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Videogame Target Renders Are Important In The Industry

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dailygamesnews.com - Motorstorm: Pacific Rift lead designer Nigel Kershaw recently sparked some debate when he had a good rant at people comparing final game graphics to initial target renders. Axis Animation. the company behind the creation of the target renders used for Motorstorm have shared their views on why it is important to have them.
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dailygamesnews.com

[via dailygamesnews.com]
skapunkmetalskater - contributor
Published: 397 days 1 hour ago | News | PlayStation 3 | Gaming | Industry News | Dev News | Tech
 
 

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thor - 397 days 1 hour ago
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In the very early stages of development, if you showed off what the in-game graphics looked like at that stage, they would look awful. You might say it's misleading, but there isn't really an alternative - unless you don't want to show off the game at all.
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skapunkmetalskater - 397 days 1 hour ago
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It's all about promoting the game and generating interest in the project so when it releases it has better chance of day one sales
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