180°

Why PS4 Pro is a Brilliant Name

Why the PS4 Pro name is brilliant, and the pitfalls/dangers a company faces when launching a new product that requires a name that quickly conveys what it is.

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S2Killinit2817d ago (Edited 2817d ago )

I'm just excited that it will be coming next month.

good read btw.

SRN_Games2817d ago

Thanks much for reading! Yea, it's quite interesting that we take a lot of things like naming or even box design for granted but from a companies perspective, so much thought and time (when done properly) can go into it.

S2Killinit2816d ago

We dont have enough level headed writing in gaming, so its always refreshing when you stumble on real journalism.

NewMonday2816d ago

"Pro" is also widely recognizable by the general consumer, it is used frequently in tech, even Apple used "Pro" for iPad

2817d ago
S2Killinit2816d ago

Haha yeah or 1 1/2? November 10th no?

Aenea2816d ago (Edited 2816d ago )

I thought it released on the same day in every country? November 10?

(we're now in September.......)

ziggurcat2816d ago

"I'm just excited that it will be coming next month."

Two months, actually...

lunatic00012816d ago

I think you should change your pic to one that has 11 on it instead of 10 :)

S2Killinit2816d ago

Haha yes sir. I see we might have a madridista in the house (:

+ Show (2) more repliesLast reply 2816d ago
uth112816d ago

For mass market, simple, easy to remember and to the point names are best. Microsoft used to understand this when they named their Word Processor "Microsoft Word" and their financial package "Microsoft Money". But naming their third console "One" was bound to cause confusion. Same with Nintendo and the Wii U famously confused people who thought it was a peripheral.

"Pro" isn't a very interesting or sexy name, but it conveys the basic idea and should be effective.

masterfox2816d ago

I would loved NEO instead but then again I'm a huge fan of the Matrix soooo I'm a bit biased for the Neo name :P

hells_supernova2816d ago

Great name easy to market. It is obvious what it is a better PS4. Following apples lead.

goombasquad2816d ago (Edited 2816d ago )

Eh, decent.

opinionated2816d ago Show
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110°

PlayStation Store "Days of Play" Sale Kicks Off, Here Are the Discounted Items

Sony has kicked off the PlayStation Store "Days of Play" sale today, and this includes quite a number of AAA titles. Here's the full list.

300°

Sony Says The PS5 Is Its “Most Profitable Generation To-Date"

During Sony’s recent business segment meeting and investor presentation regarding its game and network services, the PlayStation company revealed that PlayStation 5 is the company’s “most profitable generation to-date.”

It’s the top slide of the presentation, showing that in its first four years, the PS5 generation has already hit $106 billion in sales, having almost caught up to the PS4’s total $107 billion generated.

Operating income for the PS5 generation has also already surpassed that of the PS4, having now reached $10 billion.

ApocalypseShadow21h ago(Edited 21h ago)

I wouldn't doubt it. They released a high quality system. A lot of high quality games from themselves and their support of 3rd party developers and indies. They released many high quality remakes and remasters. They released a high quality GaaS game going against the naysayers thinking Sony would abandon single player games. And they most likely are profiting a lot more than PS1, PS2 PS4 and the loss leading PS3 that drained all their profits.

Now, I'll wait to see what's cooking tomorrow. But can you use some of those profits to better support your high quality VR headset? Because, by supporting it, you can sell more games and more systems and make more profits?

jznrpg21h ago(Edited 21h ago)

I want RPGs for PSVR2! Good ones of course

shinoff218320h ago

If it had some rpgs I would buy right fking now. It looks dope and alot of fun, but it's biggest game resident evil 4(maybe) I've got no interest in. I'm not a fan of racing games, even with that metro game coming i was never much into that series. Rpgs would be fantastic.

MrNinosan17h ago

Lemme know if ya wanna play some Zenith 🙌
Bought it at release, but haven't played it more than 1-2 hours but for sure on my "todo list".

Cacabunga17h ago

Normal when they released mostly cross gen games so far. That’s a lot of money saved..
We haven’t seen what PS5 can do yet. 4years in and PS4 games still look great to me. The gen leap isn’t quite there yet.

--Onilink--19h ago

The interesting metric for me is the $106billion in operating income/profit (not sales as mentioned in the article) reaching the same as the PS4 did with only half the consoles sold.

In particular because they all are supposed to be making the most per hardware sold after a few years when manufacturing costs are down.

So even putting inflation aside(and the higher console price), it is interesting that they could reach PS4 $ with just half the consoles sold.

Maybe there is more to the metric thats whats seen at face value, but they have clearly been making a lot more money than before on the software side (with also less games released I suppose, given its only been half the generation so far)

VersusDMC18h ago

The bulk of the money has to be coming from the 30% cut on all games and microtransactions. Especially on all the free to play juggernauts like genshin, apex, fortnight, etc.

--Onilink--16h ago(Edited 16h ago)

@Versus

They are definitely making a lot on that for sure (which the $70 price increase factors into as well), but its not like many of those games werent around for the PS4 too.

They might be counting the gen as a whole and not just PS5 itself (so extra profit from PC sales, whatever that may be)

PS+ price increase and different tiers probably amount to part of that too.

But in general, its still quite a surprising metric. Half the time, half the consoles sold, less first party games released so far and still already making more of a profit than last gen is quite something, and as mentioned, there is probably more to it that we dont know, after all, since we are talking about operating income, all the expenses they have also factor into it, so it is also possible that they have found ways to significantly reduce that + all the means of increased revenue that appear to be factoring into the equation

All in all, just an interesting situation from a business perspective

porkChop14h ago

It's for the whole generation, so it would likely be including PC. They also make much more profit on digital sales vs retail, and digital is far more prominent these days. The generation also started at the height of COVID when everyone was home, spending far more money on gaming/hobbies. It makes a lot of sense for this gen to be more profitable.

Abnor_Mal20h ago

This will surely shut up all the new trolling accounts trying to spread lies and non facts in other articles comment sections before this article is posted.

Hofstaderman19h ago(Edited 19h ago)

Obscurely, those trolls or troll will not show in these articles as the truth is contradictory to his or their orchard-sized daily dose of copium and hopium.

Tacoboto19h ago

Or... They're intentionally trolling you guys specifically. Because they know it upsets you so easily.

Name-dropping Orchard, after this many months? How long has it been and he's still in your thoughts?

Elda19h ago(Edited 18h ago)

I'm quite sure the individual is reading these positive comments downvoting & seething at the same time. Edit: It just downvoted my comment...lol!!

Hofstaderman18h ago

No I'm entertained by this individual. I love unhinged people, they are so interesting lol.

repsahj19h ago

Wow! I am super impressed that in just 4 years, ps5 already caught up to the PS4's. Congratulations.

JackBNimble1h ago

That happens when half of your games are cross platform. I'm still waiting to see what the ps5 is capable of, because they sure haven't pushed any limits.

And where are all these ps5 exclusive games?

sagapo19h ago

Not really surprised as Sony barely has any competition at the moment.

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80°

The INDIE Live Expo 2024 event showcased +150 Games during its Saturday broadcast

"INDIE Live Expo, Japan’s premiere online digital showcase series connecting indie game fans all over the world, highlighted more than 150 games during its Saturday broadcast introducing world premieres, new trailers, and updates during its 10th-ever digital showcase." - INDIE Live Expo.

Pyrofire951d 3h ago

Lookin' like the OnLive logo.

Eonjay1d 3h ago

Wow what a throwback there!

TGG_overlord1d 2h ago

Very much so, there should be something in there for everyone to enjoy for sure.