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Game of Thrones In League of Legends Promotion

Riot Games has caught the attention of Hollywood. HBO made a cold call to the Santa Monica, CA-based game studio to connect with the massive eSports fan base that League of Legends has around the globe. The pay cable network kicks off a three-week program today (March 22nd) to promote the fourth season of Game of Thrones, which debuts April 6th. Dustin Beck, vice president of eSports and merchandising at Riot Games, details the promotions and discusses what this deal means for eSports and its growing popularity in this exclusive interview.

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alistdaily.com
gamerlive3701d ago

This is another huge step with Hollywood legitimizing eSports with Game of Thrones.

70°

League of Legends' New Arena Mode Changes Breathe Life Into a Stale Formula

TNS: "A League of Legends game mode, Arena, will return with some major changes that may breathe some life for a stagnant game."

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thenerdstash.com
60°

MSI 2024 Patch Revealed by Lead Gameplay Designer

ESTNN writes: "Hwei, LeBlanc and Ryze stand above the rest as the strongest players in the League of Legends 14.8 mid-lane due to substantial buffs in their scaling, base damage and crowd control (CC) respectively."

60°

Riot Games Reset Development of League of Legends MMORPG, "Going Dark" for "Likely Several Years"

Do you remember the League of Legends MMORPG previously teased by Riot Games? Its development has been fully rebooted and it'll take "likely several years" before you hear any more news about it.