Ubisoft needs to rethink its strategy for future Tom Clancy games

Ubisoft is having a lot of issues as a company right now, from a mass exodus of developers to a controversial non-fungible token (NFT) push that went down poorly with the majority of the gaming community. But, something you may have forgotten happened in 2021 is that Ubisoft unveiled its plans for the future of the Tom Clancy franchise – and no one seems to be overly keen on what the French publisher has in store.

With a new focus on free-to-play, competitive multiplayer experiences, Ubisoft unveiled three new Tom Clancy-branded games this year: The Division: Heartland, XDefiant, and Frontline. Ever since their respective unveilings, these games haven’t really been seen or heard from (bar a few developer updates on XDefiant). The reception to Frontline, in particular, was so poor that its technical tests and playtests for the public were cancelled just days after the game was unveiled.

[Mr_cheese]

The biggest shame is that Ubisoft has so many IPs that either have been or could be killer experiences if they just stopped rehashing the same imagination.

[glenn1979]

They can't help it, all they see is green and there looking everywhere they don't care anymore about quality game ,all they want is more income like gta online or fifa,madden or cod, I lost hope om them long time ago cant wait them to destroy Splinter Cell with all that NFT shit and the same goes to RB6 extraction what the fuck is that shit ???

[Profchaos]

Ubisoft could be many things but what they are is deaf and blind to fan opinion.

[ChubbyBlade]

They’re supposed to be realistic tactical games but they insist on making hero shooters and goofy loot.

[anast]

Ubisoft is the decade's biggest waste of talent and IPs. They "live-service" single player games and make them not fun to play, so people have to buy the fun from their games via MTs.

[MadLad]

Assume nothing but towers and NFTs.

[mastershredder]

Hell, I never got passed Rainbow six's un-clancy storytelling aspects. That name made them plenty of $. Too bad it does not usher thoughts of quality and respect. They should pull chalks and change headings.

[MIDGETonSTILTS17]

Ubisoft doesn’t even know what they have with “Tom Clancy”.

[senorfartcushion]

Don’t they have 3 battle royal games either out or in the works now?

The Splinter Cell news is quite good, but I started with Conviction. Remaking 1 is a bad move for the series. After 1 comes out, it doesn’t mean that the eventual series sequel will come packaged identically to the remake. If they are that desperate to make a new SC game open world, why not make a Control-like game with floors of a building - like Die Hard with Sam Fisher?

[ApocalypseShadow]

Just Tom Clancy games? Might want to expand that to other ones they make as well.

[Inverno]

Nah they just needa keep milking it until the franchise gets completely killed and people no longer care about it. That would honestly be the best outcome because they are not going to do right by Tom Clancy and by the fans of the series. Also it's very easy to be hyped for Splinter Cell remake but keep in mind that it'll most likely be a 1to1 remake and it just further proves they don't actually know what to do so they'll just rely on something that was once good.

[plmkoh]

The success of Siege was a huge influence into why Ubisoft were doing these things. Once they find an angle to make GaaS game companies get really greedy.

And it's understandable. Look at the profits made by PUBG.

[PapaBop]

It's a crime that they can keep dragging Tom Clancy's name under the mud like this. A far cry away from the good actual tactical games like the original Ghost Recon and Raven Shield.

[bunt-custardly]

It did...it added aliens!

[FPS_D3TH]

Ubisoft is too busy chasing trends for money to make a solid decent game. Creatively bankrupt studio

[BioShockGX]

Start with farcry games.