CVG writes: John Vechey is one of three co-founders of PopCap games, a developer and distributor of numerous casual cross-platform titles. Starting with Bejeweled in 2001, their games have been downloaded over 1 billion times and released over multiple platforms.
CVG caught up with John to ask him about the casual industry, the market and PopCap's upcoming push into console gaming.
CVG: Do you think there's still too much focus on the gaming equivalent of Michael Bay style blockbusters in the industry?
A: If you go to a gaming conference, count how many times you hear the word fun. It's really low. In presentations, conversations and meetings, people so rarely say the word fun. It horrifies me on a regular basis.
CVG: There have been rumours that you're developing a zombie survival-horror game. If you were to be moving into other sectors, would this effect your casual focus?
A: Firstly, no comment! But, anything we do is going to be casual. And I think it would be a mistake to say that zombies are inherently uncasual.
