740°

Microsoft Claims Xbox 360 Is King

Gameinformer - According to Official Microsoft Blog chief marketing officer Yusuf Mehdi, since its launch there have been 67 million Xbox 360 consoles sold worldwide at a total profit to Microsoft of $56 billion. He says this means that it owns 47 percent of the current-generation console market, and according to Mehdi these sales numbers have broken the traditional pattern for a home console. Instead of selling fewer consoles as it gets older, the Xbox seems to get better with age, selling more consoles each year.

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Snookies124367d ago (Edited 4367d ago )

No it doesn't get better with age... No console does, it becomes inferior. *facepalm* That's how technology works. Also, OF COURSE someone WORKING for Microsoft is going to praise it, I would expect no less from someone working at Sony or Nintendo either for that matter. They start trash talking their own company's system they'll probably get fired lol.

Hufandpuf4367d ago

So you're saying the 360 of 2012 is the same as the one in 2006? Not quite. The hardware is the same, but the user interface, and stream of games get better, that goes for the PS3 as well.

Smkt4367d ago

console wars in general..

Snookies124367d ago (Edited 4367d ago )

Well yeah the interface changes, but overall the general technology behind the system hasn't changed. If we take into account the interface, I'd say the 360 has had a REALLY bumpy ride. Some dashboards have been great, others have been a let down.

darthv724367d ago

while the hardware may be the same...the programming changes over time. Case in point, look at the snes or the genesis. Compare the titles released later in their cycles to the ones released at the beginning. Same hardware but the quality of the titles and programming is far superior over time.

Same with the 360 and ps3. No doubt that there are ways to improve the titles being made in spite of the hardware limitations. That shows that the only real limitations are in the creativity in achieving the end result. Where the is a will there is a way...even when it comes to games.

Outside_ofthe_Box4367d ago (Edited 4367d ago )

...

LOL

Ok, how exactly do we go about determining this? Yeah, I know this is someone working for Microsoft making this claim so he is saying what he's suppose to be saying, but of course we have people like Forza_is_King eating this up lmao.

And of course this entire "Microsoft is King" fiasco is only based off sales(which I don't get how he is using that to favor the 360 when it is in 2nd place in regards to hardware sales). Sales... the only determining factor on which console is "King" right?

lmao what a joke.

Gaming1014367d ago

A Microsoft employee who's bonus is dependent on Microsoft performing well is claiming... Microsoft is performing well? lol you don't say....
Nice fudging of the numbers there Microsoft, you own 47% of worldwide console sales do you? lol bahahaha, what American employees will say to their bosses to get a raise is never anything short of astounding.

demonddel4367d ago

@Gaming101 I'm sure hes talking about Microsoft profit overall for gaming not just console sales everybody is missing the point Xbox is whipping ass when it comes to overall sales the console is making bookoo money so hate on if you want but it wont change nothing

sticky doja4367d ago

@demonddel Sorry I had to disagree with you for using the phrase "it wont change nothing."

Fez4367d ago

@sticky doja
Double negatives ain't nothing short of annoying.

Menaus4367d ago

Stream of games?

List number of non-kinect games releasing on the Xbox 360 this year...

2? 3?

Forza, Halo, and Fable?

The 360 is dead.

JokesOnYou4367d ago (Edited 4367d ago )

A whole lot of comments about nothing....a micro employee using bias math claiming 360 is the best, oh wow color me surprised.

Next up Sony swears the Vita is the best portable ever and sales "momentum" is headed in the right direction.

Hey Menaus Witcher 2 is pretty good, what have you played out on the ps3 this year that so much better?

EVILDEAD3604367d ago

LMAO @ This MS PR dude got the internet going bezerk less than a week from E3..

The comments on here are absolutely classic..

Evil

MoonConquistador4367d ago

Yeah, and the rest. As stated below, as devs get a better grip on the programming, they get more out of the same system as it ages.

This phenomenon isn't restricted to X-Box and PS3, every console thats ever existed has better games towards the end of their lifecycle

NiKK_4194367d ago

I think he meant in comparison to the rest of the market. So, for instance, the 360 gets further and further away from the PC.

Anon19744367d ago (Edited 4367d ago )

Yeah, all I know is I sold my Wii a year after launch and my 4th 360 console been collecting dust since I finished Halo Reach, and before that it was Fable 2. I'm usually afraid to turn the damn thing on because I just know it's going to die again. I would have sold the damn thing years ago if I thought I could get more than $35 for it, and I've always been a fan of Halo anyway so I might as well keep it around for Halo 4.
Meanwhile, I use one of my two PS3's on a daily basis and I only know one other person that even games on a 360. Not trying to start anything, that's just the reality for this old gamer.
Also, no where in the blog does Microsoft say they made 56 billion in profit. That's how much they generated in revenue.
Keep spouting, Microsoft PR. That's your job. Everyone knows your console has been badly outsold from the moment it had competition by both Sony and Nintendo. You're own numbers don't lie.

Boody-Bandit4367d ago (Edited 4367d ago )

Micorsoft
puff, puff, pass
puff, puff, pass

Seriously stop the PR spin out of control and get back to bringing games to those that brought you to the dance. Until that happens?

puff, puff, pass

I'm not trolling, I'm being honest. You (MS) left us at "Skittles" and other than the fab four (Halo, Gears, Forza n Fable) it's been Kinect and multiplats with DLC exclusive content.

Seriously, get back to the core crowd NOW.

Raoh4367d ago

The hardware is not the same.

No hdmi
No wifi
rrod included
yearly motherboard and gpu design revisions.

FlashXIII4366d ago

You think the user interface is better? I think the latest user interface is awful.

+ Show (16) more repliesLast reply 4366d ago
LightofDarkness4367d ago (Edited 4367d ago )

Snookies: he's speaking relative to the interests of the company, i.e. Microsoft, not the consumer. "Getting better with age" means that the sales aren't slowing, but accelerating as the console matures.

MAJ0R4367d ago

Consoles don't mature, they deteriorate.

Sgt_Slaughter4367d ago

Yes they do! Have you seen some of the games that are coming out recently?!? Compare them to games that came out in 2005 or 2006 and see the difference.

Shadonic4367d ago

its kind of 50 50 the more time developers use and get used to the hardware the more better the software thats prduced like how theres always articles about pushing 360 and ps3 to its limits or how the develope different things or ways to play with kinect and move.

Persistantthug4367d ago (Edited 4367d ago )

OO
___

Edit in......
Who has the nerve to disagree?
If there's anyone that can rightfully claim being the "KING" of this generation, it's NINTENDO.
Period

LOGICWINS4367d ago (Edited 4367d ago )

In the real world(not N4G)..its called PR. In the business world, theres nothing wrong with making up random crap as long as prospective buyers believe it and react favorable to it.

EDIT: I'm the one who had the "nerve" to disagree Mr. Superiority Complex :)

FunkMacNasty4367d ago

Nintendo. hahaha.

I have the nerve to disagree.

Persistantthug4367d ago

The article is predicated on "TEH SALES"......

that being what it is, puts Microsoft's XBOX 360 67 million units at an approximate 29% install base.
Nintendo, with approximately 95 million units, equates to roughly 42%.

Do you understand what I'm saying, Mr. LOGICWINS?
I'm saying Microsoft and/or MicroSoft's employee(s) have lied.

That's actual logic sir.

easternbalboa4367d ago

i disagree because i have a nerve

Outside_ofthe_Box4367d ago (Edited 4367d ago )

Logic didn't read the article NOR did anyone who disagreed with Persistant...

***"According to Official Microsoft Blog chief marketing officer Yusuf Mehdi, since its launch there have been 67 million Xbox 360 consoles sold worldwide at a total profit to Microsoft of $56 billion. He says this means that it owns 47 percent of the current-generation console market"***

***"However, Mehdi's math doesn't add up. If the Wii (approximately 90-plus million units sold worldwide) and PlayStation 3 (60-plus million) are also in the current-gen market, how can Microsoft claim almost half of the console market by itself?"***

BUT of course we will have those that will choose to IGNORE lol.

hay4367d ago

Try going to the source of the article's claim, quote:

"we have sold 67 million consoles and have generated more than $56 billion at retail, and we’re still going strong in our seventh year. With 47 percent share of the current-generation console market in the U.S."

And this means 67m shipped, $56b revenue generated(which I wouldn't call exaclty profit 'cause there are expenses you know), and 47% market share in the U.S.

Source: http://blogs.technet.com/b/...

BlackTar1874367d ago

u guys believe MS has 47% of the US console market? so Nintendo and ps spilt 53%?

okay i don't believe it i will need to see a better breakdown showing only the totals of US units for all 3 companies

solidjun54367d ago

"Sir, I'd really like to know whom at N4G that you have in your bubbled up back pocket"

You're not the only one. I'd like to know as well.

Kingnichendrix4367d ago

The only reason Xbox seems to have sold as many as they claim is probably because of existing customers buying new ones to replace their old broken xbox's. I know this from experience :(

+ Show (6) more repliesLast reply 4367d ago
deep_fried_bum_cake4367d ago

"No it doesn't get better with age... No console does, it becomes inferior"

Since their releases both the 360 and PS3 have had multiple console releases which have in some small way altered the hardware for the better. So they have improved with age.

If it the same old console that you bought back in 2006 though, obviously that won't improve but the consoles being sold are improving.

Dispy4367d ago

No they are not, the hardware is different in the slim models, yes, but they are equal in terms of power to the same in 2006, just newer tech. Developers get better over the years, the same line of consoles, does not.

deep_fried_bum_cake4367d ago

I'm not talking about power, I'm talking about the hardware in the consoles getting improvements like better fans and bigger hard drives. In that respect consoles are getting better.

FACTUAL evidence4367d ago

"Microsoft Claims Xbox 360 Is King"

*Yawn*....On the other hand, anyone wants some starhawk invites?

Cybermeerkat4367d ago

Pretty bad that Microsoft lied about there market share.

Snookies124367d ago

People saying that games are better later in the life cycle are right. Yet that has nothing to do with my statement of the system's hardware getting worse over time. The reason games LOOK and PLAY better later on is because developers have had time to better understand them.

hellvaguy4367d ago

You still need to rehash your logic Snookies and you almost have it! So... how can the hardware get "worse" when its the same specs, only the ps3 and 360 are now even more power efficient, smaller, and bigger had drives. hat doesnt seem worse to me somehow.

Imalwaysright4367d ago

The hardware gets worse because it becomes dated and loses value. Would you buy a 10 year old PC today? Me neither!

OT liars.

black9114367d ago (Edited 4367d ago )

How Many of those sales are from RROD!!!.Imagine if the the PS3 YLOD were as Bad as the RROD PS3 Sales would probly be over 90million. Also I'm referring to idiots rebuying new 360 consoles/models evertime their console broke. The average 360 owner has purchased 2 or more consoles you do the math. The average PS3 owner has only purchased 1.

hellvaguy4367d ago (Edited 4367d ago )

Im pretty sure when MS repaired consoles for free for 3 years because of the rrod, it doesnt count as a new sale. But hey in the grand sceme of flame wars, what are "facts"?

Rhythmattic4367d ago

2 friends of mine each bought a 2nd 360, because they couldnt deal with the few weeks turnaround for their RROD unit to be fixed...

Also, they wanted piece of mind having a backup box discovering how rampant failures were.

I'm sure these guys weren't the only ones who did this...

Blaze9294366d ago

I'm also sure that the average 360 owner has purchased 2 or more 360s because of the fact that it's so fucking cheap?

I've been a 360 owner since 2006 and have bought over three - none because of defects. But different locations in my house or for family members - because it's so cheap.

Oh, sorry...just pulling crap outta my ass.

Oh_Yeah4367d ago

when one turns a 360 into a jtag is when 360 becomes king

TBM4367d ago

if people here believe the claim that M$ actually has 47% marketshare in the world let alone the usa you are f**king retards because you're basically saying the ps3 has sold NO UNITS either worldwide or in the usa.

basically the system doesnt exist is this what you all are telling most of us here with COMMON SENSE who knows otherwise?

also i have a hard time believing that there are 40 million gold subscribers. i have a 360 and i am not paying for gold since i already pay my cable company for the use of online service.

and finally for all you people who keep saying the 360 continues to outsell ps3 year in and year out explain how the ps3 is WITHIN 2-3 million units sold when the 360 was clearly ahead by 10-13 million at the start of this gen. hmm that means the ps3 HAS outsold the 360 worldwide to close the gap to 2-3 million it's COMMON SENSE people.

i feel sorry for my fellow US citizen who believe this crap that M$ is shoveling.

IHateYouFanboys4366d ago (Edited 4366d ago )

- Microsoft does have 47% of the US gaming market share. Easily verified by the lifetime NPD figures. It absolutely KILLS the PS3 and wii in the US.

- you have a hard time believing, but that doesn't mean it's not true. You dont believe the US market share fact either, despite it being 100% true. Make of that what you will.

- 10-13 million? No. Just no. The 360 sold about 8 million in its first year, and the ps3 came out at the end of that 12 months. So in 6 years of the ps3 being on sale it has caught up about 4.5-5 million. Not even a million a year, coming from a console that had an install base of 120+ million at the time of the ps3s release. Whichever way you want to spin it, that's not something to brag about.

- yes, the ps3 has outsold the 360 overall since late 2006. Unfortunately for Sony, the 360 came out in late 2005. Slightly more sales per year is good and all, but less overall sales is bad.

I feel sorry for anyone who reads your posts. Good thing I won't have to anymore thanks to the ignore function.

@MistaDonzie below:
Better check your lists buddy - half of those are nowhere near AAA, and some of your 2012 list are actually 2013, god of war for example.

Amphion4366d ago

IHateYouFanboys, I am sorry for saying this but I am pretty sure you just took the award for one of the dumbest and most inaccurate comments I have ever read.

According to your genius calculations, the ps3 or the wii has zero sales in the USA. Because... That is the only way that the 360 can have 47% of US market share. Just stop... put down your cheeseburger and think about what you're saying for a second.....

Here are the numbers according to VGChartz and even if they're inaccurate, they are within 10% error margin, which still makes your claim an abomination...

USA
Wii 42.9%
Xbox 36.2
PS3 23.2%

World
Wii 42.2%
Xbox 29.4%
PS3 28.4%

PS - I am usually a proud American till I run into people like you.

TBM4366d ago

@fanboys

you sir just proved with your comment that you have no COMMON SENSE and BASIC MATH SKILLS. you really don't deserve a actual response to what you wrote. end statement

NotSoSilentBob4366d ago

Everyone just needs to report Fanboy for spamming as all he does is post negative comments on the PS3 articles. We get you hate the PS3 now you don't need to say it in every post.

+ Show (1) more replyLast reply 4366d ago
MrMister4367d ago (Edited 4367d ago )

Yeah well Bieber sells a ton, but he aint king of nothing. And neither is Microsoft. What good does all of MS's money do FOR consumers, when MS doesn't use it to make new games, or squanders it on apps like twitter. When it comes to ACTUAL GAMES, and customer satisfaction, Sony is currently the king. No debate about it. If your content with mere apps, then your just not a gamer. You might as well be happy with iPhone games then.

Over 40 AAA exclusives between 2011 to the end of 2012 (not even including 2010's exclusive hits like LBP 1, Heavy Rain, Uncharted 2, God of War 3, Killzone 2, Gran turismo 5, Modnation Racers, etc).

Fact.
Some of 2011's ps3 exclusives:
Uncharted 3
GoW HD collection
Ar tonelico Qoga: Knell of Ar Ciel
Hyperdimension Neptunia
Sly HD collection
The ICO and Shadow of the Colossus Collection
inFAMOUS 2
Journey
Killzone 3
LittleBigPlanet 2
MLB 11 The Show
MotorStorm Apocalypse
No More Heroes: Heroes' Paradise
Pixeljunk Shooter 2
PlayStation Move Heroes
Ratchet and Clank: All 4 One
Resistance 3
SOCOM 4 (2011)
Sorcery
Yakuza 4
DC Universe Online (also on PC, but owned by sony, user interface obviously built for ps3 console)
*and more I cant remember*

2012:
The Last Of Us
Playstation All-Stars Battle Royale
Journey
Little Big Planet Karting
God of War Acsension
Dust 514 (a free mmoFPS with pc cross platform gaming)
Sly Cooper: Thieves in Time
Sorcery
The Last Guardian
Starhawk
Jak and Daxter HD Collection
Twisted Metal
Atelier Meruru: The Apprentice of Arland (jrpg)
Closure
Datura
Legasista
Mugen Souls (another jrpg)
Ni No Kuni: Wrath of the White Witch (more jrpg's--yay!)
Papo & Yo
Pixel 4am
Resident Evil: Chronicles HD Collection (only ps3 gets this hd collection)
Warrior's Lair (possibly comparable to Diablo 3)
*and more I cant remember*

+ Show (9) more repliesLast reply 4366d ago
Godmars2904367d ago

Haven't they only been saying that? from when they launched with no contemporary competition, while the PS2 had sold 130 million, to the Wii overtaking and still well ahead currently?

Godmars2904367d ago

Not before MS canceled the Xbox1 I believe.

4367d ago Replies(1)
Droid Control4367d ago

I would say the 360 is worse now that it was a few years ago. The latest dashboard blows, and M$ focus on Kinect has left a sour taste in my mouth.

BlackTar1874367d ago

I agree but only slightly. The 360 to me gets less attractive every month. The games other then the new halo and witcher 2 just are not what i'm looking for. I don't play ps to much either right now but they have games thru out the year that pick my interest at a steady pace.

I mean 360 may play better multi play but 99.999999999999999999999999999 9999999999999999999999999% of the time the difernce is so small and absurd.

Why own a separate
system for Multi plat that are 0.0000000000000000001% better MOST OF THE TIME?

Hard to justify it to myself.

Dovahkiin4367d ago

Why would Microsoft say otherwise? I mean, clearly they're wrong, but they're not exactly going to say the Wii or PS3 is king are they.

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290°

Why Xbox believes it must cut costs and close studios

Companies, particularly public companies like Microsoft, need to grow.

Read Full Story >>
eurogamer.net
gold_drake1d 16h ago

i mean its pretty simple, they spent close to 30 billion in acquiring activision, they thought they'd make it bk no problem, and that didnt happen.

its just shit that because of MS's miscalculation alot of people lost their jobs.

Jingsing1d 13h ago

This is exactly what many people said would happen including the CMA and FTC. Lies lies and more lies and they allowed a $69 billion buy out to happen.

gold_drake1d 13h ago

oh yeh it was 70 billion. that was my bad haha even worse.

JackBNimble16h ago

MS has educated financial advisers, they knew there was little chance to recoup the 70billion just to break even on the Activision deal let alone whatever other nonsense is going on in MS.
This whole thing was to corner the market for leverage.

thesoftware7301d 13h ago (Edited 1d 13h ago )

gold,

You can't be serious, right?

Do you think that MS thought they would make 80bill in a year & Half? They haven't even released titles under MS yet, lol.

But in fact, that A/B revenue is already paying off, look at the last earnings call. That $80 billion is long-term money, my guy, no sane person/company would think they would make that back in any short-term situation, it's a long-term investment.

Let's play silly then. If MS's reason for laying off staff and closing studios was due(which it really was not) to the A/B deal, tell me what Sony's reason was for past studio closures, the recent 900-person layoffs, closing Sony London, shutting down Dreams, and closing Japan Studio? Zipper? Psygnosis? cuts at all their internal studios.

Keep in mind, you are claiming MS's reason is because of the A/B deal; please explain Sony's reason.

Hofstaderman1d 13h ago

You actually still defending them? Sheesh.....

gold_drake1d 13h ago

this is not a sony vs MS debate. dont make it something it isnt.

and of course not, but im pretty sure they thought they'd make more money after the deal. they didnt, and closed off some studios.

its pretty insane to think there is any other reason for the closure of studios in this case.

romulus231d 12h ago (Edited 1d 12h ago )

(It really was) due to the Activision Blizzard deal and the loss of physical sales due to gamepass. You keep bringing up Sony in all your posts about this, stop deflecting and trying to change the topic, this is about MS and what they are doing.

BehindTheRows1d 12h ago

Has nothing to do with Sony. Stay on topic.

notachance1d 12h ago

once in a while you see someone too invested in their make-believe console war that everything happened has to be connected to said war…

a bit of banter between fans is normal, this crusade you’re doing now isn’t.

Chevalier1d 11h ago

Wow idiotic. You bring up very old closures not that there haven't been recent ones from Playstations, but, seriously stop deflecting. This has NOTHING to do with Playstation.

Does Playstation got $3 trillion behind them and daddies wallet? No they don't so stop making a fool of yourself.

Xbox has never been profitable really and they just keep losing money so between their worst hardware sales, terrible 3rd party sales and now terrible 1st party sales.

Gamepass numbers that are no longer being announced shows their numbers after 3 years of missed targets has flatlined. Plus their recent gains up to 34 million were ONLY because they folded Gold members in too. Absolutely take your idiotic rhetoric out of here. Keep on topic without deflecting.

S2Killinit1d 11h ago

Ayayayay with these xbox/MS excuses.

Reaper22_1d 6h ago

How dare you mention Sony! Everyone here knows when Sony closes a studio and lay off workers it was the right thing to do. Even when they bought Gaikai and fired almost everyone it was the right thing to do.

Gamers can be such hypocrites sometimes.

andy851d 5h ago

Is it? That's revenue not profit. Completely different.

fr0sty20h ago

The earnings call only showcased how dire the situation is... Even with ABK and Bethesda, they still couldn't make enough to keep investors happy, gamepass subs are stagnant, and hardware sales are tanking.

+ Show (7) more repliesLast reply 20h ago
thesoftware7301d 10h ago (Edited 1d 10h ago )

Drake,

"this is not a sony vs MS debate. dont make it something it isnt."

You are correct that it's not an MS Vs Sony Topic, but when exaggeration and imagination mix from a one-sided social group, similar examples are needed to ground radical thoughts; in this instance, the example was that shutting down 3,4,5, even 6 studios during a restructure/ buyout/acquisition is not some anomaly(it can suck) that has to be dissected or spell doom and gloom.

"But I'm pretty sure they thought they'd make more money after the deal. They didn't, and they closed off some studios."

But they did make more money, a lot, actually; the last earnings call showed a huge growth in profit, almost all due to A/B revenue.

"its pretty insane to think there is any other reason for the closure of studios in this case."

The fact that they did make money, kinda throws this out the window, and besides, you don't wake up and say, hey let's close a studio, you look at the output, you look at the dev as a whole, the long term and short term, you weigh it against all other studios and goals, you keep key members, ect..then you close if they are the weakest links...which by MS analysis they were.

Again, I will make a small Sony comparison, just so some of you can understand and see past the bias; Insomniac, ND, and Bungie have made some of the best games ever created, yet Sony saw fit to cut jobs in every of these studios, even tho Insomniac & ND are the biggest producers of PS games, leagues ahead better than Tango and Arkane, yet, they saw cuts, mind you, while being the TOP produces of PS first party. They were told to cut costs, and more jobs may be on the line, and Bungie is being threatened by a hostile Sony takeover. Put that in perspective, as I know that layoffs and dev closures are different, but if the best of the best is getting cut off, it is less than surprising, that lesser studios are closing.

@Cheva,
My response fits well with your comments as well. You even went on to prove that the dev closures are not just due to A/B acquisition. Then you point out Sony has less money than MS, inferring that MS should keep devs open that they see as lesser earners, while Sony having less money makes it okay to close them. lol...it doesn't work that way.

gold_drake1d 10h ago

im not reading all of that. u have ur opinion, i have mine.

thats rly it.

but this aint sony vs ms.

ApocalypseShadow1d 9h ago

You're trying to compare a 100 billion company to a company that has 3 TRILLION worth. SIE has to live or die on their own. And in turn, PlayStation has helped the main company again and again. Sony has to balance out what is working and not working in the company.

While Xbox has Daddy Warbucks footing the bill to keep the platform afloat. They have been bleeding money from Nvidia hardware in the OG Xbox, the RROD fiasco, the attempted 2013 DRM nonsense and the lies about being the most powerful console in the world and the losses of paying out millions to prop up a service hoping it catches on with enough subscribers to justify its existence.

They're not comparable if Xbox isn't allowed to live or die by its actions. It's subsidized. Revenue isn't profit. And if they were profiting on their own, they wouldn't be closing developers. If they were profiting, they wouldn't need Daddy Warbucks spending 80 to 100 billion buying up 3rd party publishers to sustain a loss leading platform.

They stopped announcing game sales, stopped announcing hardware sales, stopped announcing game pass subscribers, they are putting games on their competitors platforms but you're telling us that they are doing great even after killing jobs and closing developers at Xbox.

Stop drinking the Kool aid. You're drunk.

Chevalier1d ago

Again at which point did Playstation have a $3 trillion company shift the market with a giant purchase?

"But they did make more money, a lot, actually; the last earnings call showed a huge growth in profit, almost all due to A/B revenue."

Lol. No they didn't. Increased revenue was ONLY due to adding Activision Blizzard revenue in. Growth was only 1 percent. It's idiots like you that have no idea what they're talking about is why Xbox isn't better than it is. You guys just make excuses continually.

If Xbox got so much profit then why did they stop announcing hardware numbers? Why did they stop announcing Gamepass numbers? Oh right because they're NOT profitable. Their sales in every category has dropped off the face of the planet. It's why Spencer will be closing more studios and canceling upcoming projects too.

The Wood17h ago

How can they be profitable when they're not selling enough hardware, software or subs. You need take a seat on this one my friend unless you can prove you angles

jwillj2k415h ago

Sony didnt shut down the studios you mentioned after they made last of us or ratchet and clank or destiny. Cutting jobs is not equal to closing studios. Sony cuts are a candle in the sun of Microsoft’s closures.

+ Show (2) more repliesLast reply 15h ago
WelkinCole1d 5h ago

I am pretty sure MS knew this would happen and this was part of their plan. I mean if anyone with half a brain can see this happening I am pretty sure a multi billion company like MS knew this would happen

The whole strategy in buying Beth and Acti/Blizzard is for

1. Buy established games they can have under xbox because they have done a horrible job in building their portfolio internally for the past 15 years

2. Following from 1, try and boost xbox competitivenss against a dominat PS which MS after 3 tries still can't crack

3. Follolwing from 2, try and weaken Playstation dominance by taking out these massive multiplats from the PS

4. Following from 3, try and profit off from the PS domiance with selected games they will still have on the PS to make money like COD

5. Obviously get the IP's by buying them instead of creating them which again as I mentioned in number 1 they have been woeful in doing

None of these had anyting to do with keeping all the devs they accuried. MS has always been very shitty to Devs under them. Look at what happned to Bungie for example.

I believe MS in court truely mean it when they said they had to do something because PS was just too dominant. This was their last roll of the dice.

And from the looks of things. It has not panned out as MS had hoped. PS5 is still as dominant as ever and xbox is still behind. Worse still their MP's they got is not irreplaceable as they thought. Starfield? lol!. There have not been any major shift in momentum in this console war in their favor so now its time to start cutting their loses and it starts with the most expensive cost for any company. People.

Michiel19891d 3h ago

for a comparison, sony laid of a bigger % of it's staff this year than ms, it's what companies sadly do nowadays. If you think with GP and Bethesda + acti aquisition they were looking for quick cash, you couldn't be more wrong. It hasn't even been a year, "they thought they'd make it bk no problem, and that didnt happen." shows you have 0 understanding of how a business operates.

thesoftware73014h ago

@ Michiel1989

Exactly this!

I'm reading these comments, and it's mesmerizing how off-base most of them are.

I posted a few comments above, and their rebuttals have nothing to do with the points that I presented; when they start doing that, I just ignore them because, at that point, they're debating all over the place.

Profchaos20h ago

30 more like 70 to 80 plus 7 for Bethesda

Tzuno15h ago

meanwhile everything turned woke an inevitably went downward, i'd say it serves them well if they promote such kind of approach, mwuahahahahahhh!

+ Show (4) more repliesLast reply 14h ago
anast1d 13h ago

They are going to use AI for a large portion of the game development process. Upper management need bonuses and the shareholders need more money. So, people will lose their jobs.

Skuletor1d 13h ago

Maybe they were already using AI to make business decisions, which would explain why they closed Hi-Fi Rush's studio, then said they need more games like Hi-Fi Rush not long after that announcement.

Crows901d 12h ago (Edited 1d 12h ago )

They shouldn't have bought any studios. Some is okay...but they went on a shopping spree...stupid

Einhander19721d 12h ago

The better question is why did Microsoft buy publishers for a service they were subsidizing they knew couldn't support.

And why are so many websites trying to make people feel sorry for Microsoft instead of truly criticizing the fact they are closing studios and killing jobs that would have been fine if Microsoft themselves hadn't gotten involved.

Quit feeling sorry for Microsoft and start feeling sorry for the industry and the all the gamers who are actually losing out.

THIS IS MICROSOFTS FAULT.

RNTody1d 12h ago

The first thing that happens after any major acquisition or merger is a consolidation of the whole new portfolio, which includes cutting any excess, bloat or portfolios that don't fit the larger MO of the big boy. So far, it's been par for the course with Microsoft and that's why gamers have been so against this acquisition. Tango Gameworks is the beginning. You think Microsoft wants to pay to keep small timers like Ninja Theory in business?

There is absolutely zero evidence to suggest that Microsoft will improve any of these studios, but plenty to suggest that they will get rid of what they don't need and hold onto the IP. The real agenda of the acquisition was always to acquire The Elder Scrolls, Diablo, Fallout, Call of Duty, Candy Crush etc. that will create millions in passive revenue stream for Microsoft regardless of where the games release. Microsoft simply wants their cut.

Because of Games Pass Microsoft has no interest in investing in new IP which is risky and requires creative talent they can neither nurture nor manage. Game Pass has also not grown in the way Microsoft expected it to, even post acquisitions. Therefore the logical thing to do, without serious money makers to release, is to cut as much cost as possible.

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Vader822d ago

No 7 days to die is criminal