

MetroidFREAK212h ago

I have Exoprimal and Helldivers 2 physically so I feel you on that