Media Street writes: "This summer - like most summers - isn't much to be excited about. It's what many in the gaming industry refer to as the Summertime Drought Period. Games are few and far apart, most of the highly anticipated, major titles won't hit digital and retail distribution until the holiday season gets closer and perhaps worst of all, we have to deal with three solid months of wild and outlandish rumors and speculation!"
With Arkane Austin no more and Lyon living for who knows how long, the superb Dishonored is in serious danger; Microsoft cannot be trusted.
I love the Dishonored series so much and really want Dishonored 3. Microsoft better not screw this up.
Paul Thurrott in a recent episode commented on the on-going Microsoft fiasco hinting at more job losses and that "there's more to come".
There won't be no more acquiring game publishers from Microsoft in the future . Xbox has to pay Microsoft back. It might take two decades to do that.
I don’t understand what you’re saying. Xbox IS microsoft so there’s no “paying back “.
And MS gross profit in 2023 was over 140 billion dollars so forget your 2 decades.
Unless you mean the money MS invested in Xbox (acquisitions included) and the time it will take for xbox as a brand to gain that money back on it’s own, then yeah, that could take a while.
The better term to use might be return on investment, xbox is simply a division of Microsoft one that MS can easily do away with if profit margins are not met. So in that regard he's right, if xbox isn't showing the expected return on investment the higher ups are expecting than it's unlikely Microsoft will acquire any other studios any time soon, especially if they are spending billions buying developers just to shut them down in the end.
Xbox is a division that they discussed shutting down but doubled down on after Gamepass was pitched.
It needs to make money at some point. Big money.
According to Statista the net income of Microsoft is about $72.4 billion dollars which is a bit lower than last year profit. That is almost as much as Activision's acquisition but I assume that would be a one off since it costs so much plus I see how their focus has been shifted to AI, thus any major future investments will probably be in that area.
@romulus23
That is not why MS buys studios. They might continue to buy because it's about taking that sweet sweet IP out of the corporate husks of their acquisitions.
“There won't be no more acquiring game publishers from Microsoft in the future”
No bro, there do be is for Microsoft not acquiring for what is now if not what it be is 😂
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Let’s be real, this is the media spinning all the acquisitions and liquidations of said developers and spinning it to make M$ the villain.
This was bound to happen, a bigger slice of pie and cut costs, when the games come they stand to make more and that’s their agenda—it was the writing on the wall when the sales went through and legally all those who approved the sale and mergers knew this would happen.
Snowflakes need to realize business is ugly and you can cry all you want but this is how capitalism works. And it works.
That said, M$ needs to steer the narrative and grab hold of all this, make their plans known, hype the hell out of all those dead IP’s they plan to revive, and be honest about the timeline. This is likely to involve mobile and IP on other consoles, and most people realize that.
The problem is this company is incapable of being transparent and seems to often want to dissuade and confuse is customer base. The lack of E3 has hurt Microsoft and I don’t think they know how to properly or effectively market their brand anymore.
There really needs to be a class action lawsuit here. You buy these companies just to put people out of jobs. And it’s not like something happened to derail their plans this WAS the plan. Microsoft has no business in this space at all.
Microsoft has been doing this for years. They simply want the IPs. Look at Nokia. Look at Skype. This time it simply expanded to games. Gaming is not as important to Microsoft’s executives as it was to the founders too. Bill Gates was willing to sell the og Xbox at a loss. Steve Balmer approved the red ring of death fiasco. This CEO isn’t really a gamer.
Maybe it's time though to put a stop to it and use a big giant like Microsoft as a huge example to the rest of these big companies.
There has to be a line drawn somewhere.
People like the FTC and the like went against Microsoft yet their Actvision deal was still allowed to go through yet look what's happened...it's not even Acitivisions studios aswell, it's Bethesdas.
You do realize this happens in ALL industries? Or are you just saying this because it is Microsoft? In any case I feel for those that are being let go but the trch industry is suffering right now.
This absolutely does NOT happen all the time. Let me know the last time 1 company with a terrible product track record spent 100 billion onto acquire MULTIPLE successful companies in under a year only to shut them down and stop making their products regardless of how successful they were. Not merge them, completely shut them down.
And you can’t use Microsoft in your example.
Class action lawsuit? The law is on their side and protects them at all costs. There are no rules to protect the people at the bottom.
Ninja Theory, Perfect Dark, Crash Bandicoot, Spyro, Wolfenstein 3, Dishonored, Prey, Doom, Quake... something tells me that bad things are going to happen to these entities under Microsoft.
ID software, the makers of Doom and Wolfenstein that have been with us since 1991 could be gone and MS will keep the IPs.
I hope some of these studios can buy their freedom from MS otherwise this is going to be even more devastating for the industry and gamers.
That's exactly what I'm worried about. I've been a fan of id since Wolfenstein 3D and I'm honestly afraid.
Toys for Bob saw the writing on the wall and bought themselves out.
Wouldn't be the first time a company did that under MS either. Bungie and Twisted Pixel did the same. Considering what just happened, I can see some other devs trying to buy themselves out too.
Won't make a difference.
The whole structure needs to be overhauled. Anyone that replaces Phil will be no different than him, Mattrick, or anyone else.
Until the company changes how they go about business, nothing will change
I just don't have any idea what they would do , they have done sooo much damage on their xbox brand, they have a show at July or June I think, but will it even matter even they show amazing games, idkn
True,
But they may as well get it over with. Whether it happens now or later, the burning is going to hit the same.
Reality is the ONE move that can alleviate a lot of this is the one move they can't make. Remove day 1 from gamepass.
The Xbox brand is expanding, as an Xbox mobile game store is opening this coming July where Microsoft will brings its "first-party portfolio."
“Bond adds that they will start on the web”
This will go nowhere.
Nice knowing you Xbox. This is what happens when the house never gets cleaned.
The only this MS is expanding is the amount of feculence it sprays on everyone who just want to enjoy gaming and make games.
The best thing MS can do for the gaming industry is leave and never return.
So after reading the article what are you exactly trying to say?
If anything Nintendo is the one with most weaponry since they are the first entering the next generation scene.
I thought PS3 wasn't getting a price drop though?
And this summer is defiantly Halo 4 time. Combine all other exclusive titles coming out this holiday and you probably get half of the Halo 4 sales.
Halo 4 will outsell every single exclusive from now until all next generation consoles are sold.
Halo, never underestimate the power of Halo. It would be so awesome if master cheif can whip out a flute and summon a giant 360 bot and #### up shit
Love or hate Microsoft, it doesn't really matter. They are a huge company that has been in business for years. They know what they are doing when it come to competing in a market. They may be secretive about their playbook, and keep people in the dark, but they have an undeniable track record. They entered the game market at a time when long time legend Sega was bowing out and Sony had a strangle hold on the market. Look where their at today. You may not like their tactics, but you can't argue that they don't work. Halo 4 is a bigger draw than most of you will give it credit for, but I'll still bet that MS has a trick or two up their sleeves for this fall.
All Microsoft's focus from October - December will be on rollong out Windows 8 and WP8. And that's a pretty big deal for them I would think.
Halo 4 is really all the xbox needs this holidays.
I would also think that MS would be in full next gen mode from 2013.
Microsoft always has beast holidays. Last Black Friday they sold a million Xbox 360's and 750k Kinects. There will be deals and some people that want a Wii U will have to settle for a Xbox 360/Kinect. Wii U is obviously going to be the biggie this holiday.
Microsoft does have a Halo 4 bundled Xbox 360 and Halo 4 coming out, that should do pretty well for them. Should be a pretty decent holiday for all concerned.