1010°

While Sony Made a PlayStation 4 Apartment, Microsoft Created a Whole Xbox One Warehouse in France

Sony France created the Apartment 4 to showcase the PS4, but could Microsoft do any less? As a matter of fact no. As part of the Area One worldwide tour, they created a whole Xbox One-themed warehouse in Paris to showcase the Xbox One.

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dualshockers.com
ABeastNamedTariq3885d ago (Edited 3885d ago )

Nice. The marketing for these consoles is really going to start ratcheting up. I just want to see more commercials to remind me that next gen is coming. (Game and movie commercials are basically the only things I pay attention to regarding ads).

JokesOnYou3885d ago

Yeah, really good marketing now by micro. Getting the X1 with that great controller and games in the hands of gamers is the best impression you can make.

Denethor_II3885d ago

I love the way PlayStation have stepped up in their advertising. Getting the PS4, with that great new controller in the hands of real gamers, is the best impression they can make.

NukaCola3885d ago

Jokes

What you said goes for anything. People will prejudge anything until they get it first hand.

nukeitall3885d ago

@jon:

lol.

That video is creepy as hell. Please no more weird creepy videos that makes me ask "WTF". Does not make me want to buy it.

Veneno3885d ago

Does anyone else find it strange that Jokes only seems to post replies and never regular comments? Probably does it so that less people can point out how much of an MS lapdog he is.

UltimateMaster3885d ago

I honestly didn't care about the apartment, let alone the warehouse.

Pogmathoin3885d ago

No veneno, i was not stalking him....

HardcoreGamer213884d ago

So Sony made a PS4 showcase out of a house and Microsoft made their showcase out of a warehouse?
How fitting, being that that's where most of the systems will end up.
PS4 in people's homes and the Xbox One80 sitting in warehouses.

Pogmathoin3884d ago

Hardcoregamer, but speak as fanboygamer... Change your profile name so as to not embarrass the rest of us...

mewhy323884d ago Show
+ Show (8) more repliesLast reply 3884d ago
aceitman3885d ago (Edited 3885d ago )

omg,lol, I have to say it , do they need a warehouse because all the room Kinect needs to play , an apartment will not have enough room . lol.

nukeitall3885d ago

It really depends on how fat you are. Fat people need more space.

HugoDrax3885d ago

Sounds like a hater and a fanboy comment to me. Since when did more square footage become a bad thing huh? Always spinning positive MS news into something negative.

aceitman3885d ago

@AuricGoldfinger how is it something true is a fanboy comment , I have a big living room and I needed to move stuff back for Kinect on my 360 , that is one of the biggest complaints about Kinect space . u say fanboy , I say its my opinion not a fanboy comment, just because u didn't like it don't make someone out to be a fanboy, lighten up.

H0RSE3885d ago

Your comments are based around the first version Kinect, so technically your opinion isn't accurate, since you are technically referring to a different product.

aconnellan3884d ago

@aceitman

Kinect on the 360 was pretty awful, but they improved on it with the second one, and you can stand much closer.

http://youtu.be/JaOlUa57BWs...

At 0:35 they point out that the guy is standing about 1.5 metres from the Kinect, which gives me enough space to play it in my cramped study, let alone my living room (where the couches and table are definitely further away than 1.5 metres)

Turkishflavor3884d ago

You dont need to use kinect, fatso.

paul-p19883884d ago

So true, especially from a UK resident standpoint. It's OK for Americans as your houses are HUGE compared to ours, but when you are in a 10" square living room, the kinect wants you by the door and in the hallway before it even recognises you....

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SecondSon3885d ago

"Game and movie commercials are basically the only things I pay attention to regarding ads"

That is what you think.

3-4-53885d ago

Microsoft, the king of inefficient money spending.

Blackdeath_6633885d ago (Edited 3885d ago )

indeed they invenst a lot in their marketing department alowing them to go overboard what i don't get is they should have considered "getting the right message across" as marketing when things wern't going well for them at E3. honestly a warehouse like this filled with press and a lengthy Q&A would have solved many of their issues. i have to say MS have moved on a bit since then, after making those reversals they gave themselves room to move forward a bit. still think sony has got it in the bag come november but need to do better in terms of games i don't believe knack is good enough and with drive club being on PS+ they really only have KZ, the order 1886 and second son can't come soon enough

PFFT3885d ago

Spend it if you got it right?
If you dont well i guess theyd start creating little apartments as well.

H0RSE3885d ago

@3-4-5

No, that would be the US Government...

3-4-53884d ago (Edited 3884d ago )

EX: They spend $500 million when they could get the same result for $300 million.

But because they are a company ran by rich guys, who have mostly always been rich, and thus don't actually understand how to budget something, they just spend spend spend spend spend.

zhuk is god3884d ago (Edited 3884d ago )

It's their money, spend it how they want.

Death3884d ago

They have money allocated for marketing. This is a good thing. It's also a great way to reduce taxable income. There is a lot more to it other than they spent x amount of money. Sony has a much smaller marketing budget since they have less operating income available. If the PS4 is as successful as they hope their marketing budget will increase tremendously.

gametipcenter3884d ago

@3-4-5 This is Marketing 101 man, you one-up your competition. This isn't new stuff here.

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mayberry3885d ago

Saw at least 4 sony commercials during todays sunday football games... Seahakawks win!

Jazz41083885d ago

Go Colts. Sorry but the colts are my team and have been for twenty years. I had season tickets every year until I moved to Las Vegas. On topic.......nothing wrong with spending money on marketing. Most companys will tell you even bad press is not that bad if it brings attenntion to your product.

lsujester3884d ago

I saw a couple myself, glad of it. I think their lack of advertising really hurt them at times this generation. Until the rise of the Kevin Butler stuff, it was mostly the occasional weird commercial.

Also, speaking for all Saints fans... I HATE TOM BRADY!

LoveOfTheGame3884d ago

Living in KC and my team is undefeated. Best team in the league baby!

Of course I'm talking about my Denver Broncos, Chiefs suck.

solid_snake36563884d ago (Edited 3884d ago )

Ad's are the only thing that will make the Xbone appealing at this point.

solid_snake36563884d ago

I don't care about the warehouse or the apartment. All I care about is good quality games, and Sony delivers every time.

zhuk is god3884d ago (Edited 3884d ago )

And so as Microsoft :-)

gametipcenter3884d ago

They deliver the same exact games better on PS4? That's an odd statement.

solid_snake36563884d ago

@gametipcenter who said anything about the same exact games? And i didnt even mention PS4 or xbone, I think you're confused. I said Sony gives us good quality games. Here are some examples Uncharted, resistance, r&c, last of us, killzone. You won't find any of those games on a Microsoft console.

3884d ago
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franko3885d ago

Yea nice. Microsoft can create whole continent, it's too late for them...

mhunterjr3885d ago

Too late? Chances are this generation will last much longer than holiday 2012...

lastofgen3885d ago

@ipunchbabiesforfun

I think it was just a type on his part.

aviator1893885d ago

This upcoming console 'war' or 'battle' or whatever you want to call it will probably last in excess of 10 years.
I think all participants will have various opportunities to make slip-ups, come-backs, etc.

It wasn't too late for the ps3 and I don't suspect it's too late for any console now in the upcoming generation.

forcefullpower3885d ago

But the apartment looks so much better.

Ace_Pheonix3885d ago

Because we all live in a warehouse, right?

RAGE913885d ago

It's for the ONE Tour, there will be a lot of people in there. Imagine having an excessive amount of people round at your place, it'd be hell :D

BLKxSEPTEMBER3884d ago

Because we all live in a apt right? I live in a house but I have friends who live in very large studio apts which are like a mini warehouse so what's your point?

No FanS Land3885d ago

because of sony france's initiative on the PS4.

there's at least proper marketing team for every region in the world.

Blackdeath_6633885d ago

france has a massive sony following which is why sony did the apartment thing there anyways

BG115793885d ago

It's something usually done around here, not just for video-games but almost everything.
They invite reporters, stars and people of the business to see/present products behind closed doors before the main public.
They usually use apartments because space is expensive in Paris and it gives of a cozy environment to present the product.

Golden_Mud3885d ago

Actually Microsoft tour is visiting the world , they made visits for a whole week in Los Angeles , Los Vegas and San Francisco and more cities

fattyuk3885d ago

I swear the photos I have of me at the Los Vegas sign is spelt diffrently.

Also Xbox touring the world.... and you mention 3 places in America

Golden_Mud3885d ago

Sorry meant Las Vegas , I also wanted to mention London

imXify3885d ago

Bigger doesn't mean better.

Funantic13885d ago (Edited 3885d ago )

Most women would disagree. The Xbone is bigger and will be more enjoyable than the PS4. X1 day one.

ABeastNamedTariq3885d ago (Edited 3885d ago )

"The Xbone is bigger and will be more enjoyable to me, Funantic1, than the PS4. X1 day one."

Fixed that for ya.

Eddie201013885d ago

Even though the Xbox one itself is large, it is not a c##k. Many of the people that Like It are D@@k's though.

GrandpaSnake3885d ago

hes not talking about penis size yo haha

Majin-vegeta3885d ago

Remember Big surprises come in little packges ;)

specialguest3885d ago

Diamonds come in small boxes and can make most women squirm lol.

NewAgeisHere3885d ago

So ladies like spycorders now?xD

BG115793885d ago

@Funantic, men usually buy big things to compensate the lack of something.
Is that right MicroSoft? ^^

aceitman3885d ago (Edited 3885d ago )

ps4 is a grower not a shower and will be bigger than xboneone gddr5 is bigger than gddr3, big things can come from little packages.

TheGreenMan3885d ago (Edited 3885d ago )

@ Funatic

So would most women like a huge cellphone? Or how about a 1950 Lincoln Towncar instead of a Porsche?

I think I've made my point. When it comes to tech, smaller is usually the preference.

Shnooze3884d ago

Well actually I'm sorry to say that it's a niche market for guys with big packages.

Irishguy953884d ago

X1 is the same size as the Ps3. Too all the retards trying to say X1's size is either a plus or a negative.

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goldwyncq3885d ago

It's not about how big it is, it's about what it's capable of.

DonFreezer3885d ago

Yup bigger hardware specs doesn't mean better we knew that.

DigitalRaptor3885d ago

In what manner? Do explain, young one.

Death3884d ago

The original Xbox had better specs than the PS2, but the lowest common denominator determined the quality of gaming. The Xbox 360 was out gunned by the PS3 and games looked pretty much the same on both systems. I'm not sure why people assume the PS4 will look different than Xbox One games. History tells a different story.

Eddie201013884d ago (Edited 3884d ago )

PS4 first party games will definitely show the power of the system, and there will many more first party games on the PS4.

Even if third party games are on par graphically there will be differences in the frame rate if one system is more powerful than the other unless they cap the frame rate.

PFFT3885d ago (Edited 3885d ago )

The same can be said about specs.

LakerGamerEnthusiast3885d ago

Yeah right... tell that to my wife.

Nah jk I don't even have a wife lol

+ Show (2) more repliesLast reply 3884d ago
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70°

Warframe Jade Shadows Release Date and New Warframe Details Revealed; Soulframe Stream Announced

The Warframe Jade Shadows release date revealed for June 18 alongside new Warframe Jade details, and Soulframe's first-ever devstream.

110°

Is XDefiant a “COD Killer”?

TSA writes: Ubisoft's brand new crossover shooter takes aim at Call of Duty, but can XDefiant topple the Activision powerhouse?

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thesixthaxis.com
Profchaos8h ago

Nope if it's lucky it'll fall into its own niche with a dedicated fanbase but it's ubi they can't really do anything right lately

NealGamby6h ago(Edited 6h ago)

Not at all. The controls are way too wonky. I don’t understand it, though. Why do all these These developers keep trying to make a call of duty killer, but they don’t copy the controls exactly!? Is it that hard? You wouldn’t think so. I think the reason is because they start out with good intentions, but then they let their ego get in the way and try to make something that sets them apart, some. Which, defeats the whole purpose and ultimately dooms the game.

4Sh0w2h ago

If I had a dime for every "new COD Killer" that wasn't I could retire right now.

Time will kill COD, nothing else.

Kornholic1h ago

No. It's a hero shooter with poor gunplay mechanics.

190°

As Fallout76 Crosses 20Million Gamers Amid Success of TVSeries, Todd Howard Talks Franchise’s Future

“Fallout 76″ has found a whole new world of players thanks to the popularity of Amazon’s “Fallout” TV series. The Bethesda Game Studios title, which first launched in October 2018, crossed 20 million downloads and plays as of Wednesday.

Obscure_Observer1d 2h ago

Impressive!

Hopefully Fallout 5 will be among next gen Xbox´s launching games.

-Foxtrot1d 1h ago

Yeah will be great. Can’t wait for it on the PS6.

Notellin10h ago

What's the point of mentioning the platform you plan to play on? Tribalism.

Zeref9h ago

Can't wait to not have to pay 70 dollars for it lol

ocelot078h ago

Will probably be decent on the HP Omen Xbox but not so sure about the Dell Alienware Xbox though. But I have high hopes for the Asus ROG Ally Xbox Edition running this game at a stable 60.

thesoftware7306h ago

Fox,
I'm sure MS can't wait either; all that money they will make.

Everyone wins.
Play it on Xbox, play it on PS, play it on your cell phone, play it on PC, shit, maybe even on Nintendo.
ALL=$$$$ for Microsoft corp, literally all these companies care about.

-Foxtrot6h ago

@Notellin

You new here?

It's Obscure_Observer...and I like to wind him up by saying what he would say to others

I'm not even that bothered, I just find it fun.

Huey_My_D_Long6h ago

@notellin
Now you're getting it ;)

purple1015h ago

Can’t wait to play this, on my Samsung tv Xbox app,

MrNinosan5h ago(Edited 4h ago)

@thesoftware730
I'm sure Sony can't wait to be part in 30% of Microsofts profit, without spending $7,5 billion + development cost.

All free money for Sony 👍

+ Show (5) more repliesLast reply 5h ago
just_looken12h ago(Edited 12h ago)

Though it would be nice i think tod with his team should stay away from it let someone else take the helm like fallout new vegas.

I also hope after all these success they do not make fallout 76 number 2 sense 76 is the most profitable game they made in the series thanks to monthly subs. Then you got the billion + they made on elder scrolls online.

First thing first is the new elder scrolls title they been working on and we got more updates for starfield to come out but one has recently added a new feature called interactive maps you can see icons along with paths now true next gen.....

So yeah with starfield being there "years" of dev time biggest budget/team size do you trust them with the next fallout title?

MrDead11h ago

The next fallout will be on all systems as Xbox is their smallest market. You don't restrict your flagship games to one of the worlds smallest and shrinking platform.
Bethesda still needs PC and PS as we've learnt from recent layoffs thanks to Microsoft's greed in trying to ban multiplatform publisher's from their biggest console platform.

Obscure_Observer1h ago

Whatever happened to your claims that MS should be boycotted and ultimately destroyed due its greed and monopolistic goals?

You said that the only reason MS released Starfield on PC is because its a new IP, otherwise it would an Xbox exclusive game, as MS ultimate goal is to remove games from players, right?

Now you come to realize that all of your smearing campaign along with all of your doom and gloom prophecies was for nothing!

You don´t really care about MS being destroyed as long Playstation gets some Xbox games.

The moment you find out that neither TES VI and Fallout 5 will be making it´s way to Playstation anything soon, you will be right back where you were a few months ago, shoehorning how MS must (again) be destroyed. Smh.

"Bethesda still needs PC and PS as we've learnt from recent layoffs thanks to Microsoft's greed in trying to ban multiplatform publisher's from their biggest console platform."

Last time I checked, Tango, which released Hi-Fi Rush on both PC and PS5 got shut down while Bethesda (Starfield) do not.

Yes, MS is greed. Yes they do care about the money above most things like every company does.

But just like Sony, they´ll not put their flagship titles on Playstation while damaging their own consoles in the process. I though both Phil and Sarah were clear about that subject when they confirmed that a next gen Xbox console is in development.

That said, the thing that most people don´t realize with all that port begging nonsense, is that Xbox releasing all of its flagships games on Playstation will do nothing but hurt the Playstation brand in the end.

Let me explain:

First - If all games from Xbox land on Playstation, what real interest Sony will have to continue and invest in innovative and multi hundred million dollar single player games that they´re known for? None! I mean, why would Sony take risks when the competitor is doing it in their place?

In the end, Sony will just rest on their laurels by allowing Playstation to be carried by third party publishers and ultimately, Playstation´s premiere first party games will be no more.

Second - After the recent events, you know now how far Sony is willing to go to get that MAU from Steam gamers, they literally banned Steam gamers from 120 countries and regions for it. In Microsoft´s case, you also know they will demand Playstation players to connect to a MS account to play Xbox games, which favors no other but MS itself, because they´ll be "stealing" gamers from the Playstation´s player base, via the ultimate "Trojan Horse".

As a wise man said: "Be careful what you wish for"

anast10h ago

Fallout 5 will most likely be 80% generated by AI.

+ Show (1) more replyLast reply 1h ago
anast11h ago

It's a good show. They are really good at live action trailers.

Huey_My_D_Long6h ago

Yall have alot to prove after starfield. Personally I think they will squander the potential for the game, but hey, I look forward to being proven wrong when its released.

4Sh0w2h ago

Yeah the TV Series was better than I expected.