Blu-ray sales less than one disc per player

Sony has come out today saying that the reason it won the Blu-ray format against Toshiba's HD DVD format was because of the PS3 rather than any other market factor.

However while one Sony spokesperson from SCEE confirmed that Blu-ray was a success, a spokesman for Sony Pictures confirmed that PS3 gamers weren't impressed with the new movie format.

"3.3 millions discs have sold to date with 1.4 million of those this quarter", the spokesman confirmed, suggesting that the pick up rate is less that one per Blu-ray player sold (Sony announced that it has sold 5 million PS3 consoles in Europe).

[Fan Tastic]

Count or don't count the PS3 depending on the stat as long as it puts blu-ray in a negative light.

[ruibing]

Yeah, a really poor choice to use numbers for that "confirm". Sales are down because of a lack good action flicks and holiday sales. Release Iron Man and Transformers on Blu Ray and it'll pick up again.

[pharmd]

yeah, last time i checked technically every ps3 game is on a bluray disc, this is bad writing on the journalists part..... better research next time loser

[thereapersson]

That's not how it works. This is about movies, not games...

[wow4u]

The reason BluRay won was because Sony gave its MPAA partners many hundreds of millions to discontinue HD-DVD support.

[TresTrendu]

Doesn't matter you have to be an idiot to pay over double the price when alot of the time's the picture is either grainy or has motion artifact's.

[WIIIS1]

So Sony admits that they screwed the masses by depriving them of choice of a better and cheaper format (since the choice was made by PS3 owners) and you say this is a spin? I'm just glad that Sony is bleeding from their investment both on the gaming and movie departments 'cos they deserve it.

[niall77]

still "spinning" in its grave

[zimbo007]

BIoodmask (4) - 2m ago
green (2) - 13m ago
toughNAME (3) - 53m

same xbox 360 camp with defunct HD DVD drive

[wow4u]

BluRay is stillborn. No one cares about plastic discs.

The next (and current?) method of media distribution is via the internet.

Digital Distribution for the win.

Didnt anyone tell you? you can get (at least) Vongo, CinemaNow and Netflix as Digital Distribution movies on the Xbox 360 right now.

no one cares about $45 movie discs.

[Auron]

then I saw the $30 price tag! so I went home and pulled a bit torrent

[JBaby343]

I care about plastic disks. Right there you are wrong. Xbox fans struggling for something to make the PS3 look bad and thus leaning towards DD say they don't care about disks.

[paracardium]

they need to drop bluray to $20 a movie instead of the inflated pricing they have now.

[aiphanes]

It will happen...the 1080p HDTVs....the 2008 models are going to have starting prices around $1100...even Sony models starting around June first.

What do you think these new HDTV owners want to watch movies on...bluray....DVD sucks...you can not spin it....it is blurry..and grainy...bluray rocks...and once you get a real 1080p TV at least 42 inches or greater...you will see the difference.

[ravinash]

Your right, the big thing stopping the sales right now is the price which jumped up after HD-DVD folded.
I've got a pile of BlueRay disks, but I won't be adding to them until the price comes back down again, which it will...they just trying to find the price point right now where they can make money and people are willing to pay....so it will drop.

[PirateThom]

So... less than 1 disc per player... including PS3s?

So, yeah, PS3 not a movie player, confirmed.

Thanks.

[Asurastrike]

If Blu Ray discs were less than 35 dollars a disc, I would own more than Weeds Season 1, and Weeds Season 2.

[JBaby343]

You can get them in the $20 range and sometimes Amazon has buy 1 get 1 free but still they can be a little exorbitant. That's why I only get my favorites and those that benefit from being HD on Blu-ray. You're right though if they were to cost less, I would get more.

[TresTrendu]

I have never seen a new release on amazon for 20 bucks sorry doesn't happen.

[heavyarms]

hahahha man thats one of my favorite shows. LOL i'm sure you know why.

[7h3ultim8p00]

" Sony has come out today saying that the reason it won the Blu-ray format against Toshiba's HD DVD format was because of the PS3 rather than any other market factor."

Well durhhhh. HDD was always better than BR, except in disk space. Like I said in a similar post, Sony was just smart enough to include the format in their console. This gave BR the backing and the support it needed to beat HDD, as essentially every PS3 sold was a BR player sold. Hollywood saw this and the movie studios began backing BR, and we all know the story from there

[LorD]

How do you figure that HDDVD is better than BR? They both use the very same codec, except that BR allows for more storage space.

[wow4u]

Funny, Sony didnt mention the $500 Million it paid Warner Bros or the $XXX Million it paid the rest of its MPAA partners?

Funny, its pretty clear _THAT_ is the reason. As a user, Im not that interested in throwing away all my DVD players....

If your a seller of BluRay Players (sony) it might make sense, but for the market, I cant see them throwing away their hundreds of millions of DVD players just to send money to sony.

[JoelR]

Uh.. because Sony didn't pay 500 million? That silly rumor was debunked if you read the quarterly reports of both Sony and Warner.
The only groups that got paid to be exclusive were on the HD-DVD side.

[JBaby343]

The HDDVD people got payoffs. It's pretty much been cleared up that the Blu-ray camp didn't. Nice try though. Keep the facts pouring in.

[ravinash]

n4user1, would you get over it.
Both companies tried paying off the movie studios to go there way.
I'm sure if it was the other way round and it was HD-DVD the winner, then we would be hearing the same thing about Toshiba and MS.

[xbox360migs]

Sorry but everything about HD DVD was better for watching movies other than disc space. Codecs initally were better, PIP support with dual decoders, Supporting an internet connection, time line etc, all working right from day of release...the same cannot be said of Blu ray, sure it will get there in the end and is.... but getting prices down low enough to go to mass market ( for movies) will take longer on Blu-ray than it would of for HD DVD.

[7h3ultim8p00]

Yep, Lord, read 360migs's post. In addition to all that, HDD was finished and ready to go, while BR was rushed (that's why they had to do that update thing, and why 1.0 players wont work with 2.0 stuff).

It's all on wikipedia if you want to read about it.

[DomUltra]

Man, you raggity ass hurt HD-DVD fanboys are out full force.

[Kleptic]

bring the price down...and we will buy them...but I am not spending $30+ for a disc at a store when I can get the exact same movie on a DVD for half that...I know you can get them online for cheaper, but i still prefer just picking a movie up at Best Buy or something and watching it right when I get home...even 2 day delivery is annoying...

Blu Ray is great...but its not like it shows how glaringly bad DVD is...this is a totally different format switch than it was with DVD and VHS...that was like night day...BD is noticably better, but DVD isn't exactly aging badly...

[JBaby343]

But I just love HD movies. If they were cheaper though I would definitely have more. On the other hand DVD wasn't as cheap as VHS when it came out so I slowly adopted that too. The price will come down with time.

[TheExodus]

DVD wasn't competing with VHS when it launched in the mid 90's, it was competing with Laserdisc & actually offered consumers MORE for LESS.

[JoelR]

Own 55 discs so far so If I doubled, it should would not help the %

T_T
there are great movies out for Blu-ray
get Juno, Spiderman Trilogy, Die Hard 4 movie set etc....

[JoelR]

disagree that I have that many discs? or that the movies I said are good? (the 2nd is personal opinion - 1st is fact...)

[NegativeCreepWA]

I got my free Spider Man movie, does that count?

[omodis420]

And then I sold it to FYE for 15 bucks!

[ravinash]

I got Casino Royal for free when I joined the PSN network in UK.
I love that film, so I'm counting that.

[jaja1434]

Not great news for anyone, OK news for Sony, but kind of sucks for the other BR manufactures, though I doubt it would have been any different had HD won and BR lost. Just a simple lack of interest and disposable income adds up to bad sales figures.

[jackdoe]

I personally own eight blu-ray movies, so I guess I'm above the average.

[aiphanes]

You can get your bluray movies at a average price of around $20 if you order online.

[JBaby343]

I own 5 movies and the Planet Earth Series which is composed of 4 disks so I don't know if I should say 9 altogether or lump the 4 together since I bought them as a set. Anyway I plan to expand my library. You're right Aiphanes there are deals to be had if you look for them.

[ravinash]

I'm on 8 films right now.

[Enigma_2099]

get over it...

[PoSTedUP]

their sales will increase in the future when the demand is higher, such as lower prices for hdtvs, not every 1 has a hdtv

[PoSTedUP]

who the hell wants to watch men in black for the 40th time?

[SacT0wnF1n3st]

The bottomline here is that HD DVD is dead and Blu Ray is the next gen format.

[xboxme]

duh! didn't we know this 4 months ago? ps3 users became instant bluray supporter w/o actually evaulating which is better for the masses. they just cheered it on and they probably didn't even buy any bluray movies. it was blindly picky because it was included in the system. any fanboy ps3 or 360, can figure this out. ain't rocket science.

[SacT0wnF1n3st]

Well I got 23 Blu Ray movies so...

[kidd916]

I, too, own a fair amount number of Blu Ray movies so the theory about PS3 users don't buy Blu Ray movies is just speculation.

[TheExodus]

This isn't speculation, it's simple math using figures provided by Sony.

[ITA_Mafia_Boy]

I do have 25 movies in Blue-ray. Statistically seems that there are other 24 people out there with no Blue-ray movies because of me .... oh well !!!

knock knock ... this is the HD-DVD knocking from the grave!!!

c'mon guys get a life.

[jaja1434]

The article was about how BR disc sales are fairing in the current market. Not to sure why every thing has to be "HD lost so this article is just from some pathetic HD supporter," though in fairness it probably was posted just to piss the likes of you off.

Cherry-O

[Mandangoof]

What is this, the 11th article? Most of which are based on a gross misinterpretation of the NPD data.

HD-DVDead sold nothing in Europe, Blu-ray obviously creamed it and DD (but even HDDVDEAD owned Digital Distribution), but Europe hasn't got a high adoption rate of new media formats anyway. In America it's doing fine, once prices go down it'll do better, and once adoption in Europe goes up Blu-ray will shine.

There's NO doubt about it. This isn't Laserdisc or Xbox, this is the winning format!

[TheExodus]

Laserdisc had a 2% market penetration in the US, 10% in Japan. The first Laserdisc issued in the US was Jaws in 1978 & the last was Sleepy Hollow in 2000. Yes, Laserdisc was a niche product for videophiles, but it was nowhere near the epic failure that is Blu-ray.

[Bathyj]

So this just proves not everyone is buying PS3 for a BR player. Judging by how close PS3 is getting to XB I'd say most people are buying GAMES for it.

Heaven forbid.

[DJ]

Idiot journalists still exist. =P

[ceee227]

youareallactinglikelittlegirls !!!

[ITA_Mafia_Boy]

I do have 25 movies in Blue-ray. Statistically seems that there are other 24 people out there with no Blue-ray movies because of me .... oh well !!!

knock knock ... this is the HD-DVD knocking from the grave!!!

c'mon guys get a life.

[wow4u]

Ha! Look at you! Imagining that the bluray clusterfcuk is because of bad-blood.

how about no one cares about BR movies for $45 per disc. The market does not care.

The market has *already* chosen Digital Distribution.

BluRay is stillborn.

[omodis420]

N4user1 : "BR movies for $45 per disc"

Where the hell do you see BR discs for $45. 29.99 Is the average.

You are dumb and you are either

A) Jealous that BR won
or
B) Jealous that you don't have one.

Either way you are dumb.

[Vulcan Raven]

Well, i'm doing my part as i love hd movies on my 60 inch sony. I own 12 movies. They look amazing, i just get them off amazon.

[TheExodus]

Obviously studios have made an epic mistake choosing Blu-ray. The good news is that Disney DVD sales are actually up 15% over last year:
http://www.videobusiness.co...

Everyone can make a contribution to the Blu-ray send off effort simply by picking up an extra DVD or two. Last week I hit the ACTION section & picked up 20 catalog titles for less-than $60. This week I'll be hitting SCI-FI/HORROR.

[bakasora]

I'm waiting for the BD and burner price to come down.
Then I will burn 25GB of hentai at 1 go.

[heyheyhey]

its true

barely anyone buys BD's

i have 3, and two of them were free of charge

until Sony drops the price of the disks the BD revolution is going nowhere

[Lumbo]

So thats the reason BD disk sales are UP 300% ?

Last year it was 60:40 BD:HDDVD, following the milkmaid logic some people here seem to like that would compute to a BD disk sale rise of 40% for this year as HDDVD is now off the plate. So instead we have an increase of 300% instead of the expected 40% ... and that is the basis you put your "barely anyone buys BD's" claim?

In that case i would guess the industry would LOVE to keep on selling to barely anyone ;)

[TheExodus]

Blu-ray players aren't selling. PS3 is keeping Blu-ray on life support, but that's about it. The fact that Blu-ray disc sales are up 300% doesn't mean anything given the tie ratio. If Blu-ray sold 5 discs last year they'd only have to sell 15 this year to be up 300%, but when you divide disc sales by player sales Blu-ray's future becomes quite glum.

Stand-alone players aren't selling, period, end of story, but now according to Sony itself even PS3 owners aren't finding value in Blu-ray & they've already got a machine capable of playing the format.

IMO the most striking truth in this article is that during the HD war Blu-ray was reportedly selling like hotcakes in Europe, but even with the bulk of studio support behind Blu-ray since inception the best it's been able to do is a .94 tie ratio. That is simply pathetic whether you want to acknowledge the cold hard facts or not.

[PirateThom]

I do buy Blu-ray discs, I don't see why I shouldn't take advantage of the better quality picture over upscaled DVD or downloaded video.

[Sh0ckWav3]

nobodies is buying bluray movies cuz ps3 is finally getting some games.

[titntin]

Wow - still an amazing amount of HD DVD supporter es flogging a dead horse in here, with the usual misinformation lies and general ignorance thats indicative of the breed.

These are the same people that regularly post in PS3 threads that 'people only buy the PS3 as a blu ray player'! The figures show thats clearly not the case...

I believe this week that we've also had news that blu ray disc sales had trebled, so it looks like the format is doing OK to me, and indeed anyone who's actually interested in the truth.

Those talking of digital distribution ought to compare like with like!
As has been successfully argued on numerous occasions, for people who care about quality, its not even the same product. I might occasionally rent a movie download on my 360, but if its something I really want to see, or indeed own, then I'll get it blu ray every time.

[TheExodus]

Yes, but this time that dead horse is Blu-ray.

[7h3ultim8p00]

Dude, I don't know where you've been, but BR isn't doing so good. The freakin laser disk did better than blu-ray in terms of timeframe.

[Bullseye]

On the one hand it's claimed many of the PS3 sales are due to people buying them as movie players,right? On the other hand they are now saying Blu ray is failing due to lack of take up of the movies! Which is it guys? Is there some spin going on here?

[xfrgtr]

Samsung: Blu-ray Sales Will Explode
Washington, D.C. (April 28, 2008) -- Samsung says that worldwide annual sales of Blu-ray players will hit 51 million by the year 2012.

That's according to an article by the Associated Press.

Samsung, which produced both Blu-ray and HD DVD/Blu-ray combo players, says that Blu-ray sales will now soar following Toshiba's decision to exit the HD DVD business.

Jun Dong-soo, chief of Samsung's digital audio-video business, said in a press release that he believes the worldwide market will grow at least 80 percent over the next five years, according to the AP.

The executive forecast that five million Blu-ray standalone players would be sold this year -- three times the amount sold last year.

"Our own Blu-ray product sales should increase to ($402 million) this year and surpass ($1 billion) by 2010," he stated.

Samsung last week unveiled its fourth-generation Blu-ray player, which is expected to be available for sale this summer.
http://www.tvpredictions.co...

[xfrgtr]

Blu-ray Disc Sales Up 351 Percent
The boost puts the DVD industry in the black.
Washington, D.C. (April 18, 2008) -- Blu-ray disc sales jumped 351 percent in the first three months of this year, according to Home Media Magazine research.

The high-def disc format benefited from increased awareness of the category and Toshiba's decision to exit the HD DVD business at the end of March, ceding victory to Blu-ray.

Home Media reports that the rise in Blu-ray sales led to the first increase in consumer spending on home video in two years. In 2007, total sales fell 0.5 percent and they decreased 0.4 percent in 2006.

But the publication writes that consumer spending was up one percent in the first three months of 2008, totaling $5.51 billion, compared to the first three months of 2007.

Sales rose 2.3 percent while rental spending fell 1.6 percent.

The rise in Blu-ray sales explains why the Hollywood film studios are anxious to promote the new high-def disc. Many executives believe it can help revitalize the dormant DVD industry.

Home Media writes that I Am Legend, starring Will Smith, was the number one selling title. Enchanted was second, followed by American Gangster, Bee Movie and 3:10 to Yuma.
http://www.tvpredictions.co...

[JoelR]

if a 351% increase is dead... kill me now.

[dcbronco]

Up 351% not that great when you were only selling a couple of hundred thousand disc. If I sell oranges. And I sell 2 oranges one week and then sell 9 the next, I can claim a 351% increase. But it doesn't mean I have a successful business.

[JoelR]

More successful then the week before...
and it's a little more then 9 oranges. 100 to 200 thousand more.

[dcbronco]

But when the guy you're trying to beat is selling 200,000 disc on his low selling titles and that's what you do in total, you still lose pretty badly. Besides, your biggest problem is that you are bleeding money just trying to get where he is.

[dale1]

thats more than the 360 software sold in europe

[Garrison]

Remember a little great and amazing disc for our psp's called UMD movies? Yeah... that great failure.
The movies looked amazing on your psp and you just wanted to go out and buy like 5 of em and go crazy just so you can watch your favorite movies on it, but then you got to the store and saw that they were all priced at FREAKING 29.99.
You would go like: wtf are these guys crazy? I aint paying that much for a portable version of a movie I can't even watch on my tv!! This is crazy grrr
Sony themselves said that the failure of the umd came about because big time movie studios just couldn't "get it" about pricing their movies.
I sincerely hope the same thing doesn't happen to blu-ray in that movie studios go like "fug it! We wan't to go back to movies being 29.99 or else we just drop everything!!!" they wan't it so bad they can taste it man but it always fails for these greedy bastards.

[Mr Blings]

bluray title i own is spiderman 3. the one that came with my shiny 40gb ps3. They are too expensive. I dont even buy regular dvd's all that often. i rent