90°

343 Industries Boss Bonnie Ross on Her Long Career at Microsoft and Avoiding Crunch on Halo Infinite

The Academy of Interactive Arts and Sciences' latest Hall of Fame inductee chats with us at DICE Summit about her career and 343's future.

100°

Why is Steam Blocked in Vietnam? Government Shares Reason

Finally, the Vietnamese government has officially responded to Steam being blocked in the country.

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blacktiger2h ago

AMAZING! Thank You Gabe, stand for freedom of speech!!!!

PRIMORDUS1h ago

VPN to buy games, fuck that if it's allowed or not, or just use a VPN and torrent what you can.

250°

Take-Two CEO Doesn’t Think AI Will Reduce Employment or Dev Costs; “Stupidest Thing” He’s Heard

Take-Two CEO Strauss Zelnick doesn't think AI will reduce employment or lower development costs, and calls it "stupidest thing" he's ever heard.

lodossrage1d 8h ago (Edited 1d 8h ago )

They already have AI trained to do coding.......

How he thinks it's stupid is beyond me, Especially since we see it happening in real time.

CS71d 6h ago

Company A has 300 employees and lays of 200 to replace them with AI to release the same quality game.

Company B has 300 employees and keeps all 300 but instead uses AI to release a game with dramatically larger scale, scope, complexity, short dev cycle etc.

Company B would release a dramatically better product by using humans + AI and consumers would buy the better game.

I actually agree with this concept.

Huey_My_D_Long1d 6h ago (Edited 1d 6h ago )

This is key facet. Its how the AI is used. It's actually is impressive as is and really would make an amazing addition to alot of people in their jobs, not just tech. It also has the potential for businesses to use to lay off large amounts of people, as much as they could to save money on labor. I hope too many companies don't go with the latter. But since usually companies are worried about bottom line over people...we will see some try and hopefully fail. But yeah, if its to help workers like in your company B scenario I'm totally down...Just scared Company A may be too enticing to some ceos and businesses.

Darkegg1d 5h ago

Value of AI and value of humans will both be increased with human-AI complex. Each, by themselves, will not be independently better than the other. Whether AI will ever be independent from humans is the fear question of humans, ironically because of our doing. At this stage, most of the doing is because of humans, not because of AI. AI is doing exactly that by our design, until we have failed ourselves with an AI development that went awry. The biggest take is that humans have only ourselves to blame when things become wrong, and we have to decide what is the ultimate goal with AI we want to accomplish. It would take a person with high morals and high ethics to make right of AI. I would not want businessman to decide what AI should do or what capabilities it can have. AI should be in the hands of people with high moral fiber, or those operating on love, kindness, and compassion.

BlackOni1d 5h ago

AI is SUPPOSED to be used as a tool, not a replacement. It's designed to do two important things artists can take advantage of immediately.

- Make the ideation/reference imaging process much quicker and easier (basically using it as a google search)
- Make mundane and time consuming tasks faster and easier so more time is spent on creation.

Unfortunately, what many have done is used it as a way to replace rather than supplement.

Einhander19721d 2h ago (Edited 1d 2h ago )

CS7

In the ideal world yes.

In the real world where companies have shown little desire to innovate and spent every effort to maximize profits the end result will be the same quality games (if were lucky) made by less people and more AI.

Company Real World: Fires 200 people and makes the same game cheaper using AI and the executives get record bonuses.

Edit:

Lets look at history, specifically auto manufacturing.

In the 70's and 80's the auto unions tried to oppose automation of jobs (robots) stating that they would take peoples jobs. And the people in charge who wanted to make more money said the exact same types of things that are being said about AI. But we can look at history and see that countless types of jobs were in fact replaced by automation, that was of course even compounded upon by computers.

The net effect was that the rich got richer less jobs were needed so wages were forced down by competition for the jobs that were left.

hombreacabado7h ago

that concept works in the initial beginning phase of AI but once AI learns and surpasses the knowledge and coding expertise of even the best human employee than this CEO will no longer need competent humans in that line of work.

Extermin8or3_6h ago

@Hue_My£D_Long

Yes but that is a choice then by massively increased productivity and this greater income and wealth and stagnating with similar levels of productivity and output and not creating much wealth. Usually the option that creates wealth prevails because a rising tide raises all ships.

+ Show (4) more repliesLast reply 6h ago
Number1TailzFan1d 6h ago

You can already make your own SFX with text prompts now as well, of course it will lower development cost and time

1Victor1d 6h ago (Edited 1d 6h ago )

WARNING WARNING ‼️ SARCASM AHEAD
Sure Strauss and robots didn’t take jobs from car factories.
Edit:Sad thing is he believes it and unfortunately he won’t be replaced for a long time by AI

senorfartcushion1d 4h ago (Edited 1d 4h ago )

He doesn't, he's just lying. These people lay people off so they can get bonuses. If AI takes jobs, their bonus goes bigger and the workforce goes smaller.

porkChop1d 2h ago

Because he sees AI as a tool to aid development. He wants to use AI to help make bigger and better games in the same timeframe. Other CEOs want to replace devs with AI to cut costs and make lifeless games faster for a quick buck. Strauss has the right idea, this is how AI should be used. To extend and expand the capabilities of devs.

neutralgamer19927h ago

There will be few companies who will go overboard and try to replace their employees with AI tech. The ones that will make the most money will be the ones that utilize ai, along with their employee talent, to make the best product possible

AI could handle some of the most time consuming processes. To expediate the development, so in return, costing the publisher's last money end time.

Extermin8or3_6h ago

Not reliably they haven't. Coding done by ai is generally abysmal for all but the most generic tasks.

+ Show (4) more repliesLast reply 6h ago
jambola1d 8h ago

Ceo says stupid thing
Part 5837384

Zeref1d 6h ago (Edited 1d 6h ago )

I think maybe sometimes we give people in these positions too much credit when it comes to intelligence.

DarXyde10h ago

I think you mean candor, not intelligence.

If you take him to mean what he's saying at face value, sure.

I don't. And I think he's clearly lying.

romulus231d 6h ago

As long as it doesn't effect his inflated executive salary or his ridiculous bonuses I'm sure he's fine with it.

RNTody1d 6h ago

Hahaha yeah trust the CEO suit over the actual developers making the games. Good one.

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60°

FanimeCon 2024 | Persona / Shin Megami Tensei Cosplay Gathering

The Persona / Shin Megami Tensei cosplay gathering allowed fans of the acclaimed JRPG series to meet up during FanimeCon 2024.

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