180°

Microsoft's Shannon Loftis on Kinect's life after death

Steve Wright, Stevivor -- "I started my interview with Shannon Loftis, General Manager, Global Games Publishing at Microsoft, with a gut punch: Kinect."

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stevivor.com
ApocalypseShadow2391d ago (Edited 2391d ago )

Could have been a contender. But now, no longer a "trender."

I'll say at least the tech lives on in inside out tracking. But that fastest selling, Guinness book of world records product is now in the bargain bin. With not one big game to show for it.

If only Sony would have bought prime sense before Microsoft money bags did during PS2 days. And not from under Dr Marks nose and used it for 360. Sony bought Softkinetic but aren't using them for games on PS4. Too late to be used after the PS camera.

2390d ago
Cy2390d ago

"The interesting thing about Kinect is it didn’t start necessarily from a gaming place. It started from a place of like, ‘hey, most people are not born knowing how to navigate 3D space using a controller with two analogue sticks, 16 buttons, two bumpers and triggers.’ You know?

“It was fun to eradicate ABXY[-button] thinking and to teach a team to eradicate ABXY thinking.
“It was fun to eradicate ABXY[-button] thinking and to teach a team to eradicate ABXY thinking. And, then build a culture where we held each other accountable for that kind of thinking.”

So, basically the Kinect was a postmodern thought exercise. It was more about challenging the norm than it was about delivering an experience anyone actually wanted. To paraphrase that one Jurassic Park quote, they spent so much time thinking about if they could that they never stopped to ask if they should.

DonkeyWalrus2390d ago

I think the technology of Kinect is cool but not so much for gaming. Maybe robots or something

Gwiz2389d ago (Edited 2389d ago )

Why do you think they made it mandatory?at the beginning,they already deemed it successful with the sales on the 360 so it was already " tested " the monumental difference here is there's no T-Rex going to eat you while you're on the shitter.

https://www.gamespot.com/ar...
That was reason enough to tell people it couldn't work without it LMAO.

Nodoze2390d ago

Is this the same person who shared a post from her Kitchen about Crackdown? I think it is.

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60°

XCOM's Jake Solomon Q&A - Building a Narrative-Driven Life Sim Game at Midsummer Studios

XCOM and Marvel's Midnight Suns director Jake Solomon has founded a new studio to make a life sim game. Here's a new interview with him.

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wccftech.com
40°

The Big Inworld AI Q&A - 'Everyone in Gaming Sees the Potential of Generative AI'

Wccftech interviewed Nathan Yu from Inworld AI to discuss the dynamic NPC tech's applications to games as well as potential issues like costs.

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wccftech.com
160°

Xbox President Sarah Bond's Bloomberg Interview Is Corporate Fakery At Its Best

Saad from eXputer: "After Arkane Austin & Tango were shutdown, Xbox President Sarah Bond spoke with Bloomberg in what I believe to be utter corporate fakery."

gold_drake3d ago

im not really surprised by that, shes always been more a "let me talk about something else than what u want to know" kinda gal

Cacabunga3d ago

If what they are doing is that good, what’s the point of hiding the true story?

anast3d ago

She's a caricature of the shareholders.

PRIMORDUS3d ago

"Shareholders" I call them cancer, they are already rich to begin with but need more and more. It's like a disease, with no cure.

__y2jb2d ago

If you have a pension then you are likely to be a shareholder in these big tech companies yourself. To demonize them as 'heartless rich people' shows you have no idea what you're talking about.

anast2d ago (Edited 2d ago )

@Y2

Of course, it isn't about that. You are attempting to set up a self-righteous strawman to stir up some kind of ignorant mob mentality.

And by the way, most everyone is a touch heartless or we wouldn't be able to consume the products we do knowing very well how they are made. People have to be this way because of self-preservation and convenience.

__y2jb2d ago

@anast please explain to me how what i said is self righteous or a strawman. I simply pointed out that categorizing all shareholders as cancer is ridiculous.

Leeroyw3d ago

I own shares in game companies. I'm not anything near a major share holder. I just want them to make good games and be successful because of that. I think it's the senior management that's the problem. They are the ones that should be making it clear to the shareholders what creates growth and ensures a future of their business. Not this weasle words garbage that she did on the interview. It was horrific. I don't know a shareholder that would be happy with any of them for this.

Profchaos3d ago (Edited 3d ago )

Same and I'm not rich by any stretch like most people's I'm just trying to keep my head above water these days most company's shareholders are made up of everyday people it's amazing how companies think we want something but the reality is we don't.

Disney are probably the worse at the moment it's shareholders voted on ending a lot of the crap and outing the current execs the execs turned around and said no we disagree with the shareholder vote

PRIMORDUS3d ago

I meant at the rich fucks who have millions in the bank already. They are making so much per year, that if they don't make what they are expecting they go into a panic, when in reality it will not even hurt them at all. Those are greedy assholes.

anast2d ago

"you have a pension then you are likely to be a shareholder"

Pensioners don't make any decisions about anything. Obviously that is not what this is about.

CrimsonWing693d ago

Yea, it was and it’s insulting that they think we’re dumb enough to fall for this. Look, the truth was you took a gamble on these studios and while they released some games to critical praise and great reception they just aren’t bringing in a ROI. Be transparent, you’re not a politician.

Just tell everyone you spend money on projects big and small and when money isn’t being made you go over the potential of revenue a studio can bring in vs those that can’t and make the hard decision to chop them.

She says this whole thing about “success” doesn’t fit one meaning for each studio. Well yea, a small budget production isn’t going to expect to sell the same as a large budget production.

One thing I wish they did though was let Tango be an independent studio.

TheGamingHounds3d ago

disheartening to see no regard for the human cost of business anymore
the bad decisions and judgements of these CEOs severely impact the frontliners
these fake responses are just salt on wounds

RoadRacer3d ago

imagine havin the audacity to say "we need more games like hifi rush" right after closing the studio that made it lol
followin up with this show of "deflecting every question" was in poor taste

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