Why Reggie failed his NX interview

Nintendo’s president Reggie Fils-Aimé is promising change for the company’s next console, or is he?

[SlappingOysters]

I reckon it will be announced after all the big games. So maybe late Nov early Dec. The Neo has Sep, and Oct has too much interesting stuff. And Nov has the new Pokemon on 3DS.

[Aeery]

He is a terrible PR. Nothing more nothing less.

[freshslicepizza]

he is basically saying they need to come out with a steadier stream of games and communicate better what the product does.

you know what that means to me? they learned nothing and will continue to do things differently and continue to alienate third party support while pursuing a gimmick that they thinks makes their hardware unique.

[ChickeyCantor]

Depends at how you look at it, the fact he is dodging bullets in every interview makes him a good PR. He doesn't say anything until when he is told too by his higher ups in japan.

@Moldy,

>he is basically saying they need to come out with a steadier stream of games and communicate better what the product does.

What do you want them to say though? "We have no games and our product doesn't matter" ?
You're kinda reaching.

I'm not saying everything will be peachy but it's rather baffling you want them to say otherwise.

[BrandanT]

I hate his interviews, he always seems to come off as arrogant.

[Heyxyz]

I thought I was the only one.

He also always seems so condescending. He acts almost like he's doing you a favor by allowing you to purchase and play the games made by the "almighty Nintendo."

[BullyMangler]

saLt ...

[rjason12]

It is true. If it wasn't, you wouldn't have all these port-beggars and people who want Nintendo to go third-party, just so they can get their games.

Edit

Yeah go ahead and down vote me, you guys know it's true, that's why you're flocking out from under your troll bridges on the daily Nintendo hate article in order to spread your nonsense.

[deafdani]

Because he is.

[ChickeyCantor]

How though? He represents a company and needs to sell products.

" Yo dawg our products are shit don't buy them, in my humble opinion"

You peeps do realize how this works right? Every company has a "good" talker that comes off like someone that has a slight disconnect with reality.

[Hoffmann]

He comes off as arrogant and as someone who lives in a bubble. Probably the problem of many of the managers and leaders of Nintendo.

[TwoForce]

He never learn to control his " confident ".

[migh_and_highty]

According to others on a different forum apparently he doesn't have much power in nintendo so this is why his arrogance is. I think BS, he has to change NoA and he just fails

[deafdani]

Reggie fails at everything. I don't understand why people like him so much, besides saying "HI GAIS IM REGI AND I KICK ASS OK" eons ago.

Okay?

[ABBAJESUS]

My body is ready

[ChickeyCantor]

Well it's the fact that "memes" wear out and people get tired of it. Neil degrasse tyson was also super popular and liked until he got so full of himself. In contrast Reggie is just doing what he has always been doing. He just comes off annoying because he dodges questions like the matrix.

He simply cannot talk about things he isn't allowed to talk about. He really is just doing his job and everyone is punishing him for it.

[MetroidFREAK21]

Nintendo will never change... They enjoy focusing on children and adults who think Pokemon is still cool... Always have always will... That's why current Nintendo is weak. They always will be until they start going after the core gamer

[rjason12]

They focus on games, everyone can play, if you wanna talk about games kids mainly play, go check out COD, etc.

[abra511]

they should offer everything for their fans
from family friendly to the 18+ games

[rjason12]

Oh yeah, I forgot. In order to have mature games, they gotta have tits everywhere in your face, blood and gore, and cussing. Oh and don't forget the pretty graphics, who cares if the game runs/plays like garbage, as long as I got me some pretty graphics.

I also like how you are speaking for every gamer, as if you're the spokesperson for every gamer.

[SeveralX]

@Shin-Zantetsuken I'm sure you have no issue with Sly Cooper or Ratchet and Clank though. Your entire thing reads as 'oh god if anyone sees me play a bright vivid game I'll be so embarrassed', you sound super insecure.

[rjason12]

They do not need "adult" themed stuff to appeal to adults, their games appeal to everyone. I feel sorry for you. Only liking things because that's what you're made to think you have to like. I bet you also only follow current movies and music too.

You can be mature and still like "childish" things. Taking shots at someone's maturity, that's a laugh when your generalizing Nintendo games to make your argument seem more valid, and taking cheap shots at Nintendo gamers to make it seem like they're all immature, and like stuff that for "babies" hence you using examples such as Sesame Street and Dora to further your agenda.

Your latest comment seems to prove my point that you're just trying to troll Nintendo gamers.
Oh I get it, Nintendo games must be too hard for you to beat, that's why you're trash-talking them.

[ChickeyCantor]

@Shin

>Sorry man, not all of us still find family friendly games fun

Then you're not the target audience. Simple as that. They don't have to make games specifically for you because you grew up.

> I find them cringe-worthy with all the anthropomorphic animals, cartoony characters, censorship, kiddy soundtracks/SFX and gaudy colors.

lol Again you're not the target audience. So why are you getting upset if it isn't affecting your gaming experience? You are literally crying over nothing.

[The 10th Rider]

CS Lewis said it best:

"Critics who treat 'adult' as a term of approval, instead of as a merely descriptive term, cannot be adult themselves. To be concerned about being grown up, to admire the grown up because it is grown up, to blush at the suspicion of being childish; these things are the marks of childhood and adolescence. And in childhood and adolescence they are, in moderation, healthy symptoms. Young things ought to want to grow. But to carry on into middle life or even into early manhood this concern about being adult is a mark of really arrested development. When I was ten, I read fairy tales in secret and would have been ashamed if I had been found doing so. Now that I am fifty I read them openly. When I became a man I put away childish things, including the fear of childishness and the desire to be very grown up."

[melonfarm3r]

'Nintendo will never change'

* Nintendo, the company that started selling playing cards in 1889 and has operated everything from shooting ranges to love hotels. Yep. They NEVER CHANGE.

[Lukejrl]

War..... war has changed

[rjason12]

They're the only ones with balls to attempt to try something different in gaming, while everyone else is busy lapping up marginally better graphics that get outdated by PCs within months.

[SeveralX]

That's generalizing. Legend of Zelda is a different breed from Pokemon, they have different games for different tastes and none are bad. They are too kid friendly though, lots of handholding and pandering to younger crowds.

[BullyMangler]

you: im rated M, for Mature .

[BullyMangler]

lol

big Boy .. .

[spoilerjerk]

I don't think there is anything wrong with Nintendo being Nintendo focusing on Mario, Zelda, Metroid, Donkey Kong, Pikmin, Captain Toad, etc... are all outstanding first party franchises. The innocence of their games is a lot of the appeal and I've been gaming for 30+ years. The problem is they focus on outdated hardware with gimmicks to make up the difference and have for a couple console cycles now.

As for @Shin-Zantetsuken... so dude-bro you can almost smell the Doritos and Mountain Dew.

[MegaGhost]

I think that what he said in the interview makes sense in that you can't honestly expect him to say, "Yeah we REALLY dropped the ball with WiiU, etc, etc," when a ton of people (myself included) really enjoy the system for all of its strengths. It's still too soon. That said, let's say the NX is a massive success and a few years down the road it's showing Wii/DS numbers in regards to sales-- then yeah, maybe when interviewed about the WiiU in hindsight he'll be a little bit more open about everything that went wrong with the sales/marketing/production of the WiiU. It's just still too soon for him to start slamming it now, if he ever will at all.

[rottenpotato]

Yeah - the first two quotes are not contradictory. In the first quote he is making the argument when you individually look at the games Nintendo has released, they have some of the best reviewed games by media and gamers. They also sold very well given the small install base of Wii U owners.

In his second quote, he is simply saying they didn't have enough of these games throughout the launch window nor did they have a steady release of these great games throughout the life of the Wii U which caused droughts for Wii U owners. These long droughts of great games hurt the Wii U especially since they didn't have 3rd party support to help prevent the drought. For the next console, he is simply saying they need to plan this out better, have more quality games throughout the year and not have the big droughts of games that hurt the Wii U. So again, it goes back to planning their software schedule better like he was talking about.

[MegaGhost]

Exactly. And that's why I'm among those that hope the NX is a handheld/console hybrid of sorts. I really want to see an unified Nintendo that's able to put all of their resources and talent into a single piece of hardware, thus allowing them to generate a software lineup the caliber of which we haven't seen since the SNES days.

[rjason12]

Those statements are not contradicting, he stated that they have a good line-up of great games for the Wii U, then he said that they just have to try and get them out more consistently, that way there are no droughts/lesser droughts.

Edit
Man the denial in these articles is high today. The statement obviously wasn't in contradiction, and if you think that, you're just grasping at straws.

[baelfyrekse]

In 2016, how can anybody take this guy seriously? I have enjoyed my WIIU, but the fact remains that they have released few of the mainstays I really wanted, Metroid and Zelda. While I am sure I will get the NX, if for no other reason than disposable income, I am not as hopeful as I once would have been.

[OzzY-waZZy]

Reggie is such a tool. The ultimate corporate douche.

[gbsrnctaln]

This is the extent of this guys work....an interview every now and then. He sure as hell isnt busy with the marketing department! Prototypical tenured fatcat collecting his check and not rocking the boat.

[Segata]

He does not work in marketing anymore not for over a decade. Kaplan and then Cammie and then Moffit took that job and now it's just a team of people.

[gbsrnctaln]

But he is responsible for NoA right? He oversees all departments of NoA including marketing.

[yeahright2]

Oh Reggie, the Don Mattrick of Nintendo.

[Segata]

That was moffit.

[Psychonaut85]

Typical delusional Reggie PR garbage. Must be nice in his magic bubble.

[feraldrgn]

I like Nintendo, I really do, but I wish Reggie would get replaced as PR.
The guy just comes off as arrogant..

The "What's wrong with you?" line was a bad call.
https://www.youtube.com/wat...

[superchiller]

More useless babbling from the empty PR suit that heads NOA. What does this guy even do as his job? He literally spouts the same PR nonsense in every interview.

[DreadGara]

You guys just have to admit that he is a cool punk.

[wonderfulmonkeyman]

Must be a slow news day if people are trying to grade an interview and using their personal hatred of the man to bash the NX as if he were the one making it.

[rjason12]

They take whatever they can to use it against Nintendo in their personal war towards them. Makes no sense that if you don't like something then don't follow them. It's a lot of the same people who senselessly bash Nintendo.

[Roastbeast420]

It's great that Nintendo wants to communicate with gamers but the functionality of a well designed product should be apparent. If you need to go to great effort to "convince" your demographic about the uniqueness of your product then it sounds like Nintendo is tacking on extra layers of marketing because they are not confident with their new system. I applaud Nintendo for always being innovative but one has to wonder, if they had been more "trendy" with their console design (more emphasis on power as opposed to gimmicks) where would they be today? I feel like Nintendo is out of touch with the majority of the gamer market, at least in the US. A portable console sounds great for Japan where the majority of gaming is now on mobile platforms, but in the US there is a high demand for the newest design features, awesome graphics, and blockbuster style gameplay. An underpowered console can't meet those expectations. SNES dominated because it was a strong system for the time with an incredible library of games. But as Nintendo consoles continuously fail to keep up with the standards in raw power, they lose developers to the competition, their library shrinks, less people want to buy their consoles because of the lack of titles, and then companies don't want to fund development for a console with a limited consumer market when they can fund development for a title on other consoles with 3x the market share. NX doesn't sound like it's going to be a game changer for the industry as much as I and many others want it to be.

[rjason12]

64 and GameCube were beasts in terms of raw power.

[spoilerjerk]

I'm sorry but the reason I disliked the Wii U was because it was a poorly designed console with an even more poorly designed controller NOT because they didn't explain it well enough. Every interview Reggie or anybody from Nintendo does makes it seem like they think the consumers just don't "get it". I loved the NES/SNES/N64/Gamecube and then they lost me. Sadly the success of the Wii to a predominantly non-gaming gamer has created a culture within the company focusing on gimmicks hoping to strike lighting again rather than a solid console. If rumors are to be believed and they are doing yet another hybrid controller/screen setup for the NX this will be their last console and not because they didn't explain it well enough but because they made another poorly designed console with an even more poorly designed controller. Reggie's interview only shows the company has learned absolutely nothing from the Wii U debacle.

[rjason12]

Regardless of what happens, NX will not be their last console, just because it's something you might not like, does not mean it will be a failure.

[wonderfulmonkeyman]

" with an even more poorly designed controller"
...
What the f- are you blind?!
IT LITERALLY HAS ALL THE BUTTONS YOU ASK FOR ON ANY OTHER CONTROLLER, PLUS A SCREEN FOR ADDITIONAL BENEFITS!
I get it if you don't like it's size, but to say it's poorly designed is just change-fear-mongering traditionalist bull.

[Tzuno]

They do their own thing no matter what people want, and yes all of them are dodgy bastards.

[Chronoman3]

trash article