10°

Play and Advertising - part Two

0
Three Speech writes:

"Guernican is back with part two of his feature on the advertising and marketing of games…

Remember Shadow of the Colossus? Team Ico's almost-a-blockbuster was a genuinely beautiful thing. No hordes of no-marks to button-mash your way through. None of those 'get the item, pull the switch, open the door' moments. Just 16 big, big bad guys and a viral marketing campaign that ticked lots of boxes but avoided the one marked 'sell-out'."
Read Full Article >>   Comments (0)
threespeech.com
Sangria - contributor
Published: 270 days 8 hours ago | Article | PlayStation 3 | Xbox 360 | PlayStation 2 | Gaming
 
 
Incoming News
 
5°

Gaming
Medal of Honor franchise celebrates 10th annive...
Gaming | Article
9lives.be: "Today Medal of Honor celebrates its tenth anniversary. The first game in the franchise, called Medal of Honor, was released on 11 ...
Read More | Comments(1)
0°

Gaming
Time Will Tell: The changing face of LAN gaming
Gaming | Article
In Time Will Tell SquareGo looks into the history of videogaming and sees which elements have managed to stand the test of time. This time Tom...
Read More | Comments(0)
5°

Industry News
EA: Number One Overall Publisher
Industry News | News
During a recent conference call, EA's John Riccitiello stated that the company was the number one publisher in North America and Europe.
Read More | Comments(1)
60°

Industry News
IGN NPD Preview: Uncharted 2 to Dominate Sales
Industry News | Preview
IGN: October NPD results are coming fast this month, and a few analysts have already provided their predictions for what's to come. Electroni...
Read More | Comments(3)
About N4G
N4G is a social game news site that covers the game industry 24 hours a day, 7 days a week.
More Info... | Submit News