430°

Hi-Fi Rush Was a "Break Out Hit" for Microsoft According to Aaron Greenberg

Today Microsoft Xbox Games Marketing VP Aaron Greenberg commented on the performance of Tango Gameworks' rhythm action game Hi-Fi Rush.

BandarHub389d ago (Edited 389d ago )

Rare to have hack-and-slash games on consoles nowadays. Hopefully, this team will be able to rival Platimum
Tango game works need to increase the size of their team.
3 dev teams.
Team 1: Horror
Team 2: Hack and Slash
Team 3: Experimental games.

This whole Jeff Grub debacle is so overexaggerated. Based on someone who say something that its seem like....Hi fi rush did meet sales expectations.

sparky77389d ago

They are increase there team size they announced today in fact: https://twitter.com/Hazzado...

And yeah HFR was a massive hit, it's still the highest rated game this year on Open Critic.

Apparently they are making a JRPG next which is something Xbox really needs.

SDuck389d ago

Rare to have hack-n-slash games nowadays, period. Man, I need dmc6 so bad!

BandarHub389d ago

A dying genre and we need more studios to keep it alive.
The most popular Hack and slash franchise God of war has ditched its combat for over-shoulder melee combat.

Jin_Sakai389d ago (Edited 389d ago )

Just Greenberg doing damage control after the news broke.

“Microsoft Isn’t Happy With The State of Xbox, Grubb Says; Hi-Rush Didn’t Make Enough Money“

BandarHub389d ago

That Whole idea of expecting Hi fi rush to sell despite it not having a physical release, being on game pass on subscription, and shadow drop is not a recipe for sales.
The metric for measuring its success is something that Jeff Grubb doesn't even know about so when his source said that it did not seemingly meet sales expectations is lost in mistranslation.
The measure of success for Gamepass games according to me is the reach of players.
2 million gamers have played the game that big for a game that was announced in the way it was.

SoulWarrior389d ago

Bet the two other replies to this laud Jeff's usually pro Xbox stance and leaks...

389d ago
FinalFantasyFanatic388d ago

I'm really surprised that “Microsoft Isn’t Happy With The State of Xbox" isn't a top article here on N4G and I saw it in several places today while using my phone during lunch.

shinoff2183388d ago (Edited 388d ago )

Bandar,now physical sales matter. Thought this was digital for life

Also this Jeff Grubb wasn't he the guy that broke the news of kojima working with xbox. O when its good news it's fuck yea, when it's bad news it's pos liar

Gotcha

Asplundh388d ago

I don't think they would had gave the ok for them to spend $68 billion if they were upset with how things are going with their Xbox division.

+ Show (4) more repliesLast reply 388d ago
fr0sty389d ago

Team Xbox is saying "this game is doing great", meanwhile everyone else is saying it failed to meet sales expectations and lost money... so which is it?

https://www.youtube.com/wat...

389d ago Replies(4)
IamTylerDurden1389d ago (Edited 389d ago )

But MS says sales don't matter so who cares?

Hi Fi is overrated anyway outside of beautiful visuals and production. Level design, rythm, music, platforming, even combat all average. I thought Hellsinger had better music, rythm, and i enjoyed it more. Fake GotY buzz for Hi Fi is a jk. I'm having more fun with Loop Hero and Atomic Heart tbh.

Flewid638388d ago

Really? I feel like I have an endless source of hack & slash options on console lol.

+ Show (4) more repliesLast reply 388d ago
XiNatsuDragnel389d ago

Good job Tango even though in rumors it didn't met expectations

darkrider389d ago

Dude, it didn't that's why they are reacting. That's why they made this tweet.... But we aren't all morons...

Abracadabra389d ago

What the hell does Microsoft know? Only Sony fanboys know when a game is a success or not. /s

crazyCoconuts389d ago

Well it is kinda easy for us. If it's on Playstation, it's a success... 😉

Abracadabra389d ago

@crazyCoconuts

At least you're honest.😂

CBaoth389d ago (Edited 389d ago )

really, cuz I don't know how is this news? Unless you can't accept reality. Games don't sell on Xbox. MS already admitted this in court. Xbox sells half of the PS5. Half of the Xboxes sold are the welfare SKU, the series G. When half of your miniscule customer base can't afford to buy games what did think the results would be? Does Vaas need to remind people about the definition of insanity? Sad when you have to expect sales from competing platforms to prop up your portfolio

badz149388d ago

it's really not THAT hard to figure out. NPD (or whatever it's known as now), just released sales data for games and they updated their year-to-date game sales,

https://www.vgchartz.com/ar...

yes, STEAM included. remember when the game launched xbox fanboys were quick to claim that it sold very well because it was around the top of the best seller list? dollar-sales wise doesn't look like the game is selling all that well as it's not even in the top 20 in xbox's biggest market.

if it really is doing well, why not Greenburg try and provide real data to debunk this NPD data? no?

shinoff2183388d ago

Ms won't even come out and say what their key expecting for games are. That's bad

Abracadabra388d ago

@badz149
Every week boxofficemojo releases top moves box office. There aren't any Netflix, Amazon, Apple, etc, original movies on the top. OMG, ALL OF THEM ARE FLOPPING! /s

Hi-Fi Rush doesn't have to be on the NPD charts to be considered a success. Gamepass will determine if it's a success or not, just like Netflix's, Amazon's, Apple's subscription service will determine if their movies are a success.

Forspoken charted on NPD and we all know that's a giant FLOP. Maybe a subscription service would have saved that train wreck...

Crows90388d ago

We'll you're not wrong. Sony fans know when Sony announces sales. Microsoft doesn't announce sales so Sony fans kinda have to do the hole hint hint with Xbox fans.

badz149388d ago

@Abracadabra

I knew some of you would mention Forspoken. haha...does it hurts you guys that Forspoken is charted but Hi-Fi Rush isn't?

the games in the chart are selling, thus they make money per copy sales. Hi-Fi Rush not charting means, it sells way less than Forspoken, PERIOD! back in 2019, xbox fanboys were making fun of Days Gone and Anthem but at the end of the day, both was in the top 20 NPD but Gears 5 wasn't and worst yet, Gears 5 was not even in the top 10 of xbox bestsellers but Anthem was! so...following your xbox logic, Gears 5 was a huge success too ha?

https://venturebeat.com/gam...

xbox fanboys will believe anything Phil and Greenberg say despite not providing any numbers to prove it.

Abracadabra388d ago

@badz149
Typical! You understood nothing what I said.

+ Show (6) more repliesLast reply 388d ago
FinalFantasyFanatic388d ago

I actually thought it would have done better, especially since it was one of the better Xbox games in recent memory, even more surprised it didn't sell well on Steam when it was plastered all over the store after being announced.

darkrider389d ago (Edited 389d ago )

The real news isn't this. It's damage control from Microsoft . Hi fi floped. It's everywhere. From GameSpot to Forbes. Microsoft can say whatever they want now. It's already being talk also everywhere in social media.

And I think no one is really surprised.

BandarHub389d ago

This is the real news...Even Jeff Grubb the source doubted was not sure what was said. Even in Shiji Mikami Tango game works themselves said the games were a big success. Jeff Grubb speaks from his ass most of the time.
The fact that seeing people happy about the fake news that the game underperformed is the sad part. Imagine going around saying his game has failed and rejoicing over a rumour that the game has failed.
Pathetic

blackblades389d ago

Well people know Greenberg is a liar. Which most people are going by, can't trust anything he says PR.

Abriael389d ago (Edited 389d ago )

The fact that mediocre websites with zero journalistic integrity often turn the speculation from clout-chasing "insiders" into fake news doesn't make it true. 😏

It's hilarious that nowadays "trust me bro" is enough to make news at certain outlets. 😂

There's a reason why that kind of crap is banned here on N4G. And thank goodness it is.

darkrider389d ago

Mediocre sites? It's everywhere. And it's not just Grubbs a well know leaker.

Is such a lie that Microsoft is damaging control everwhere. The bottom line gp is destroying sales of games... Go watch dreamcast guy...

Abriael389d ago (Edited 389d ago )

It's only on mediocre sites, because only mediocre sites without any journalistic integrity would create news from someone's "trust me bro" statements with zero backing.

"well known leaker" is just another way to say "charlatan." 😂

You want to desperately believe him only because it fits your console warring needs.

Jin_Sakai389d ago (Edited 389d ago )

What’s funny is that this was coming from a pro Xbox insider. And it’s all over the internet which is why Greenberg did damage control asap.

389d ago
BandarHub389d ago

"Go watch dreamcast guy"
Dreamcast guy...really this guy is hilarious...that's your news source. What a joke
Listen, man, I kinda feel sorry for the fact that you follow that guy. He regurgitates misinformation mixed with his own personal opinion which is terrible.
If you need a news source, you need to not take things at face value with articles, you are your own news source. Make clear distinctions as to which publication is biased towards a certain platform and look at the other publications' bias as well. From their form your own opinion, you will be able to see which one is full of shit and which one is trying to manipulate information.
Don't follow the likes of Dreamcast guy. I suggest that you unsubscribe from him.

darkrider389d ago (Edited 389d ago )

News source... he just put the tweet and gave access to what is being talked on social media by multiple journalist.

The reality they are talking its not new. Microsoft gamers don't buy games. Gp is destroying sales of games no matter if they have quality or not. Hi fi is just another casualty. Even in gp it got 2 million downloads? Not a flop? Huge flop. 80% or more didn't even care, when Microsoft doesn't have new games... It's just scary.

It's a model that can't survive for long. That's why the talk of cutting down on services, TV and others. Numbers are falling everywhere. The pandemic is over.

Dreamcastguy is not amazing but if you compare to coltweatwood.... Even a turd made by Microsoft is groundbreaking to him. The damage control he tried to do with redfall gameplay it's just ridiculous and he got slammed on social media. He is one of the paid youtubers of Microsoft that try to change and manipulate the reality

389d ago
sparky77389d ago

So MS say it didn't flop so you don't believe them, but you believe unsourced rumours.

Yet when everywhere is saying PSVR2 sales flopped it's lies and only Sony is the real source.

You guys are looking desperate now.

darkrider389d ago

Believe in Microsoft? Are you kidding? After showing redfall running at 60 frames on pc and telling it was on series x. That kind of company? You gotta to be joking.

thesoftware730389d ago

Cheers, my guy.

Comment of the day.

gangsta_red389d ago (Edited 389d ago )

Was it this Jeff Grubb?

https://twitter.com/JeffGru...

Or was it this Jeff Grubb?

https://twitter.com/JeffGru...

"And I think no one is really surprised."

Yeah, it's actually no surprise to see the same usual suspects doing the same usual, tired schtick.

thesoftware730389d ago (Edited 389d ago )

Dark,
You run off of nothing but emotions; nothing you ever say is based on facts that have any real point, it's all your feelings. When your 'feeling' are met with logic and facts, you deflect and move on to spew a different unrelated feeling, without realizing or acknowledging you were being irrational at best.

Exhibit A:

You completely believe the RUMOR that the game did not do well, without hesitation, without an official word, all on a reported rumor.

Sparky77,(his post below) responds to you with this:
"So MS say it didn't flop so you don't believe them, but you believe unsourced rumours.

Yet when everywhere is saying PSVR2 sales flopped it's lies and only Sony is the real source.

You guys are looking desperate now."

A very sound comparison, using logic to show your hypocrisy. Then realizing he had your card, had you dead to rights, this is what you said:

"Believe in Microsoft? Are you kidding? After showing redfall running at 60 frames on pc and telling it was on series x. That kind of company? You gotta to be joking."

You completely moved away from his example of your hypocrisy, you talked about Redfall, completely unrelated to anything he said, you forced it in as if they were related to show MS character, through all that you never once mention his main point.

Why do you believe the same media outlets that reported PSVR low sales now? but not then?
It's a simple question, and maybe you can answer it, but you did not and I suspect any answer will be just more of the same, your feelings urging you to spew negatives towards MS, with nothing based in logic or facts, and lacking any real end point.

gangsta_red389d ago

I would like to know when did MS tell everyone that the gameplay shown for Redfall was running on Series X

EasilyTheBest389d ago

Well said TheSoftware...
His arguments are like a child's.

darkrider388d ago

Sorry but I'm not talking about Sony this was about the flop of hi fi rise. Of course he couldnt accept and try use psvr to counter. I don't know the number of psvr2, but if the media told it were low, it's bad.

That doesn't change the fact that hi-fi rise is a another flop. Why? Because it didn't move consoles and Microsoft didn't brag about how many subcribers it got or use that metric, with zero value, that 20 minions play it.

Petebloodyonion389d ago (Edited 389d ago )

Let me get this straight,

When Bloomberg makes similar claims about PS VR2 lackluster sales they are not credible and should not be trusted despite the fact Bloomberg is an international reference media in economics.
Instead, we should only trust the real information coming from PlayStation.
despite seeing countless PS Vr2 headsets sitting on shelves.

But when Jeff Grubb from a basement knows a guy that says Hifi Rush tanked well that information is REAL and Microsoft is surely lying when they mentioned that the game was a hit for them.

Moe-Gunz388d ago

PSVR2 isn’t sitting on shelves because unless I missed something they can’t be purchased in store

Petebloodyonion388d ago

In Canada you buy them at GameStop or Bestbuy.
I expect the same for USA but don’t know for Europe.

388d ago
+ Show (6) more repliesLast reply 388d ago
Petebloodyonion389d ago

The purpose of this statement is to respond to Gamespot story that HIFi Rush supposedly failed to meet expectations.

hotnickles388d ago

Did gamepass get boosted tho? They probably aren’t looking at it like it’s 1999. Releasing everything on gamepass day 1 should lower your expectations into the dirt. You would think at least lol

388d ago
hotnickles388d ago

I’m not comparing it to any game I’m not in the nerd wars.

It’s just an honest opinion. I don’t know if gamepass got a boost, I’m asking. If they got a massive boost because of hifi maybe that’s the successful expectation they were looking for. And maybe Forbes and the “flopped in sales” advocates are looking at it in a traditional model of sales expectations which is ignorant.

MS isn’t working on that model anymore. I would assume that anyways by launching day 1 gamepass. If MS expected massive sales then they are stupid.

SinisterKieran389d ago

Wow…somebody who works at microsoft complimenting the game

388d ago
Show all comments (115)
340°

Tango Gameworks Dev Asks “Not Enough?” Amid Studio Shutdown Despite Multiple Awards

Amid the studio’s shutdown, a Tango Gameworks developer has questioned whether its many awards were not enough for the Xbox management.

XiNatsuDragnel4d ago

I'm sorry but I'm going for cringe *insert madara got betrayed by black zetsu here* but fr tango it's never enough for Microsoft. Microsoft are cannibals imo

TheProfessional4d ago (Edited 4d ago )

Yeah PS hasn't shut down any studios.

Arkane austin made redfall, everything about that was bad regardless of microsft's involvement. Plus prey didn't sell well either.

Tango gameworks shouldn't have been closed though. The others make sense.

notachance4d ago (Edited 4d ago )

it doesn’t take long for xbox fanboys to put on their fanboy glasses again huh?
it’s always the classic combo of “PS did it too” and “it makes sense”.

And they wonder why there’s barely any new fans since xb1 era, that’s because normal people are disgusted by the corporation and its fanboys.

Reaper22_4d ago

"Yeah PS hasn't shut down any studios."

Now you know that's a lie.

thorstein4d ago

Today's lesson in rhetoric:

Whataboutism

-a type of red herring fallacy. Both are argumentative fallacies that divert attention away from the original topic to a new one. However, whataboutism uses the new topic to attack the other party, while a red herring fallacy introduces an unrelated topic.

XiNatsuDragnel4d ago

Yes we understand ps isn't perfect especially not recently but this fallacy doesn't mean anything because if ps saw potential they'll cultivate usually and problem particularly tango where they made bangers that xbox needed but nope man shut it down like tf

DarXyde4d ago

1. Why are we talking about PlayStation closing studios? We know they did, but the "they did it too" deflection is such a lazy way to redirect frustration and outrage about what is happening now. We're not talking about Sony, are we? The problem is Microsoft straight up closed studios they've held for less than five years after releasing single projects. And being the cowards they are, they closed Tango when staff was away during Golden Week in Japan.

2. I don't play Arkane games as first person games are not my flavour, but let's look at this exactly as it really is: Microsoft, a company with a market cap over 3 TRILLION dollars, has doubled, tripled, quadrupled, and quintupled down on their Day one subscription service. They have sabotaged their own titles' chances of success related to revenue by doing that—add to the fact that they insisted on having all of these studios with the publishers (refusing to cleave off any studios) and having a drawn out legal battle over ABK. And even with Game Pass, Microsoft had to close the loophole for $1 subs because their players don't even want to pay the full sub fee.

And now, the developers are on the chopping block. Spencer acting as the remorseful figure after Red Fall bombed, yet he's still got his job and the studio is gone.

Stop the madness. And just to appease your whataboutism, yes, Sony deserves this fire too if/when they go that way. I can't speak for others, but I was absolutely livid when they closed Japan studio. I don't even have Plus because they raised the price and haven't had it since.

None of these corporations are good. I wouldn't lose sleep if they all burned to the ground and something that balances labour and consumer best interests came from it.

Until then, keep the anger righteous. Today, that happens to be Microsoft.

Profchaos3d ago

Arkane Austin were under direction for zeninax to make redfail prior to that arkane actually had a really impressive history so one mistake they partially made remember it's zeninax that drove the games direction and it's a yeah they suck they deserve it.

+ Show (3) more repliesLast reply 3d ago
MrDead4d ago

You have talent but MS is IP hoarding so only the biggest IP's will survive, a few new ones might slip through but if they don't sell like the big titles like COD or Fallout then bye bye and thanks for the money we'll make from continuing to sell your games.

InUrFoxHole3d ago

That's a fair take. While Tango made hi fi it's not like any of there other games were system sellers

Hugodastrevas4d ago

This is legitimately heartbreaking, you pour all you got into your craft, you're recognized for it, you're successful... Just to be discarded like leftovers

MrDead4d ago

The games haven't been discarded, MS just made sure the people who created them are not receiving any money from future sales... like the massive c**** they are.

Palitera4d ago

Well, in the past, they gave away their choice power for money.
They just want to receive the aquisition and full funding money, but still call the shots?

VariantAEC2d ago

Tango is a dev under Bethesda which is part of Zenimax. Microsoft acquired Zenimax and everything under their umbrella. Tango had no choice in the matter.
The more you know...

shinoff21834d ago

Hopefully they can move on and continue, whether forming their own studio, or getting a job elsewhere. This dev is exactly right.

CDbiggen4d ago

I loved ghostwire, such a shame.

Show all comments (62)
150°

Hi-Fi Rush Gets Surge Of Positive Reviews On Steam After Studio Shutdown Announcement

Tango Gameworks' Hi-Fi Rush has received a surge of positive reviews on Steam after the announcement of the studio's shutdown.

Read Full Story >>
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TiredGamer4d ago

I mean.... okay. While I can appreciate the virtue-signaling of it all, this along with the recent Helldivers 2 debacle is only proving that Metacritic scores really can't be trusted and are just something that can be used to manipulate. If a game/movie/etc is not rated solely on its own merit, what good are the reviews to a consumer actually looking to make the best choice in selecting a piece of entertainment?

CrimsonWing694d ago (Edited 4d ago )

Exactly! I said this and people jumped down my throat as it was an attack to democracy or some sh*t when I brought it up in a Helldivers 2 article.

It 100% shows how pointless user reviews are. I personally, never make a purchasing decision based on them and if I’m on the fence for a game I’ll watch streams and gameplay and check out professional reviews to form a decision.

Typically, I get what I’m interested in regardless of reception, but that’s just me. If I’m being honest, reviews are pointless and more for validation. I see a game I’m hyped for get an aggregate high score it’s just like a good feel sort of thing. I’ll still buy what I want regardless of people’s opinions.

shinoff21834d ago

Exactly. People put to much stock into reviews and stuff. It never made sense to me. I buy the same way. If on kinda either way I look up about the game not what someone else thinks for the most part.

3d ago
northpaws4d ago

Ya, just stop trusting reviews, and give interesting games a chance.

sagapo4d ago

Yeah, the thing is back in the day we got demo’s and they gave you a glimpse of what to expect. And most demo’s were pieces of the final version, not chuncks of beta material.
Today with barely any demo’s, bying on a gut feeling is kinda tricky as games aren’t getting any cheaper.
I do watch and read reviews nowadays, paying attention to the con’s mostly. If certain negatives keep reappearing in reviews, there migt be some truth to it and it’s up to me if I let that negative influence my decision to purchase.

Vits4d ago

You are conflating two different things. First is the score, and scores, by definition, are something completely open to manipulation because they are quantitative measures of qualitative analysis. The second is the review itself, which is what is written, and that is where the value of reviews lies, especially user reviews because they can point out things that "professional" reviews will not, for example, how the game behaves after an update or if it scales well with a certain tier of hardware, etc.

The issue is that most people don't like to read. They see the score, and that's about it. Which is even worse in the case of Steam, as the score system is binary, so it alone doesn't tell anything.

jwillj2k44d ago

All they’re doing is paying Microsoft. Nothing positive comes from this.

romulus234d ago

It's a great game, it shouldn't have taken the studios closure to receive a surge of positive reviews.

Kurisu4d ago

I wish I had supported the game at launch. I mean, I "did" in a way because I played it when it shadow dropped on Game Pass and I absolutely loved it, but didn't buy it. When the studio closure got announced I purchased it on PS5 while it was on sale though, and have started the game again.

romulus234d ago (Edited 4d ago )

I purchased it on PS5 as soon as it became available, worth every penny. At least we did our part to support the developer, too bad it wasn't enough.

3d ago
Psychonaut854d ago

Wish we could start a gofundme for the Tango employees, but I have no confidence the money would actually get to them.

northpaws4d ago

That's XBox for you... Promote the shit out of Star field and shadow drop good game like Hi Fi Rush... they simply don't know what is a good game. HI-Fi Rush proved that you don't need huge budget for games, you just need to know what make a game fun.

anast4d ago (Edited 4d ago )

In actuality, both games are not that good. Hi-Fi is an average good game, which is why even the fans of these types of games could only muster a 6k peak on steam. Now, Imagine spending a 100 mil to advertise it.

3d ago
Show all comments (21)
50°

Humble Choice Bundle May 2024 Lineup Includes Hi-Fi Rush

The games for Humble Choice Bundle for the month of May, 2024, have begun to be revealed, and they include Hi-Fi Rush.

Read Full Story >>
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