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Xbox 360 adverts warn against drink driving

As part of a seasonal anti drunk-driving campaign, the Scottish Government is this week allocating some £10,000 GBP to the integration of advisory public information adverts onto videogame billboards found in the likes of Project Gotham Racing 4, Need for Speed: Carbon, and Pro Evolution Soccer 2008.

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Alternative Sources:

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Scotland buys in-game ads o... - arstechnica.com | By: TnS

mistermostyn - contributor
Published: 727 days 10 hours ago | News | Industry News

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Kyur4ThePain - 727 days 1 hour ago

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Now there's a worthwhile "in-game" ad!

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Kareem - 727 days ago

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How the hell are you going to see these ad when driving a Ferrari at 250 km/h?

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ravenguard88 - 727 days ago

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well... they're pretty big

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blackparade man - 726 days 23 hours ago

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3 - sweet

wow thats a pretty good idea bout time they did something like that=}

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jinn - 726 days 23 hours ago

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don't forget to put them on wii games as well

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Tarmgar - 726 days 22 hours ago

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"Xbox 360 adverts warn against drink driving"

Drink driving huh.....? Uh....huh...What? Does that make sense?

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Kyur4ThePain - 726 days 22 hours ago

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5.1 - Klingon

Its like all the other things I reed on hear. Some times it gets on my nervs. Your never sure what people mean. I always feel like saying congradulations to the idjits. There always making typos. I could of done better reading a boaring book.

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