90°

Why Ubisoft Won E3 2012

E3 for gamers is like the ultimate game exhibition. It is the place where we get to know a little bit more about that one game that we’re going crazy about. And it usually lives up to the hype even if developers show but a little bit of a game’s new features. From the developers point of view, it’s a totally different playing field. For them, it’s a chance to show the investors and other members of the company that their interests are well placed. By garnering hype and attention for their games, they can prove to their investors that there is scope for profit in the future of a particular product. On the other hand, for console manufacturers, it’s an opportunity to get more people to buy their products. In such an aggressive environment, you have to really do something special to come out on top. And that is exactly what Ubisoft have managed to achieve this year, which is why for me they’ve won the event, and the hearts of many.

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upcomingtechnology.org
AgreeFairy4349d ago

They didn't win cause they only showed 2 games that were actually good. Sony won because Ubisoft's games are on their platform + they showed better games.

60°

Ubisoft's Recent Antics Have Me Fearful For The Sands of Time Remake

Hanzala from eXputer: "With Ubisoft's practices becoming increasingly anti-consumer lately, the destruction of The Sands of Time Remake looks almost inevitable."

thorstein25d ago (Edited 25d ago )

Hey Ubi, here's a gun, don't shoot yourself in the foot.

*Ubi takes gun, aims at foot, empties clip*

Chocoburger25d ago

At this point, only dummies have any hope left for Ubi-junk games.

50°

Disney adds Blizzard and Ubisoft veterans to its games leadership team

Top executives including games boss Sean Shoptaw have also been promoted…

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videogameschronicle.com
100°

Behind XDefiant's Toxic Work Culture, Crunch, and Years of Delays

Behind XDefiant's toxic work culture, crunch, delays, and a group of directors and managers internally referred to as 'The Boys Club'.

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insider-gaming.com
just_looken45d ago

Man the industry just keeps on going with all this bs and to think this is ubisoft again remember what happened with that skull bones team same crap.
https://www.theverge.com/20...

This game will be tossed out broken unplolished with a bloated budget trying to be cod but will fail sense ubi can get there shit in order. If i was me i would have gotten rid of this boys club asap there is alot looking for work out there.

jznrpg45d ago (Edited 45d ago )

Every industry has these issues

Some companies I’ve worked for were great and some were toxic as hell (UPS when I was a teenager was extremely toxic and I have heard it still is) It all starts at the top. They either hold people accountable , set standards and treat people with respect or the crap rolls downhill.