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'Aggressive investment will ensure Xbox win'

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As he confirmed that Xbox 360 has sold "well over" five million units in European territories, Microsoft EMEA's European VP of strategic marketing for interactive entertainment David Gosen told MCV that investment in the market will ensure that the console stays ahead of rival PS3.

"We have some very aggressive plans in terms of investing in this market to be successful. We are in Europe to win. We're not here to come second or third."
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mcvuk.com
Alternative Sources:
Microsoft: It's Victory Or ... - xboxkings.com | By: DC RID3R
Microsoft Still Thinks They... - xbox360.thegamereviews.com | By: Relin
OgTheClever - contributor
Published: 503 days 16 hours ago | Interview | Xbox 360 | Industry News
 
 
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